Hey, hey, everybody. We're just getting the speakers sorted out and we will get this started here very shortly.
Can you hear me, mr. Dracula I can hear you buddy. We are just getting let's see. We got to get Austin up here and see it's a copy and then we will be ready to start there guys hey, there is the man.
I've just got myself a new iPhone and I got over the weekend. I literally spent an entire day trying to transfer all of my applications from like Android to iPhone was painful.
Yeah, I went I went to Android once and there's definitely some things that are better but the fluidity that I've always had with iPhone is hard and I ended up going back but that that transition is a struggle sometimes it's funny I'm on a PC on a desktop I don't like the max I've had max but when it comes to phone I stick with the iOS for sure.
Yeah, that the last iPhone I had was my phone for and I really hated the restrictions that were within the the OS system. It seems like restrictive now and I recently got myself a MacBook Pro because I I really enjoy working from cafes and out of the house and it's great to have like a really powerful laptop but more important with the MacBook it's got a really good battery so but one of the disadvantages of having a MacBook Pro is like
trying to get that to be compatible with my Android phone was really, really tedious so I decided to make the jump to an iPhone this time around, which will be good once I get used to it. And I've got all my applications working properly, but at the moment I'm literally running like two different phones are you guys? Am I coming through? Yeah, yeah, yeah, yeah, but do I have a sound or or or echo sound? Yeah, good. You're sounding good. Thanks. I'm coming down. I'm coming down. I'm coming down. I'm coming down. I'm coming down.
I'm coming down with a little bit of a cold. So please forgive the raspiness in my voice, but I will I'll kick it over to who's running this show. Is that you, Jack? You the guy? Well, I can just at least get us set up here. Thanks everybody for hopping on. We got Austin from Block Bites. We got Cappy. We got JB. I think we have a couple others joining us. They're just getting that set up here, but just here to
talk about this shimmer airdrop campaign. There's just been a lot going on as you may or may not know. I know there's been a good bit of spaces lately surrounding it, but you know, shimmer is set it up to where one and a half percent of the entire supply is going to go and be airdrop to people that are contributing TVL. And there were some new stats this morning so far. Everything is, you know, seems to be doing its job.
I mean, there's been three and a half million in inflow, which is great. You know, it's boosted the entire chain TVL to about 12 million since the campaign started. Another stat was, you know, over 1000 TXs with the bridge, just the bridge alone. So that's pretty great as well. So so far, it seems to be successful. People have till I believe it's next Wednesday. I think that's the 14th to kind of
bridge some TVL in and keep it on the chain to be eligible for certain things. And at the same time, all of the protocols are banding together. If you go to Tide protocol, if you visit their Twitter, you can get to their site. I believe it's Tide protocol XYZ.com, something like that. But all the individual protocols also have their own campaigns where you can get points and prizes and all that good stuff. So so far, it's just been pretty exciting.
Feels like a lot of energy. You know, a lot of people just happy to see, you know, this big marketing push and everything. Obviously, the bridge with layer zero was a huge deal. And that thing is just running like butter. So love to see it. And, you know, like I said, it's just been, it's cool. It was just kind of like a labor from everyone involved in the chain right now. So it's just been a big push.
Just wanted to also say shout out to Cappy here from the comma also involved with deeper and virtue. And I saw this morning, I think that deeper has passed 2.3 million in volume. So that's huge. Congrats, guys.
So yeah, just wanted to kind of just, you know, get everybody hyped up, you know, here that things are moving in a positive direction.
I guess I'll throw it over to Austin, get your thoughts here on what you've seen so far in the campaign and what you'd like to see and you know, everything else.
Thanks. Thanks, direct. Appreciate you, buddy. So hey, the chain's been running smoothly. We have some excellent daps for people to come in and play with. Obviously, we talked about deeper Shimmer see a big shout out to my buddy alpha row.
Shimmer see is obviously one of the shining stars on. Wow, you guys ever use talk to text because I use it and and everything I just said showed up on my text messages on my phone. Anyhow, I add on. Yes, sorry about that.
But anyhow, we've got Shimmer see who is becoming quickly one of the shining stars and we have some pretty decent liquidity incentives that are out there right now. So a couple of things I'm looking at.
Obviously, I'm looking at the bridge volume, which the bridges functioning great. I want to see the network volume, how many transactions per day we're getting, which we're like kind of creeping up there.
You know, we're not really a contender just yet, but but we're going to get there. The network is functioning very, very well. And when people bridge, right? Because we've got some requirements. You've got to bridge at least $1,000. You've got to leave it on chain for, I believe it's 30 days.
When they bridge, are they coming over and are they saying, wow, this is a great place for my assets to reside, right? I have good yield. I can I can earn here. I've got good communities. I can land in things of that nature. And I would venture to say that we're getting there would be probably my answer in that, right? We've got the infrastructure down. We have a lending protocol. We have a few wonderful DEXs. I want to shout out swap line as well because awesome.
And I think as liquidity starts to show up, that unlocks a lot of different things. And I'm sure Cappy will touch on the importance of liquidity. But, you know, from my perspective, I think things are going well. Nothing is breaking. We have a lot of Twitter presence right now. And so, you know, my feeling is I'm fairly happy with the way that things are going. I would like to see,
what I like to see, I'd like to see a little bit more enthusiasm, I would say, from people outside of Iota, right? Because we've got the Iota community and it's been around a long, long time. And so my hope is we not only reach outside the bubble, but we get we get the people outside the bubble as excited as we are about about the chain.
So that's my story. And I'm sticking to it.
Yeah, I mean, that's obviously really important. There was like some really, you know, some really good stress tests run, you know, before mainnet. And yeah, I mean, I have yet to have any issues with the chain itself. Everything is just super fast, running smooth.
I guess I'm gonna let Cappy here take over and describe his experience so far and what they're working on with Nakaama and Deeper and Virtue.
Sure. So just to echo what you guys have been saying, we've seen quite a lot of growth in TVL from the sort of the middle of the month, which is when sort of the teaser started going out about this airdrop campaign.
We were sat under five million TVL and we're now above 12 million TVL. So more than double the TVL, which is which is great to see. And that shows progress. One thing I'd like to just remind everybody on this call, or perhaps you haven't heard about it yet, is there's a referral code
that we can set up to share with their friends or just share across Twitter and try and mark it yourself to make people aware of this airdrop campaign. And I definitely recommend everyone to do so because it could be really rewarding for yourself.
Even if you're not interested in kind of setting up your own referral code, the Nakaama team got one set up for you. So within our Deep Sea Adventures campaign, which is running alongside the official campaign.
It's a campaign of over 10 applications within the ecosystem. So it's not just Nakaama applications. We've got the Lexus Shimmer Sea, Iota Heroes, Bloom. There's too many to name on this call.
But the majority of the applications in the ecosystem have joined our combined campaign. And within there, there's also referral code. So if you want to use that instead, you can use our referral code. And we're actually ensuring that all of the Shimmer tokens that we receive as part of that referral code will go towards incentives within our campaign.
We set up that campaign to really try and assist in getting exposure for the main airdrop campaign of a million dollars. But it also works really well in conjunction in that it incentivizes a lot of activity within the applications on the chain.
So perhaps people that are coming in from outside the ecosystem that don't understand all of the different applications that are available, they can go through the official campaign and then they can do our side campaign.
It's almost like there's a bunch of side quests. So think of this like Skyrim, like the main quest is the million dollars with the official Shimmer campaign. And then we've built a whole bunch of side quests with different applications, different dungeons to explore and get some goodies.
And the cool thing with our campaign as well is, A, it's compatible with the official campaign. So like you don't have to pick one or the other, you can do both. And B, we have a whole bunch of different incentives. So like each of the applications are either giving away NFTs with utility,
or tokens. There's also within our campaign, we've got an official, well, it's, I call it official, it's our campaign NFTs. We created a specific bridge generous of NFT as well that we're giving away to everybody that joins our campaign.
So definitely recommend everybody check that out as well. There's the official campaign for a million dollars, or up to a million dollars or over a million dollars. And on top of that, we're doing the Deepsea Adventure campaign involving over 10.
10 community devs. Just a couple of other things I just want to pick up on. So I've mentioned the referral code. So please do slip your own referral code and share that with all of your friends.
And that also applies to try and break in outside of our ecosystem. I have seen some traction or more traction with users outside of our ecosystem. And I hope that that kind of grows as time goes on as the referral code spreads out wider and further.
We've seen the increase of liquidity in the ecosystem and we hope that continues. There's a Deepsea Adventures campaign that's running alongside. And just lastly, I mentioned within our Discord channel, the deeper lending protocol will be joining the official incentives very soon.
We're just ironing out the details with the official campaign now as to how we're going to be joining. One of the things that we wanted to ensure is that with the with the deeper application, we didn't want to subtract from
liquidity going into DEXs early on with the campaign. But now that the campaign has been running for roughly just under a week now, we're in communications to join the campaign.
And there should be some more information soon as to how you can join by deeper. Just bear in mind that the liquidity that you provide on deeper has to be USDT as it's a bridged asset through the bridge.
But also the amount of rewards that you'll receive, I believe, for going through the deeper campaign may be less than if you provide liquidity on a DEX because the amount of risk that you take on for providing liquidity into deeper is obviously less than if you're going into DEX, which there's more risk reward in providing liquidity onto DEX with the likes of impermanent loss.
But also there's more fees that you can earn on a DEX than you can a lending protocol. So bear that in mind. More details on that will be following soon.
So yeah, I guess that's a quick update for me.
Yeah, and I'm glad you compared it to Skyrim because the side quests are always just so much more fun than the main quest, right?
But yeah, and that's another thing I also just wanted to touch on just being behind the scenes in sort of the development world as well.
You know, those first few days, I didn't hear a lot, but I am kind of getting some people, you know, DMing me here and there on Discord or Twitter or whatever, like, hey, what's up with, you know, Shimmer, what's going on there?
So I think that's also a very important thing that, you know, we're also getting eyes from, you know, people that build stuff and would maybe be interested in, you know, putting their toe in the water, joining the community, seeing what it's all about.
You know, one thing I can say, this community is unique when people join it. They don't usually leave, you know, it's everybody's just always really positive, welcoming.
You know, it's a great place to be. And I think as more people maybe say, hey, you know, sure, like, let me let's deploy something over there. They're going to see like, hey, you know, this is this is a great place to build.
And right now, if you're building, you're kind of in the position where you can kind of grow with the chain, which is also from a builder standpoint, that's a great place to be.
So we also have Susan JD here, kind of more behind the scenes people.
I will let Sue's hop on here and just kind of talk about her role and everything and her thoughts on the campaign right now.
Oh, yeah. Oh, yeah. I was actually wanting to pick up on the people reaching out to you, basically, because I have our social media manager made like a freaking amazing dashboard where he's basically tracking everything.
And I actually wanted to share this quickly because I believe the reach has been actually quite extraordinary.
I mean, I'm just quickly going to share those numbers. We have a reach of sixty point seven two million, which is a shut down and about nearly fourteen K in mentions and more than six thousand distinct users actually talking about the air drop.
So it's spreading the numbers actually say like, you know, it's it's way out of our bubble, which is really cool.
And yeah, so yeah. And by the way, for just like a quick intro, I'm so I've been with the foundation for the past nearly three years and I'm the head of the Yota ecosystem.
And as Dracula already mentioned, I've been more a little bit on the background when it comes to the campaign aligning a little bit on the marketing.
My colleague Holger is the mastermind behind the quest board we have been developing on tide.
And yeah, but I mean, it's mostly an ecosystem and community effort.
And just like to give a quick feedback because I have this dashboard in front of me.
So copy, I think that is actually like really interesting for you.
So deep sea adventures is like also one of the hashtags and things that are way at the front of the mentions.
So just to give a little bit of an insight from our side when it comes to the social media metrics.
Yeah, I mean, that's those are great numbers.
Yeah, I mean, it's it's really very nice to hear. I wasn't quite sure on the actual figures.
But I mean, yeah, I mean, we're still also pretty early into the campaign itself.
So I think that as long as, you know, people keep spreading the word, talking about it will bring more people involved.
They tell their friends, et cetera, et cetera.
So, yeah, it feels like a good kind of grassroots thing in terms of it's spreading at a good rate.
Also wanted to say hello to J.D. Thanks for hopping up here.
If you wanted to give any thoughts so far on what you've seen and how everything's running.
Yeah, no, absolutely. I think it's amazing job.
You know, Suzanne and Philo and the community projects.
It's just really awesome to see, you know, the collaboration between the community and the Tango ecosystem.
Association and and everyone kind of supporting in their own way, which has been, you know, clearly it's loved.
It's great to hear that data come back that, hey, not only is it spreading, but it's spreading outside the eco bubble ecosystem bubble.
And that's ultimately what we're always trying to do. Right.
And so it's great to see that it's great to see the increase in TVL.
I mean, I didn't expect it to be that quick. We're not even counting yet.
So that's awesome. And then it's just been great to come in.
And I think having the multiple different campaigns from different projects, from the deep sea ventures.
And then there's other ecosystem projects out there doing their own campaigns on tide that, you know, when users come in,
they see that there's just so much more than just the airdrop.
And I agree that when people come in, they stay, you know, or what I've been seeing lately is like a lot of people that were kind of here in 2017 and went away
and are starting to trickle back in and then become active again.
So I think that's also awesome. And that's really great because I think those users, those individuals, those community members,
when they went away in 2018, they're still in other ecosystems.
So I think this really supports the growth to other ecosystems that they're now connected in multiple.
I know myself and many others kind of were just locked in here, you know,
where the Diamond Hand community members that just stay in here and not any other ecosystems.
But, you know, it's good to see that spreading.
And then it's been really, really interesting from my standpoint.
You know, I was never a really big DeFi person.
And but, you know, we've been looking this since, I don't know, back in, you know, May or June of can the Treasury support in any way this sort of,
you know, DeFi star of the Shimmer EVM.
And when we talk to project owners and we talk to like DeFi specialists that have been in other DeFi spaces and seen kind of what works and what doesn't,
it always came down to liquidity. We needed liquidity.
You know, if someone bridges in their assets and they go to an LP pool and it's just crazy volatility.
And we kind of saw that on day one when the Shimmer Bridge launched or when, yeah, there is a volatility, then it kind of leaves a bad taste.
So we want, you know, we want stableness, but also, you know, basically equal markets of what you see out.
So we've been able to do that from the Treasury.
We put liquidity in all the DEXs.
And, you know, V2 is something that I knew.
But I never played around with sort of like Uniswap V3, which is untangled swap or the AMM Trader Joe's, which is on swap line.
And that's been really, really awesome because it allows the Treasury to support liquidity and almost customize the pool.
But also the Treasury doesn't necessarily have to go and sell anything to match.
Right. So if we're on, let's say V2, we would have to sell Shimmer for USDT to match it into that pool.
But you don't have to do that in sort of a V3 Trader Joe.
We can do like a 90-10, we can do a 95-5, et cetera, and spread that out over long, long ranges and bins.
And yeah, then then the GameFi aspect of it was swap line with the competition, which was really cool.
And we apparently won first place on that.
And what's interesting with the V3s and that since it's consolidated liquidity, you really don't need to put a huge amount in to support that range.
But you do have to be constant always looking at it.
So it's just been really fun for me personally.
I'm glad the Treasury could not only support liquidity and the growth, but also we're going to earn some yield and rewards that will go back to the community at the end of the day.
And just an FYI, we don't sell any loom.
We don't sell any reward tokens now because though the Treasury is earning yield, the priority is always to support the ecosystem.
And not only do we actually believe these tokens will be more valuable, but they'll give us governance.
But we also don't want to put any sale pressure whatsoever on any token out there.
So it's just cool because I had this theory back in October.
Can we use the Treasury to not only support the growth, but also earn yield for the community that goes back to the community, earns revenue, supports more projects, but does this in a totally positive way?
And sometimes the theories put in action.
You don't know what the result is, but I think the result has been really, really good.
So I'm looking forward to the next five, six weeks.
And I haven't had time for myself to get out on get these campaigns in the deep sea and and others.
But I can't wait to do that maybe later in this week or this weekend.
Jenny, you actually have an overview.
Like, can you give a rundown through all the projects?
I mean, like we have the larger campaign.
We have a ton of smaller smaller campaign.
I guess you've got a good overview or somebody basically could run down and give a little bit of spotlight to everyone participating in the campaign.
Yeah, let me take a look real quick on the Tangoverse IO tab.
And just a shout out to them.
They have a bridge campaign tab, which basically has the current going tide campaigns, which is not just the shimmer one million USD airdrop, but also the deep sea adventures.
The shimmer bridge also has a little campaign.
Let's see, road to real world assets.
I think I'm trying to pull up the pop out here is the Snit pool and Origin Iota are doing that.
We also see the Suniverse committee, the Suniverse task force.
I believe they built the SMR bridge campaign.
And then who's this shimmer liquidity minting?
And then, of course, the deep sea adventure and the deep sea adventure.
The cool thing there is once you click their campaign badge, it goes right to their their tide protocol.
And that's tide protocol dot XYZ.
So you go to tide protocol dot XYZ.
And like if you look at the deep sea adventure, you're going to see all those participants in their bloom, accumulator, deeper, shimmer, see Aepdale, internal uprising, Iota Heroes, virtue, swap line.
And in each of those, they have their little tasks that you can do.
So it's really good to see.
And that's the community saw this and they saw, hey, you know, let's create this.
Let's create this and then make it fun.
You know, it's and then the growth committee thought, hey, we can support this.
Let's support this with a decent shimmer airdrop.
And then again, it's always, you know, some people come for the drop, but what's going to keep them?
And they're going to see that not only are there a ton of projects here, they can have fun with it.
They can get involved with it.
And then they get started.
And I've been talking to a few people that have come out and, you know, they're just like, wow, it's really quick.
And, you know, what kind of gas fee token do I need from layer one to layer two?
And it's like, no, no, it's, you know, from layer one to layer two, it's bridgeless.
And they're just they're kind of impressed with that.
So that's really good to hear.
Cappy, do you want to talk about your guys' deep sea adventure campaign?
And maybe not only that, but also with the what's white listed in the liquidity pools and how people see that or not.
Yeah, sure. So the deep sea adventures has been a really good success early on.
We've got over two thousand participants and over nine thousand tasks have been completed.
We decided that we wanted to do this as like a community as we reached out to some of the larger community deaths and other deaths that were interested in working with us.
And so we've got a whole wide range of applications within this campaign.
We've also decided that we wanted to really support the Shimmer Bridge campaign.
So there's a referral code within our campaign.
So if you join by our campaign with our cards, we're also going to drop those Shimmer tokens that we get through the referral codes with our main campaign.
But just to reiterate again that the applications that were within our campaign right now, we've got Bloom, Shimmer Sea, Deeper, Accumulator, ApeDow, Inferno Uprising, Iota Heroes, Swapline and Burchu.
And the really cool thing with this campaign that we built, we built on top of Tide.
And Tide is a Web3 marketing tool that is specifically designed for Web3 because we can actually create a number of different tasks that require people to complete tasks on chain.
So it's not all about like social media interaction, which gets a little bit tedious.
We can actually track and automate a lot of the on-chain tasks, such as providing liquidity into Shimmer Sea or Deeper or playing a game such as Inferno Uprising or Iota Heroes.
So we can really gamify the experience and make sure that people are, if they want to take part in our campaign, they're going to get a really good insight into our community and our ecosystem, which is great to kind of showcase,
because especially for users outside of this space, they probably haven't experienced what we've got on Shimmer.
And I think we've got a really good suite of applications that developers have built, and we're really proud to show them off.
And just to reiterate again, though, it's really important that we're still trying to break outside of our ecosystem.
And just to mention again, the referral code, either to use our referral code or use your own referral code and just try and share that with as many people as you can.
So we can try and get this campaign and campaigns to as many people as possible.
And we're really happy that we can work with Tide to make this a really efficient process, because we learned from our mistakes when we did the ZD campaign.
The ZD campaign was great at creating a lot of noise and social metrics, but trying to track the on-chain tasks with ZD was super time consuming and a tedious process,
whereas this is really efficient for the developers.
So yeah, we're really excited that we can help to support the main campaign and give a whole bunch of use cases for people to examine.
You mentioned as well around whitelisting liquidity. What did you mean exactly by that, JD? Maybe I didn't quite understand.
Yeah, just I know one user reached out to me and they said, hey, you know, I bridged in over $1,000 asset, which is the minimum.
I went on to the Shimmer, the Tide $1 million airdrop, and it looks like I only have 50 XP points.
So it looks like my liquidity isn't being counted. And I'm not sure, I'm curious myself and maybe for the listeners, you know, how could they check?
And I know that like if we go on Shimmer C, so I'm just going to pull it up real quick.
Shimmer C and I think TangleSwap did the same thing where when you click a pool on the pools and you look at the pools, maybe it's fun.
One second. Yeah, there's little airdrop icon. So if you're in that pool or farm, then you're being included into the counting.
Right. And I could be wrong. Maybe Suzanne wants to correct me, but I don't think every liquidity pool and every farm out there is actually counted in this.
So key to when you do bridge in and when you do enter these pools, keep a lookout for these little, you know, airdrop parachute with the token on Shimmer C.
And let me look real quick on TangleSwap swap line. I think also did it as well. I'll just take a look.
Yeah, I think to reiterate the terms of the terms of the official campaign is that you have to bridge assets through the layers of your bridge and then you have to provide those assets as liquidity.
Now, when you go into the likes of Shimmer C, if you if you provide, say, liquidity of, for example, Shimmer C, a loom is a good example.
There are two assets that haven't come through that layers of a bridge. So they're not part of the airdrop campaign, so they don't have that little symbol on that liquidity pool.
But if you if you look at, for example, Shimmer and USDT, now USDT is an asset that's been bridged through the layers of a bridge.
So that does count towards the the liquidity incentives. And so it is important that you do check that.
I think if you have any questions in regards to that, which is part of the official campaign, I don't know if there's there's a like a like a help desk or anything that people can reach out to.
I know within our tide campaign, people get like a message as to whether they've completed the task or whether it's down to like a time lock.
I don't know if they're able to check themselves that they are illegible. It might just be that user hasn't completed the time required to be in that liquidity pool because I do know that there's a there's a requirement to be providing liquidity for at least four weeks.
Yeah, I don't know. Maybe Alfa Road knows I know when I looked on it myself, actually, you can click the leaderboard.
So if you go to the one million airdrop tide campaign and then it kind of gives you the leaderboard and then it shows different XPs for people.
Interesting to to see that. And I think that's a good also on the shimmer one million airdrop tide campaign, which I wonder, are we able to put the link Austin and Dracula kind of in the in the comment section here?
So if any listeners want to go see that, but as very detailed on the shimmer liquidity one million airdrop, and it really goes through, you know, the following daps and pools are incentivized, you will gain airdrop points by providing liquidity.
And then it actually tells you which pools Shimmer, Sea Tangle, Swap, Swap Line, Iota B that you can be in.
So I think it's it's key to read those notes. I know sometimes me as well, I kind of scroll through and I don't do all the reading, but you don't want to see yourself in a wrong pool, not earning those rewards that you'll get in the airdrop.
Let me see what the yeah.
Yeah, and I mean, I guess that's something important to point out, though it does seem like the DEXs have done a good job of labeling the pools and all that.
But yeah, the focus are the stables, BTC, Ethereum, those sort of things that every chain needs to have good liquidity as far as getting people from the outside to come join.
So so yeah, everyone's done a good job of that. I would just, you know, if you are looking the bridge, you know, check the DEX, they'll have it labeled as far as like if that pool is eligible for the campaign.
But yeah, that will get you sorted. We got Austin back here. Can you hear me, buddy?
Yes, sir. Yes, sir. Can you guys hear me? You've made it. You've made it on your phone. Welcome.
I am. I'm in the car. Apologies. I had an unavoidable run. I had to make so but I'm still here. So keep it keep it rolling, my friends.
All right. Well, I guess while you're on the line. So what would you like to see in terms of just the overall performance? You know, like, what are you looking for?
Like, what are you, you know, what are you hoping to see in terms of endgame for new TVL, you know, users and all that stuff?
Sure, I was actually digging into some of the stats on block scout, just while we were talking earlier, just to kind of get a feel for the daily transactions and things of that nature.
And it looks like we're hovering somewhere in the area of, you know, between 40 and 60,000 per day, I think is what I had seen. So here's what I'd like to see.
You guys just hit the nail on the head when it comes to liquidity. We need to see majors. And by majors, I mean, USDT, USDC, wrapped Bitcoin, Ethereum.
Those are going to be the majors. And once we get the majors, this is, you know, so I'm not sure if Kathy touched on this yet. However, when we get the deeper liquidity on the majors,
that gives them the ability to hopefully open up more markets for deeper, which is just going to kind of kick off this cycle of more DeFi available to people.
So really what I want to see and Suzanne's numbers that she shared from social media, I thought were brilliant. And those are absolutely wonderful.
And what I'm hoping to start to see are tweets from people saying, you know what, I've never tried out this chain. I've never owned any iota.
I don't know what shimmer even is, but I bridged as a result of the airdrop campaign and I found some good yield. I popped into a decent community.
Maybe I found iota heroes just because I was enjoying the chain and wanted to go do something even though that that isn't really part of the airdrop campaign.
And that's the type of stuff that I really want to see because there's there's two ways to get a community to be sticky. One is financial.
And we all know that that will run out. That's going to go away as soon as you as soon as you pull the incentives that airdrop hunters are going to leave.
But I think a much more important way of keep keeping people around is giving them a community that they can be proud of that they want to be a part of.
And that really happens in the discord servers. That really happens from the project level. And so like looking at projects, you know, especially the nakama projects shimmer see tangle swap, which is tangle swap deployed on shimmer.
I'm not really. Yeah, I might be wrong. No, no, they are. They are.
But at the at the project level, creating an ecosystem, you know, within the project that is welcoming to new people. And so what that's going to look like is when somebody shows up, and they don't know how to get to, you know, how do I put the RPC server and metamask.
Help them out, even if you're just a community member, if they're unsure, you know how to provide liquidity, which people are going to be show them how to do that, like, just give them somewhere welcoming.
And that's going to pay dividends. That's going to keep people here past the airdrop campaign. And I'll tell you something back from, you know, my FTM alerts days when, you know, I would do educational content and years later I would have people come to me and say, you know, you did this video
and I never told you this, but it showed it basically opened up DeFi for me. And they stuck around and they started doing digging on their own. And that was really gratifying for me as a content creator.
And so no matter who you are, if you can help somebody, please help them. And those are the types of things that are going to make this more successful over the long term, in my opinion.
Yeah, absolutely. I mean, you see somebody struggling, you see someone trying to figure something out. It's like, yeah, give them a hand, give them advice, you know, help them get involved.
Because yeah, ultimately, you know, like I said, this is a little more, you know, kind of has like a grassroots feel, you know, we're winning one person at a time, you know, like I said, they join.
Most people, you know, at least everyone I've seen, I can't even say most people, everyone I ever know that's, you know, put their toe in the iota eco pool, you know, they end up sticking around.
So yeah, you know, that's how we expand the chain. That's how we expand that, you know, there are now, there's now DeFi with these products, you know, you don't just have to hold a token anymore.
There's all kinds of things you can play around with. So the more that we spread that, the better chances of, you know, just keeping that building.
So I guess I just, let's see, did we lose JD? We did. So Suze, I just wanted to also throw it to you again, just in terms of, you know, this campaign does end in, I think early March, second week of March.
So what do we do to continue to, you know, keep this train rolling?
I think I mentioned it in our previous Twitter space was that last week, yours or JD's, I'm not even quite sure.
I still believe that the ecosystem is basically the greatest asset. So