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DogeHouse episode 2: PlaysOut
Recorded: June 12, 2025 Duration: 0:49:20Space Recording
Short Summary
DogeOS is set to revolutionize the gaming landscape with its partnership with Plays Out, integrating popular games into the Dogecoin ecosystem. This collaboration aims to enhance user engagement and drive growth by embedding games into widely used applications, signaling a significant trend in the crypto space.
Full Transcription
Music Thank you. how's it going guys um trying to figure out how to join from my personal um but i
didn't want to delay so i i started started this from the uh from the dojo s account but um
yeah happy to be here um we got plays out today. Joined with both Jay and Hoff from the Dojo West team.
What's up, guys?
What's up, guys?
Mr. Size Jay. Haven't seen you in about 12 hours, Jay.
Mr. Hoff, it's been a long time.
He was actually staying at my house yesterday, so we got to cook in person, literally and figuratively.
It was a fantastic time.
Let me ask the most important question that everyone's fucking wondering.
What'd you cook?
What'd you cook?
Well, we can't let it all out in one go, but...
A Thai steak salad, you know, and uh ribs that's what you were asking right right
size chat how do you like your steak cooks it was good medium rare yeah good man that's the
only fucking correct answer if anyone in the chat if anyone ever tells you anything else
they're objectively incorrect anyway great to have you here jay how's it going bro
good man good i'm uh i'm doing great uh you just got off a flight uh and landed in mexico city so
i'm doing pretty pretty awesome right now amazing to have you on man and it's good to chat because
i believe last time we met in person was in Dubai just after token week.
You also had us out for dinner then.
And then you had a sneaky, sneaky date with Hoff in Austin.
But yeah, really keen to introduce you to the community.
We had a little FIFA pack opening on the Dojo S account this week.
And it opened and plays out.
So keen to dive into that get into the gaming side because i know everyone's everyone's thinking about everyone's
wondering listen i'm honored uh to be the first pack to be open to be to be honest uh so it's a
privilege i think you guys know how much i love and respect this community. So, you know, being a part of this team and kind of working towards bringing, you know, the Doge community, the Doge IP and just the vibes to life is a big part of, you know, the current ambition and what we're trying to do in the long run.
So super, super excited for the announcement yesterday and then obviously for
what's to come yo and before we get into it what the fuck happened with elon and trump this week
oh my god size i i feel like you have like a hella controversial and and and funny opinion on this
um you know i i don't i just think i i honestly there's probably a hundred conspiracies about
what's what's going on and um you know bringing in all these different riots etc but i don't know
sometimes it's healthy to you know chat shit with your friends right it can get a little personal
but uh i guess they made up so uh whatever whatever psyop they they did i guess they
succeeded and i mean the market pumped straight back right it was it was uh yeah it was a pretty
good long opportunity to get into the bottom i think they were thinking about must have been
thinking about it uh one of the dojo-esque family members, I'd say,
he called it perfectly.
He was like, this whole thing's just orchestrated.
They're tanking the market.
There's no way that they're actually fighting.
And I think at this, I didn't believe him at the time,
but I think that he might have actually been right.
Yeah.
I mean, it's crazy to see how much power you have in a tweet, man.
That's just, you know, that's the thing.
That's where we are today.
I mean, we saw it last cycle,
right, with Elon. Every time
he tweeted Doge, I put in a 20x
long and it was just...
It hit.
It was just easy mode.
I mean, you have to think about it.
How many people are just eyes on Elon's
account? Or Donald's
as well. You're just sitting on it.'s account uh or donald's as well you're
just sitting on you i mean you don't have to do much you can just you know put your positions in
all day long yeah yeah well that aside um as everyone joins in thank you so much for coming
again um we got size chad on the main dojo s account and we got got Hoff as well, our ecosystem lead here at DogeOS. And we've got
probably one of the coolest deals he's cooked on DogeOS with plays out. And keen to have
anyone that also jumped over from the last spaces that I was just on as well. So if you're
new here, welcome. We are DogeOS. We are building
the application layer for Dogecoin. There's $30 billion of Dogecoin liquidity in the world.
Most of it is on centralized exchanges. And as soon as we bring that on chain,
it unlocks a whole new ecosystem for us. The OGs have been waiting for it. We've made my Doge,
the wallet three and a half years
ago and it's been a long journey till now. So thank you so much for joining. I think we can
jump straight into it because everyone's been dying to hear about gaming and the gaming narrative on
DogeOS and what we're doing with gaming. Saj, any thoughts on of like ip and and what we can do with the doge ip
in gaming just in general and not in relation to plays out because i'm sure we'll dive into that
sure well i think um as far as ip goes doge is the only brand in crypto that has
really transcended into the mainstream i think um the only other comp would
be like pudgy penguins but the ip of doge and just doge in general is the only thing that's
transcended totally from you know originally a coin or blockchain to uh like you know the the most
uh the the piece of the government that has the most attention
so it's uh it's extremely universal uh more so than you know every crypto besides probably bitcoin
um and so there's there's time to do with with the ip and uh yeah so I just think the opportunity is enormous.
Yeah, and Hoff, you've been cooking on this Plays Out collaboration for a while.
And also Jay as well.
Jay is from Plays Out, by the way, guys.
You guys have been working together really deep integrations and IP integrations and cooking some crazy games and shit.
Hoff, what attracted you to plays out in the first place?
Because I think it's important to tell a good story and to highlight again,
you know, we mentioned this on Ask Spaces with Fight.
We're really only attracting people, builders,
that are passionate about Dogecoin and understand our vision.
So, yeah, I'm just curious, Hoff, what do you think was the spark that lit up when you were
talking to Jay? Well, so, you know, I've actually known Jay for a while now. I've known Jay since
before I was at DogeOS and we were talking about cooking cooking shit with my old uh money market um which
is coming over to dojo s by the way um but you know what what i'll let jay explain it but what
plays out has that's so incredible is access to like tencent wechat's entire library of games
and you know it the western markets we don't have as much access to
it right um but this is a massive games library with incredibly cool games and they're they're
able to just push all of these games dogeify them when i'll let jay get into it but there's just so
much potential here to just bring really cool games and to make them free to play where people
can actually earn right so you're not like paying
to play these games you can actually earn as you go um and i think that allows people to get into
the ecosystem in an easier way right earn some doge yeah and obviously we want jay to give us
the full rundown jay from plays out you know he's leading the charge we want to give us the full
rundown on what plays out is actually doing and has been doing in the ecosystem for quite some time now.
But the first thing, Jay, I want to know is what doge-pilled you?
What doge what?
Pilled.
Doge-pilled is a term we use when someone is just like absolutely switches their vision to doge
and they're like, holy shit, this is the greatest opportunity.
Dude, I mean, I've been doge-pilled for a while. I've been doge and they're like holy shit this is the greatest opportunity dude i mean i've been i've been doge pilled for a while i've been doge pilled for a while um and look it's
i mean it's just beautiful to see i mean the community is obviously a massive one that i've
been following for a very long time and uh you know now with dojo s and kind of the tech the
infrastructure that we're able to build on and really kind of take,
you know, take this thing into a more interactive, playable, enjoyable IP. Something that, you know,
really lives long term is what excites me, right? It's no longer just something that you're able to
hold, but you're able to interact with, you're able to play with, you're able to share moments with.
And that's what Real IP is.
And that transition period, I think, is now.
It happens through games.
You were going to say something, Holf?
I don't even know.
Yeah, all right.
Let's dive into it. So I was saying, you know, we, Jay and I yesterday,
because PlaysOut is launching on multiple chains, right?
They're inherently a cross-chain thing.
But he was, just wouldn't stop talking about bringing Doge games
to every other chain out there.
So I don't think it gets more Doge pilled than that.
He's trying to bring the Doge games over to base,
the Doge games over to, you know,
I don't know, maybe Aptos, let's say.
Stop blue balling us.
Jay, tell us.
Give us a poll.
I'll be honest.
There's kind of like a two-way thing
you have to think about it.
Number one is when you're looking at, like,
when you're looking at Doge as a community,
as an IP in and of itself, the vision of gaming is just to expand that and allow it to really reach all types of players, users, whether in Web2 or Web3. if they're playing on WeChat or on OKX Wallet or within whatever ecosystem, right?
As long as they're having a good time, that's the most important thing.
So first and foremost for us is to look at how we can bring Doge or Dogeify games and
really expand the IP and the utility of the community, the vibe, the IP itself across all types of
ecosystems. So that could be putting it into Web 2 environments where users are just playing with
the character, getting familiar with the character and interacting with the character. And I think
that really transcends into a kind of trigger point of what is this, I really like this kind of community and then you kind of move over into, you know, doge pilling, as you call it. And then on the other hand, it's also being able to expand the IP across other ecosystems and other Web3 environments as well well which i think is a great opportunity because
again um you know we still are in a world where all of these layer ones are trying to you know
i guess create uh unified gaming hubs but in reality gamers have always been um about the
experience not about the tech right and and that that's something that we're looking at deeply
and it's something that makes me think,
okay, well, when you look at the experience like that,
why don't we just have it, you know,
explode across everyone, everywhere?
And that's what I think will be the best user acquisition
back into, you know, the Dojo S chain,
into our ecosystem.
Yo, yeah, and i think it's time um tell us what brought you to build plays out and and what we're dealing with here give us the full
insight of the monster that is coming to dojo s uh well i'll give look i'll give you the the
the long and short of it um which is kind of like what plays out how it came to fruition. And really, I guess my background has been in gaming. I've been in the crypto space for quite a long time as well.
building a game, a singular game, which we were looking to kind of bring into the Web3 space
and realized how, you know, how difficult that is. Number one, it's very costly to build games and
people underestimate that in terms of like how to build an iteration, the next version, season two,
whatever. And the other, you know, big elephant is that it's the user acquisition of bringing users to games is even more tough, right?
Especially when you're talking long form, downloadable games.
And so we pivoted and looked at, you know, a trend that is currently really killing it in Asia and in China is mostly mini games, right? So mini games are
basically hyper casual games as we call them in the West. So you're thinking Candy Crush,
you know, Angry Birds style games that are super easy. They're basically you tap and upload within
the app. You don't have to download anything. They're, you know, kind of small size games.
anything. They're, you know, kind of small size games. And, you know, just to look at the market
in and of itself, that is a $10 billion market in WeChat alone. So in one singular app, obviously
it's China and there's a massive user base there, but that's a $10 billion market in there alone.
And so for us, it was kind of an aha moment that, you know, most of these games are,
you know, stuck in China. They're not transitioning over to the West and mostly because
they don't understand how to skin these games for Western audiences or Western community.
And number two, they need a layer that allows them to publish the games in the same format as they do in WeChat and TikTok in China.
So we've obviously, you know, conquered that from a tech angle first,
in terms of building out a tech solution that allows them to essentially pull the game out
and publish that game anywhere that we integrate, right? Which in this case, for example,
we're looking at the Doge wallet itself. So we're giving the Doge wallet an ability to host
and publish games within its environment so that any user that's within the app can just click the
game. It pops up. You don't have to leave. You don't have to download anything. And it's just
the experiences within the app
Which is you know, that's that's probably the most important thing
so you
so you're saying my doge v3 is going to have
Integrated games without leaving the application is that exactly yes 100% shit guys alpha drops continue please
And you can earn those for free by playing them
so we didn't get there yet we didn't get there yet but i mean the i mean the first thing is kind
of bringing this experience to the doge community right you want you know you look at all of these
consumer apps today when you're moving you're scrolling down i think like you know i get caught
out with the tiktoks and the instagrams where there are really cool games, but I never end up playing them because I have to bounce out and download the actual thing.
And it's like a, you know, it'll grab my attention for no more than two minutes.
So the thing is, is triggering users by just allowing them to click and then play the game
instantly, right? So that's what we're going to have on the wallet, which is super exciting.
Any questions?
I'll get into the content side as well.
I mean, yeah, it's super cool
because we've always talked about seamless user experience
is the best way to onboard new users into Web3
and into on-chain apps and into crypto in general.
Saz, I'm wondering if any light bulbs are ticking over for you
because obviously you've had a massive experience with gaming
in other ecosystems from last cycle.
What do you think is the most important thing?
I think it's just user experience with wallets is by far the biggest hurdle with crypto gaming.
And just making it feel that people aren't using crypto. That's really at least,
especially when you have to bridge
and you have to confirm
and all these too many clicks
and it takes away from the game itself.
That's what really, really kills crypto gaming,
at least in my experience.
Because there's many chains that are fast
that could do it,
but very few have a competing user experience.
Totally.
Yeah, and it goes to show even further
that we've been saying that MyDoge v3
is going to be the app store of Doge
or the app library.
Or what have you been saying, Hoff?
It's like the app library, right?
Or the ecosystem gateway.
Whatever we've been using. The PlayStation network, the PlayStation network. Yeah. Yeah. So it's like,
goes to show, this is one of the examples that we're going to be integrating that allows people
to just open the app and get fully immersed in Dojo S straight away. Hell yes. And, and look,
I mean, this is a trend that you're seeing come across a lot of
well i'd say not a lot of wallets are doing it but a lot of people are looking at it right because
inherently wallets are just places you go and you know you have an asset that you're looking to trade
or stake or you know do something with um and now i think it's kind of, okay, well, we have a massive community that we'd love to incentivize and keep active, right?
So how do you do that?
You start looking at kind of building more of a consumer-based app, right?
Which means, you know, creating different kinds of experiences outside of just the trading stuff.
outside of just the trading stuff.
And I think, you know, for us looking at games
or simple mini games,
it's a perfect way to, you know, kind of grab attention,
keep you or create experiences
that will then bring you into the world of trading
or whatever it is.
So we get you, you know, that first experience
and allow you to potentially earn, you know, rewards that you can
then use in the ecosystem. So trigger points, if you want to call them that. Yeah, for sure. And
that carries into, it's like a huge Kickstarter. A user enters the wallet, can play apps right away,
can purchase Dogecoin easily, start to play around with these apps earn more and then
transition start to transition into the more complex shit and that's where we'll create start
to create this flowing cycle of liquidity maybe someone takes out a loan to play a game or compete
in a tournament or something like that and do Dogecoin itself, the base asset, only benefits from this.
That we only see adoption.
We see people start to hold their assets in Doge
and not trade it back to stablecoins.
And we start to see people bank these rewards, tip these rewards.
Exactly.
Yield on these rewards.
Yeah, 100%. tip these rewards exactly yield on these rewards yeah 100 i i would say what's what's what's what's
uh i guess the big point of it is also the content side right so what happens when you have a single
game or what what happens when you have a single experience is that a user will typically uh want
to exit right which is what has happened with GameFi and gaming
to this point, right?
Like I play this game, I've kind of figured it out
and you essentially, right, you just, you exit,
you're done.
Either you're done playing
or you've made a bunch of money
that you want to take out of the ecosystem.
Now, what we're trying to say
is that when you have a
continuous flow of content coming in, then you're able to do more and more with the assets that you
have, you know, whether it's in a gaming capacity or a trading capacity or whatever it is, right? So
for us, it's kind of keeping a flow of content coming in where it's not just one game.
I think yesterday we just announced, you know, 15 games coming on to, you know, into the Doge ecosystem.
But it, you know, believe me, it's going to be a lot more than that.
The initial 15 games, you know, just to hype it up a bit, the initial 15 games is to kind of get an idea of what works best.
You know, which games are our vibe and that's you know that data allows us to carry on and and uh you know bring more
content into the mix um and i think that's seen i can't believe it's already 15 you guys know how
long it takes like one of the honestly one of the coolest and and best and fastest dev shops i've ever seen
or developer team i've ever seen hoff did you know they were already at 15 i did because we
were together yesterday it's fucking it's insane what the fuck i got all the advanced alpha yesterday
all day long shit if i should should i give you guys a bit more on like how it
looks like how we have this content so i think like the way you guys should think about it plays
out is more uh a publisher we are you know we're not necessarily a developer we can develop but we
publish mostly so when you look at like the library of games in WeChat and TikTok, you're talking thousands of games.
There are over 4,000 developers that are building games within these environments.
And these games are epic.
They are fucking good games.
Why?
Number one is because I personally believe Chinese developers are some of the best game or minigame core loop developers out there.
There's no one better.
They only develop games that are, you know, I guess, super high quality.
They don't, you know, none of that HTML5 WebView stuff,
but everything is like direct, you know, multi-engine.
It's a really insane build.
And, you know, the way that they kind of get you is the core loops are just sticky, right?
So what we do is we look at essentially the metrics of day-to-day games that are on WeChat and on TikTok.
And we see games that are 20 million daily active users, uh, D7 retention, 20%, making,
you know, making crazy, crazy revenue off of, you know, simple in-app purchase, uh, mechanics.
So you're talking, you're talking like a single game can make, uh, 400, uh, $ million dollars a month uh on wechat which is unbelievable but obviously
it's unbelievable it's fucking crazy what you're saying is that not only are you building games in
the dogecoin ecosystem creating this content but you're taking you're taking historically proven
gaming loops things that people actually enjoy and have enjoyed for years,
and repurposing them, re-skinning them,
bringing that IP to Dogecoin,
and then just releasing it and letting it go full send.
100%. That's exactly it.
And another thing I'd add is,
which we started the conversation with,
is not only allowing that IP to sit within our ecosystem,
but allowing it to go further beyond that so that we can bring new users into our world, right?
Like, how do we get users from China to get into Doge?
And how do we trigger them into our community?
Well, it's very difficult to do that.
We only do that through Web3 mechanics and Twitter and whatever they're able to do.
But once you publish a Doge game in WeChat, then the discoverability of it is 100x.
And you start seeing a massive conversion into either the community, the coin, and transactions on the wallet.
And that's exactly what we want.
100%.
And we start to see not only do people start to come to the Dogecoin ecosystem, learn about
on-chain and decentralized transactions and solutions, but also learn what the Dogecoin
IP is.
You would be stupid not to expand into other ecosystems because what brings us all together?
It's the meme.
It's the culture of Dogecoin.
And the more people that know this culture, are educated in this culture, see that little
Doge face wherever they go, is the more people that are going to drive
straight back into this ecosystem, buy Dogecoin, use it, start to interact with the community,
and the community is only going to grow because of it. And Dogecoin is for everyone. It's not just
for one ecosystem. Obviously, we love Dogecoin, we love the ecosystem, and we love what we're
doing at DogeOS. But we want to expand this out to everyone and get as much reach as possible and spread that IP across the world so that whenever someone sees that little dog, Kabosu, that they think automatically, hey, that's Dogecoin.
I fuck with that.
Let's go.
100%.
If it's not bullish, if that's's not bullish I don't know what is
look I mean a lot of people you know get at me because I did look at this as like a very web 2.5
approach right like so so we are very web 3 some Web 2.0, but you really have to look at, you know, in my opinion, a Web 2.5 strategy of which you're trying to, you know, bring obviously like what is our main goal here is to bring the next billion users on chain, hopefully on Dojo OS and to come in and, you know, into our community. That's what's going to full send us. So how do you do that?
You have to be discovered in the apps that people use every day.
You have to be just there.
You have to have multiple, I guess, options for users to interact
in different game styles, different game categories, et cetera.
So it's not just, you know, something that
fits Hoff, for example, but it fits my niece, you know what I mean? And that's really what
inclusion means. It's doge for everyone.
Yo, I think Saaz was going to say something before.
Do you want to chime in?
Yeah, I was just going to mention kind of the Web 2.5 approach and Telegram and WeChat and how they're just fantastic distribution vehicles
for games, for tokens, for casinos.
We've just seen it many, many times before.
And I think it's just incredibly important to ease and use.
What do you think the potential of MyDoge becoming something like that is?
I think that it's definitely there and the user base is there.
We have the global IP.
But those are like ginormous, ginormous apps and ecosystems.
And not only are they bringing like gaming utility
and wallet utility, but they're also based off like social,
a core social utility.
I'm curious.
I think Hoff would have a good point of view on this as well.
Sure.
So I think it's really owning like every
step of the stack and i think it helps that the my doge team is also with the dojo s team um
and just because like wallets are so so important and um i think that you know and they already have
like hundreds of thousands of users um and it's really comes down to can you basically doge has
so many holders and most of them are on centralized exchanges like robin hood and whatnot and
centralized exchanges like Robinhood and whatnot and like what is going to be the conversion rate
between the things that um Dojo West will offer from these centralized exchanges to um
you know to the end users so like if if there's any some like any useful integrations there because
you know most of the doge is on
like the robin hoods of the world then like that would be that could be huge and and would really
like catapult dojo s and the entire ecosystem to like an enormous player from you know like
uh the amount of users um and i know that like daily active users isn't like the best metric because it can be gamed.
It can, you know, um,
and people do game it to, um,
broadcast that they have a lot of traction when that, when they don't.
But I think just the amount of holders that the,
the finances and the Robin Hoods of the world.
And if we can convert a piece of them to Dojo
as it could be enormous. Yeah. You know, I think the way that we do that is with this
web 2.5 approach, right? I mean, it needs to be really easy onboarding and size you,
you hit the nail on the head there that, you know, us owning the full experience makes it really easy to curate it and make
it, make it approachable for users.
Right.
I still don't think we've hit quite on it, but the like earning free assets is, is really,
really, really key here.
Yo, Jay, we had a really interesting conversation about a month ago.
And this was in regards to the infrastructure behind PlaysOut.
I'm a big gaming fan myself.
I don't really play mobile games.
But I definitely know the power of integrating certain gamified experiences in places where it's just dead space and we had a
really interesting chat about the potential of plugging your infrastructure into different
applications i'd like you to say a little bit more about your plans there but also does that
mean we could potentially plug these dogecoin games into different areas as well 100 100 look and remind me just to hit the
I want to hit on something which is IP related as well so just remind me but as plays out
essentially what we do is you know the or a big advantage that we have is a distribution angle, right? So I'm trying to publish games across a number of different apps,
you know, globally from, you know, let's say starting with Web2,
you're talking about e-commerce, telco, food delivery, ride hailing,
all of these apps that, you know, we use every day, right? These
guys are essentially inherently, they're Web2 companies. They are looking for gamified experiences.
And the reason that they do this is because they want to retain users within their apps. They want
to monetize their users and they want to create more of an experience for their users. So I'll
give you a beautiful example with, you know, Lyft or Uber, which is probably my favorite one because it's the one that I see the most useful to me personally.
So Uber, Lyft, ride-hailing apps are apps that are valued in the billions.
They've got millions of users.
They've got millions of users.
And each one of us, as a user, you're going into that app for no longer than probably like a two-minute in-app time.
Literally, you go in, you order your car, the car says six minutes, eight minutes, and then you bounce out of that app.
know, six minutes, eight minutes, and then you bounce out of that app. You, you probably go into
like Dojo S to trade, or, uh, I mean, Dojo S to trade, or you go into TikTok or you call your
parents, or I don't know what you do at that, that time. And then you come back and kind of like
verify the, the, the, uh, license plate, and then you get into the car and then you're done.
So my interaction within the Uber app is actually like, you know, a minute,
two minutes at most. And so where we think the opportunity is, is obviously to embed games
within that experience so that when you're waiting for eight minutes, it says, you know,
you know, hey there, Jay, here are a few games that you can play, let's say one of them is a doge game, and earn rewards
for playing. So in this case, you'd be earning either Uber discounts, so it could be like a
discount within the Uber ecosystem, so like Uber Eats or Uber Points, Lyft Points, whatever it is.
points, whatever it is. And so a user is now incentivized to stay in that app and, you know,
kind of interact with the dead time that they have. Now, what we try to do is obviously try to
push, you know, Doge games towards these users because, you know, that's again discoverability.
And we try to drive them into our ecosystem.
Now, that's not necessarily always the case,
but, you know, it's something that we are definitely trying to do.
But for a user to, you know, within these Web2 environments,
you're saying, you know, a lot of these users are Web2 users.
They don't understand anything about Web3.
They barely have any assets.
They wouldn't even know they're touching it.
They don't know this world.
So how we kind of offset this is obviously while they're playing,
we are, you know, just like any mini app,
serving these users with ads and in-app purchases, right?
So over time, a user is offsetting essentially their entryway into the Web3 world.
So let's say that Jay ends up playing a Doge game. Right. And I've played a few times and then eventually it says, you know, go and claim your, you know, your Doge character.
and I click on that
and it essentially just takes me into the wallet
and I can claim my character for free
because I've offset the gas fees,
I've offset the cost of entry into the Web3 space
with advertising revenue.
Do you see how that is kind of a user acquisition loop?
Does that make sense?
Well, that to me sounds like sustainability and user acquisition loop. Does that make sense? Well, that to me sounds like sustainability
and user acquisition, which are two of the biggest pain points, if not the number one
and two biggest pain points in the whole world of Web3. Exactly. And so to go on that is like,
that is, we're touching new grounds here. We're touching new users. We're touching web to users.
We're touching users in, um, you know, uh, uh, uh, I guess, uh, impoverished markets.
You know, you're, you're talking like users that are accessing us through telcos and telco
apps.
And, you know, so you're able to really spread far and wide through this strategy.
Um, it's genius. It's genius.
It's genius.
And sorry to interrupt, but I don't know if this is public or like how much news you've announced on plays out yet.
But you did mention to me that you've already secured one of these partnerships.
these partnerships. Now you talked about Uber, you talked about Lyft. Is there any
Now, you talked about Uber.
You talked about Lyft.
information or leaks that we can reveal to the Doge community of a partnership that you've
already secured to share these games with? So look, our strategy is essentially in batches.
As you can imagine, you're trying to conquer the world and that is very difficult to do in one go,
right? So what we're doing is we're trying to conquer different apps and batches. Our first batch was probably the easiest batch. So,
you know, Telegram is a very easy way. So that's already live. And obviously, we would love to have
Doge games in there that could, you know, we use the loop as a user acquisition into the wallet. That's
essentially it. We are also about to go live into the next three, which are Vue TV, which is
basically the Netflix of Southeast Asia, very big app, World Network, which I don't know if any of you scanned your eyeballs, but World App as well.
We are in talks with a number of ride-hailing telcos across the Middle East, Southeast Asia.
I'm obviously in Mexico right now speaking to some consumer apps as well and a large telco.
And yeah, the rollout is kind of as such. So you'll see it coming through in batches.
And probably in the next month or so, you'll see that first batch kind of already live as we're
testing the first four out right now. Yeah. And Telegram, Hoff, correct me if I'm wrong on these
numbers. Okay. I'm just going to spitball. Telegram is a billion users.
And I'm sure the Southeast Asian Netflix have hundreds of millions of people signed up and paying to that platform.
Now, this access is absolutely insane and scalable too.
Totally.
Look, you've got like, you know, now I'm not going to reveal too much, but I'm talking to like one of the most prominent telcos in the Middle East. You know, these guys have, I'd say like 8 million daily active users.
it's it's absolutely insane the distribution we can bring but also the attention to the ip of
dogecoin now you did exactly want to touch on that yes so actually no i was gonna i was gonna
start hitting on like mixing ip with dogecoin so another user acquisition strategy for us is to
allow dogecoin to now you know mess around with other ip and what that means
is like within our doge based games allowing other ip to come and play around with us so that's
mixing with you know uh movie ip so characters from other movies other memes um you can think about large IP environments like FIFA and the NBA and all of that stuff as well, so like sporting IP.
Why do this? Why are they interested in this?
I think the world's obviously moving into short-form content.
Long-form content is very, very difficult these days.
It's getting harder and harder for me to convince someone to come and watch.
You know, unfortunately, I support Man United.
So don't don't badger me too much.
But to come and watch.
George loves everyone.
Fair.
OK, fair, fair.
Even though.
Even, even. Are you sure? I would,
I would, I mean, I would reconsider these days, but to, you know, to watch a 90 minute football
match, to watch a full movie is, it's becoming very difficult. Right. And, and, you know,
I'm realizing that with the generation that's coming out today. They're more interested in the TikTok, very short form
interactive experience. And so what we're betting on is, you know what, I'm going to create short
form experiences that you can interact with that will then lead me to the larger anchor piece
down the line. So let's say that there's a new Pirates of the Caribbean movie coming out next
year, right? You know, in the old days, they just put out a trailer or maybe a couple of trailers
to get us all psyched out and then hope that we're going to, you know, every one of us is going to go
and buy the movie ticket and we're all going to go to the theater. That's not going to happen today.
Today, I need to infiltrate different communities and I need to create short form
experiences. So what I would do there is I would say, okay, pirates, let's create a Doge-based
game that mixes the Doge community with the pirates IP that will allow us to interact with
your IP, get familiar with it, and excite us or keep that kind of build momentum
towards your movie launch further down the line.
And the way that you succeed in doing that
is obviously the distribution angle of really spreading that
across the globe so that everybody's like,
oh, okay, I get that there's a movie out.
I can interact with the Doge characters as well.
That's pretty cool.
You're kind of mixing and matching IPs,
but the end result is it's a win-win for all.
It's a strengthening of the Doge IP.
It's user acquisition into the movie
and the larger IP there.
And it's kind of like a cross-pollination
between both communities.
Absolutely love it. And is that the vision going forward?
Is that the vision to start to integrate these IP campaigns, mix it with Doge,
maybe have a Doge fucking up like a pirate.
That's it. That's it. I don't, I don't want to throw too much on.
It's our first episode. So we're going to do many of these hopefully,
but I'll just say today that like, you know, we're speaking to a number of ips that are very interested and i think those are going
to be drops that um you know we put out and you know are going to be very exciting not for just
doge but for themselves as well yeah 100 anyway yeah you made a good point we are getting to uh
wrap up time i'll pass on to to Hoffman, Hoffman Size,
just in case they've got any final questions or comments.
No, I mean, this is – sorry, go ahead, Tess.
No, I – you can continue.
There was somebody that requested before, but I didn't let them up.
But they must have left the space. uh just saying that was fantastic um i'm keen to learn more
i think the audience is too we're building we're building a doge trojan horse through games boys
yeah i mean this is what it's all about here right a trojan doge
yeah the trojan doge through all of the different ip stuff that we're doing through building up the
ecosystem getting people involved right like when people are playing these hyper casual games on
their phone we want them playing like doge games right even if they're not even doing it on doge os because
we need to build doge we need to get them to doge os right and yeah we use that as a conduit to get
them into doge and doge os we get them earning doge for free through the games um and yeah i
mean this is this is hands down one of the things that i'm the most excited for on the chain super
pumped to be working with you guys guys i, I already knew everything we talked about.
Well, most things, I think 90% of the things we talked about.
And like, I'm still fucking shivering with how bullish I am on this.
So Jay, like, I just want to thank you, man.
Thank you so much for supporting us and believing in the Doge vision.
As I said before, I've said this many times,
you know, we're a family.
We work with people who want to work with us,
who believe in the vision,
who want to bring this decentralized ecosystem
to Dogecoin.
And you're definitely one of those people.
We've backed us for a while now.
It's great to have you publicly involved
and definitely really interested to have you on
another one um maybe uh further down the line because we want to see like some really cool
shit i know you've got some amazing stuff going live guys please uh do follow plays out and and
start to get involved um i'll be sharing a lot of stuff from the games that everyone's working on as
well um i know dojo as well too so there's a lot of content coming and i know a lot of stuff from the games that everyone's working on as well. I know Dojo OS will too.
So there's a lot of content coming.
And I know a lot of you are really excited to get involved and learn more about gaming on Dojo OS.
Hoff and I have a really important call coming up in 10 minutes.
So we're going to go prepare for that.
Thank you so much, everyone, for joining.
Shout out, excellent, Doge Takeover, Red Rider.
Shout out, Andy. You're red rider shout out andy you're
the you're the fucking man i love you andy everyone loves andy andy's the man go follow andy
and um yeah thank you so much for joining final statement from jay and then we'll head off and
i'll see you guys next week uh me and hoff and size will be here every week jamming talking shit
um revealing new alpha and just carrying this along. I'm so excited about their dress guys
Yeah, I love you guys. Thanks so much for having me. I'm super excited. We're gonna do some crazy crazy stuff
So like keep your eyes out on the drops
We'll do some really cool things between our communities as well, but you know Trojan Doge
I mean are we are we should we pump that that that sounds great
Well, thanks again guys, I appreciate you guys see you guys cheers boys
