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Flynn Jameson
Tokenomics
2 min read /
1 month ago

Token Number Go Up? How to Stop Your Token From Dying on Arrival

Token Number Go Up? How to Stop Your Token From Dying on Arrival's Cover photo

Most crypto projects fail not because of the market — but because their tokenomics was designed by someone who thought “go to the moon” was a business plan.


At AlphaGrowth, we build tokens that survive it.

If you’ve ever watched a token pump to $0.50 on a DEX and crash to $0.002 in 72 hours, you’ve seen “Token Number Go Up” in action. And you know: It never ends well.

The problems people encounter with token prices going down typically stem from issues with the underlying design of the Tokenomics. There’s a graveyard of failed chains, broken protocols, and marketplaces where tokens trade at valuations so detached from reality, even the devs stopped answering DMs.

You might ask, “How come some tokens seem to go down-only?”

The answer? It’s not market cycles. It’s not FUD. It’s the tokenomics and whoever designed it. (Sorry, guys!) The tokenomics can make or break not only the token – but also the protocols that the token was designed for. Ethereum didn’t succeed because its token went up. It succeeded because its token was designed to secure the network, incentivize participation, and align long-term stakeholders. The price followed the utility. Not the other way around.

The ICO boom of 2017 taught us one thing: You can raise $50M with a whitepaper and a Telegram group. But you can’t build a lasting protocol with a token that burns 90% of its supply in the first week.

That era, almost a decade ago, helped push DeFi into more mainstream social discourse. So, why is it that there are so few examples of tokens that have truly sustained themselves over time? You can check Solana’s memecoin casinos, but you’ll struggle to find any token traded there that has long-term plans drawn out.

Sustainability isn’t a goal - it’s an afterthought.

That’s why tokenomics design is so important: You don’t just “launch” a token. You engineer a self-sustaining economic system, or you build a house of cards. And in crypto, the wind always comes.

Long-term sustainable value generation? TradFi calls it “yield.” Crypto calls it “APR.” But what it really is? A predictable, protocol-backed return—one that doesn’t rely on new buyers, but on real utility.

Most founders don’t start with tokenomics. They start with a dream, and assume the token will just…work. That’s like building a rocket and hoping the fuel will magically appear.


This is where AlphaGrowth comes in. Tokenomics design matters if you, as a business, are looking to provide better results for your investors. It’s no secret that everyone is always searching for the next big thing: The opportunity to get in on the ground floor of a promising DeFi protocol is enough to entice even the most stubborn VCs.

This isn’t about designing a token. It’s about designing the future you want to live in. At AlphaGrowth, we build tokenomics that make your vision durable — so you don’t have to explain to your investors why it crashed.

You don’t build fortresses on sand—and you don’t build protocols on tokens designed to fail.

Part of the allure of start-ups in the cryptocurrency space is the possibility of the 100x, the 1,000x; even the 10,000x. We’ve seen it happen before, and the ironic part— is that most of the tokens that saw those parabolic price increases and four- or five-digit ROIs… didn’t make it.

The 100x isn’t the goal. The 100x is the warning sign.

The DeFi industry is no longer the infant it was in 2017. It’s changed a lot since then: There’s a lot more money involved, a lot more choices, and a lot more people looking to make a positive difference and deliver solutions that change the world.

At AlphaGrowth, we don’t build tokens that pump. We build economic systems that last. If you’re ready to stop chasing ghosts — and start building something that outlives the next bear market — let’s talk.

The best tokenomics doesn’t make people rich. It makes the protocol immortal.

✅ Book a Free Tokenomics Audit

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