Happy Unstoppable Domains $5 .com Friday

Recorded: June 6, 2025 Duration: 2:22:30
Space Recording

Short Summary

Unstoppable Domains is launching a $5.com Friday initiative, offering users the chance to register domains at a reduced price, while also introducing a referral program and free .info domains to incentivize participation. This strategy aims to boost user engagement and drive growth in the domain registration market.

Full Transcription

Thank you. what's up guys welcome to the space
we've got oh and they're off
nice knowing you dude
you know some people just uh they can't handle intimacy
they come into a space it's just me and they get scared
perfectly fine
it's millie Ismili.
The first to arrive, always timely.
Yeah, check.
Sounded like you were talking to yourself over there buddy
it's the solitary
confinement has really gotten in my head
I'm glad you're here
misery loves company baby
just take your meds get some
fresh air you'll be alright
you actually weren't the first one here
one guy popped in he saw it
it was just me and him.
He was right back out.
It's always awkward.
I don't even need your
company then.
I love it.
Let me get a few
people in here so we can have a
versus just a monologue.
Yeah, no one wants to hear me yet. It's always healthier. Can I have a dialogue versus just a monologue? Yeah. Yeah.
No one wants to hear me.
It's always healthier.
Happy $5.com Friday.
Where do you go to invite people?
So I have some groups already.
So I just shoot the...
I just mean like in the space UI.
Because I search for people after I tap the person icon.
Yeah, that's always helpful.
And then just give us some time.
The algorithm will take it in and a few people will pop up. Yeah.
It's all good.
Gonna invite some other people up here. Let's see.
It always starts with the one guy
yelling in the corner. Next thing he has an audience.
Yeah. You know?
Two's company and then
three's a movement.
And then things take off after that.
Are you in Puerto Rico?
I am in Puerto Rico.
Beautiful.
Beautiful sunny day here.
I'm going to hit the beach later after work.
You know, to live in Puerto Rico, one of the perks is you don't pay those taxes um i have a
lot of friends who've moved out there lately and they said living in puerto rico makes you feel
like you've actually made it you know what i mean um because you're like okay i don't even live in
america anymore and a lot of them are like, you know what? It's so worth it.
You know, they can always come back and,
but they feel,
they feel like they're in a,
in a different level in life.
I don't know how true that is,
but I've heard at least four people say this over the past couple of years,
like physically moving out there versus,
I should move makes them feel like they've actually arrived.
That's why i moved uh it's certainly good company in a lot of ways it puts you around high achievers uh other people who move for the
tax benefits um so it's just a very dense community of entrepreneurs and uh just very
motivated people which is good to be around but
then outside of that little bubble it's like very very hard for me to connect with people like it's
it's just a it's just a very different culture it is quite Americanized but you know coming from San
Francisco there's just like a culture clash like not a lot of the same values not that people aren't
as highly educated and although all the very driven, motivated Puerto Ricans
all leave for the U.S. to go to college and whatnot.
So there's a brain drain problem.
Interesting.
There's a separation between the people
from the mainland and the locals, right?
You don't really mingle that much.
Is that true?
There is a bubble for sure yeah but i
hang out with mostly other gringos um and it's it just it just happens it's not like a conscious
decision but those are the people that you have the most in common with so that's just how it
shakes you speak spanish a little bit i've been taking lessons uh it's getting there i you know
i have no intention of like getting really solid at spanish
um it's just it's just way too much work like i don't want to like read spanish books and listen to spanish tv all the time to try to get perfect but like i can i can clunk my way through a
conversation reasonably reasonably well with some spanglish especially because everyone speaks
spanglish it's easy what Are you hitting $5 Fridays?
I just got off the phone with Bruce.
He said he's coming in hot today on $5 Friday.
Yeah, $5.com.
I think you should change it to Happy $5.com Friday.
Just people are like, $5 Friday, let me go to the bar.
Don't just edit it. I me go to the bar. Yeah.
let's get to it.
If anybody wants to join the conversation,
talking domains.
We do this every Friday.
Typically we do a video podcast and we interview.
We always have every Friday. Typically we do a video podcast and we interview. We always have a guest.
We've had numerous people at this point, Josh, Bruce, several others.
And it's sort of like a different format.
But sometimes we just don't feel like doing the video thing and we're just coming out of spaces.
So it's sort of like a hybrid at this point.
I actually like the variety, but it's the same format we're
talking domains we're creating awareness for unstoppable domains five dollar dot com friday
which is the best deal in the business right the cheapest way to get a dot com and registration
and what are the other perks you guys have have? I'll let Brady run through them, the transfers, and what else do you guys have?
Let's get that out of the way.
Yeah, we got $5.50.com transfers.
You'd be hard-pressed to find anything remotely as cheap as that anywhere else,
and that gets you, you can get, I think, 200 transfers or so at that price point no no I think it's a
thou no that's a lie yeah I think at least 200 you can you can get at 550
comms and then every other domain is transfer is 550 off so really cheap
transfers in bulk you get like2,000 in discounts per user.
So it's super generous. We've also got, you know, a referral program. So if you're an existing user,
refer your friends and they get 50 free domains and you get a little bit of account balance too
as a perk. We used to have $1 XYZ Wednesdays, but some of you degenerates out there were scamming people with fake websites
on those XYZs.
We had to shut that down.
But that's okay.
We're learning.
I think that's more of a Chinese thing if I want to stereotype.
All right.
Well, now we know where Ishmael is.
I don't think it's a domain and community creating fiction sites.
It's definitely not. Yeah.
It's the people that domainers are very happy to sell to that are doing all
those scammings, especially the SEO and age domains crowd.
I feel like that's, those are some of the primary customers over there.
One other thing is we just launched this on Tuesday, but every.com purchase now gets
a free.info across the board. And that's going on for a limited time. Only about a month, I think
we're going to be doing that. But so that means, yeah, you get, the bang for your buck on $5 Fridays because you get a free .info.
So how does that work?
Does that mean that if I register abc.com, I by default get abc.info or just credit for another .info?
You get it if it's available.
So, yeah, it's the exact match, same SLD.
And then, yeah, if it's available, you get it's the exact match same sld and then you yeah if it's available you
get the info dot the info at the same time do you uh have you sold any dot infos before it
no i've never sold a dot info to be honest with you i do have about two or three of them in my
portfolio i know i own whales dot info it's on adam and i think i own x payments.info which
ironically i did receive an offer for before but it was it was fluff um yeah but i'm actually
pulling up recent.info sales on name bio and um i don't. I'm not a .info shill.
I'm just going with the data.
There are some sales, man,
that are pretty impressive.
In January, there was one for $27,500.
PaceUK.info.
There's another one that was over $20,000.
one that was over 20 grand i can't pronounce it sounds like a german name what's her book
I can't pronounce it.
Sounds like a German name.
w-o-e-r-t-e-r-b-u-c-h dot info that sold in 2023 on sato been searched dot info sold for 16,500
but i'll suspect that most of these dot info names are like seo strong um names. You know what I mean?
Yeah, I can see that.
a poster.info, but I'm just not a fan
of .info. Right. I do
think with
GPT, and perplexity
style search, like
dominating
like paths where users are trying to just find
directories of information. And like in these informational sites, like, that would seem to be
very bearish for dot infos where the main use case for those domains is for those kinds of directories like less and less people are going to those kinds of sites
because they can get it you know collated and liquefied and reformatted to their
preferences through something like perplexity so yeah I would generally be
very picky with any dot infos that I would be registering anytime soon.
But it's a gift, you know?
You guys are giving that away for free with any .com registration?
Is that what you said?
Yeah, I mean, it's not to detract from getting a free one.
It's like, why not?
Yeah, why not?
And then you have a full year to decide if you want to renew it.
You can monitor stats and see if you get any offers. It's like, okay, why not?
Why not get a free one?
So, and that starts today. Any, any $5.com you get,
you get the matching.info.
It's any day. So anytime you buy a.com,
you get the free matching.info if it's available.
Not bad, not bad, not bad, not bad. What is the typical cost of a dot info registration?
Let me see.
Let me look on GoDaddy.
I love TLDES.com
It's got all the prices
from every registrar
all in one place.
Very slick, easy to use interface.
And if we go to
Yeah, Donate Infos are typically, they're $5.17 on GoDaddy.
So you're getting pretty much
Well, and this is with the
Domain Discount Club, which
reduces the price. I mean, DiamondBout's bottom for $17. And this is with the Domain Discount Club, which reduces the price.
DimeBot's bottom for $20.
it's a decent deal.
What the heck do you have to lose?
Get your free domain.
I saw this thing yesterday.
There was a domainer that showed a screenshot and he had registered elon versus mosque oh i'm sorry mosque versus trump and he
had like inquiries on them already i was like damn the way people jump on trends is just
i don't know if it's impressive or to be expected you know what
i mean i just thought that was interesting it's psychotic is what it is i was looking at it there
was a meme coin yesterday it blew up it was uh it was potus pedo of the united states
it's got a picture of epstein Trump on there. Let me see what
happened. Oh, pedos
of the United States. That's fucking fucked up.
It's so funny. It was kind of crazy.
It was crazy.
I wonder, you know, when these trends
happened, do people actually
sell these names? I remember
when the whole P. Diddy thing
If I'm not mistaken
Rick Schwartz bought
Freakoffs.com
I'm not making this up
I'm actually going to look it up right now
He bought Freakoff.com
And he paid a distant amount of money for it
And I was like, well, I'm just going to watch and learn
Let's see what happens
What does he know that we don't?
Well, I mean, I would imagine it's a lot of traffic coming from that type of name you know what I mean people
are probably searching free costs left or right and maybe at the very least he'll get eyeballs to
his lander and then maybe I don't know I don't get it. You know, obviously, we're all learning.
But let me look it up real quick.
He paid, he bought it from huge domains, if I remember, and he paid a decent amount.
And I just was like, okay, I'm just, I hand registered thefreakoffs.com. And I just thought, oh, I'm so genius.
but it's like
that name it had a huge
traffic spike when all
that bullshit
was going on but now that the trial is
happening I don't
notice anything significant I don't have any
offers and ultimately
like I guess what I'm trying to say
is like I don't know if it's a proven
fact that chasing this trans is a
lucrative strategy, you know?
Like, if Elon came
on and made up a word or said
or Vitalik came up with a
new term, people would just go out
there and start hand-registering those words
and it doesn't necessarily
mean that it translates to a
good acquisition.
Does that make sense?
It's not like meme coins where it's totally fungible and liquid
and you have a captive audience of degenerate traders
that are happy to jump on and ride the wave.
Now, if you could fractionalize these domain names,
now then you might be onto something where you could, you know, other domainers that want to, you know, partake in that upside, you know, becomes more liquid.
Then you could, you know, conceivably, there would be more of a market for it.
more of a market for it but in terms of like actually capitalizing on it and liquidating it
like domainers are the only guys like there's no end users for such a femoral friend like there's
uh it's just a flash in the pan and like most the only people that are like searching for
uh you freakoffs.com are domainers who are trying to capitalize.
it doesn't have enough like purchase to actually reach an end user,
which is where all the margin is.
Do you think the only people searching for that are domainers?
cause where else is that traffic coming from?
I don't think it's just domainers that
are putting in i think people search for the term freak off and freak offs but i don't think when
it comes to putting it in in the browser maybe fewer people that's not what i'm saying i'm saying
the only people who would uh who would want to like build a business on freakoffs.com or
domainers or like seo people who like really
understand that yeah you know fair enough but it's it's also it's also all about traffic you
know traffic has value if if something is in the media and people are talking about it or a term
is being used frequently you're taking a bet on those word on that word
or those keywords and i think that's a safe bet long term you know like if if the word freak
off makes it to a federal indictment and i mean if you go on google right now which i'll do and you
put in freak off right freak off you're going to see something right there's there's an ai overview
the term freak office comes to public attention in the context of recent legal proceedings.
You know, so this is like how culture is shaped, right?
And so who knows if this is going to keep going on an incline or this is just, you know the function of time to that, aren't you taking a bet that that word becomes more relevant?
Inevitably, it could be a dictionary word, like from a made-up terminology to something that people immediately understand what it means.
And then someone could say, oh, yeah, I want to something that people immediately understands what it means and then someone could say oh yeah i want to leverage that i know people are searching freak off frequently and i want to
create a sex toy or community of swingers or whatever you know what i mean so i think that's
the thinking and i think that takes time yeah i could see it you know there's this like trope
Yeah, I could see it. You know, there's this like trope, uh, where like linguists will point to this very strange pipeline whereby new words get minted. And they basically say like black women, uh, like tend to like be on the cutting edge of like making up words and like or like reusing words so like a
lot of the like that's lit or um no cap or like a lot of these sort of like gen z trendy terms
you associate that with like you know young uh uh lettuce haired like white high schoolers but actually like if you trace back a lot of their
usage these start from like black women using them and then apparently like the gay culture
picks them up and like adopts them uh in the next step of the process and then once that happens
then then like uh then high school girls like especially like
white american high school girls pick it up and then it comes like full force into the lexicon
as like you know broader adoption from gen zers so like if you're if i were like drilling down
and like trying to get to the root of like new cultural phenomenon and like
new terms in the zeitgeist you would you would trace back through the gay and like black women
culture and hang out in those groups and figure out what terms are being used there so if you want
some homework go uh go embed yourself if you want the homework, go embed yourself in those things.
If you want the sauce, go to the ghetto.
No, hear me out. There's a word.
Skibity, right?
Skibity.com
Tell our listeners
all about Skibity-ish.
What the fuck does Skibity
I have no idea what it means, but it sounds
cool. It sounds provocative. Get some people going.
Skibbity.com
was sold by
Ken Lin for
$100,000 in a 60-month
You can ask me how I know. It was such a crazy
coincidence. At DomainerX
last year, Ken
came from Taiwan and he gave a presentation about
dot db which is a platform that he owns and he was talking about how dot db has his features
that allows you to look up words and you know how he goes about acquiring his portfolio and he
mentioned that he bought a word skibb, because he has no idea what he meant.
And he just noticed that there was a significant rise in the search, the volume, right?
And people were using that word more frequently.
And it's a made-up word, skibbity, right?
And then, funny enough, one day, a friend of mine called me and goes,
I have a client for you.
He wants you to give him some, he wants to hire you to help him with his meme coin project.
So I'm doing some due diligence.
And the guy pulled out a suite that he just bought a $100,000 domain name.
And I'm thinking, like, what the fuck is he talking about?
So when I finally talked to the guy, I was like, do you mind sharing the name that you bought?
It goes, skibbity.com.
And he was so proud of himself.
And I was like, no fucking way.
I remember someone mentioned, it took me a while to put the dust together.
So I hit up Ken and I was like, one of my clients just bought your name on an LCO.
but your name on an LCO?
He goes, yeah, that's true.
He goes, yeah, that's true.
And so it just makes you think for a second,
like a word like freakoff.com
could easily sell for $100,000, right?
But I don't know what he picked up Skibbity for,
but I know for a fact
that he sold that name for $100,000.
And so it's like when you're talking about slang
or, you know, or, you know, culture, you know, all these non-traditional words, there's definitely some value there.
And I think they speak to like being early and being patient, right?
Because I don't know who Rick Schwartz bought Free Call from.
I think he bought it from huge domains, but somebody hand registered that name.
And I doubt that it was done in the 90s or the 2000s it must have been recently or it must
have been when that word came out during the pd thing right someone said i'm going to register
this name and they they sold it and he bought it for i if i'm not mistaken about i think he paid
about four thousand dollars i'm i'm looking it up i can't
find it on name bio but if you go to freakoff.com you can see his lander on there so i just think
that there's there's this and i know for a fact because when i interviewed rick schwartz he said
that he said he looks up words in the urban dictionary. Yeah. Before they make it to the urban dictionary,
they start with some rapper like,
there's one that came out right now that everyone's saying,
and I'm going to see if I can,
if it's registered before I tell you guys one second,
I just thought about that,
but there's something people are saying right now.
And I hear this every fucking day and it drives me crazy.
Cause now I'm old man in the room,
but it's like,
when you listen to,
to young kids,
you can definitely,
The word is what the helly everybody goes.
What the hell?
What the helly?
What the helly?
It sounds like I'm making this up,
but this is how they talk.
they say H-E-L-L-Y.
It's what the Helly.
But there's a song called What the Helly.
Oh, I see.
Yeah, it's not What the Hell.
It's What the Helly.
And that name is registered. Someone already took it.
But What the Hell is going for...
What the Hell is listed for $17,000.
And I'm telling you,
What the Helly is definitely something that if
you hand register someone will buy from me for like two grand probably i believe well david
sustiel just joined us here to speak what the hell is up david what the hell hi guys
how's it going david where are you where are you calling from today? Can you hear me? Can you hear me well? Yeah I can hear you fine.
Yeah I just finished a birthday party for my 11 year old. Just got back. Oh nice well did you pick up any new slang from the 11 year olds that you can share with us? I hear them playing Fortnite and all these block games, and I feel so old now.
I'm like, oh, my God.
It's ridiculous.
I can't understand what they're saying.
That's where the alpha is.
If you can trudge through that painful, emasculating process of admitting how old you are
and having them explain these newfangled terms to you you might
find some gems who knows yeah i know but uh i learned to stop chasing these uh you know
call it gems but i like to pick things that someone can use tomorrow morning and not you know
maybe a year or five years from now if Elon Musk talks about it things like
that I like to use you know buy invest my hard-earned money to think that people will actually
use and make money you know the next day potentially so right so yeah what are wild but uh yeah
wild but uh yeah
what um yeah what is what are some examples i know i i have a decent sense of uh of some of
what your domaining is about but uh if you wanted to share some of it you know i'm sure people would
be curious um i mean i saw a lot of domains uh also to repeated clients where
uh either they're in the the gaming industry or you know the crypto industry something that they
can literally buy i mean i've sold domains and within 24 hours later i see them live
them live there's a live website um i believe i sold just recently um the 10xplay.com for example
i think with 10xplay and it was it was developer who bought it for me and he already had the site
live ready to go he just needed the domain so he basically just went directly to the 10xplay.com,
landed on my lender, sent me a DM,
hey, how much is the domain?
We negotiated real quick.
And once I sent them a checkout link on GoDaddy,
he paid instantly.
And then within 24, 48 hours, the site is like live so i love seeing uh my
domains you know live and not just you know sitting there and dead uh godaddy pages or you know uh
i like to see my product you know somebody doing something with it then you know they're making
money with it because they know what they're doing they're they're investing a lot of money
it because they know what they're doing they're they're investing a lot of money so yeah i love
i love seeing things turn you know to real businesses right yeah i mean so so you didn't
know that guy beforehand so would it have a lot of like seo value or are we just going for the
for the for the name itself like it was uh i think it was a hand red or a drop uh no seo they just like the name something
with play and something i sold also um i don't remember now i don't have it here but um yeah
people that uh can really turn around or have already a live website, or they use, or they didn't have the .com for the exact match.
And simply quick turnaround, live website within it there.
So, David, I want to ask you a few questions.
It's nice to connect.
I obviously follow you on X.
Oh, you too, man.
I love where you share a lot of good information.
Yeah, feelings mutual. I love where you share a lot of good information One of the things I like about you
that you preach is
the value of Oneo and Lander
and it seems to me like you
are doing exceptionally well with that
Well, for me
I find that to be very challenging
I've tried it
I don't think
I've had much success, only that I typically
will get are bots or whatever, right?
So I feel like it's one of those things where domainers preach,
but not everyone is finding traction with it.
Can you speak to what are some of the best practices
and why you think you're successful with that?
anything you're successful with that let me let me back up 25 years um i got into the online business
Let me back up 25 years.
back here back in 99 and i was doing legion or home service providers like plumbers workers movers
and at the time uh it's all about having the good landing page because I was generating leads.
And generating leads, for people who don't know, you must have not the perfect, the ultimate perfect lander, meaning the color of the page has to be right.
The location of the form an inch higher or lower can change conversion by a certain percentage.
I used to pay Google over $50,000 a month for pay-per-play for years.
But that money, I had to always tweak it, tweak the landing page,
make it better and better and better. So I have 20-plus years of, let's call it uh perfectioning the best landing page
to get the most conversion experience yeah so sending with paper call so with leads so that's
how i got to that one when i got into the domains uh which is not a long time ago i mean i've bought
and sold domains for 20 plus years but as a full-time domainer
when i start with like i start with five domains a few years ago went all in just five domains and you know i use the dan that's when that that's when i started dan landers which were nice they
were they were cool clean uh converted very high but then uh real quick i noticed listen if somebody
But then real quick, I noticed, listen, if somebody bought the domain for me, it started with Dan.
I saw the client's name.
Dan used to, you know, how they show the customer's flag and they used to show their name.
So I reached out to people like that on LinkedIn saying, hey, you bought a domain for me on Dan.
Here's my personal contact information.
If you need more domains, you can Skype me or WhatsApp me,
things like that.
And I've noticed that these buyers,
if they're developers or entrepreneurs,
they keep buying more and two, three, five domains every year.
So they always start, they try things,
like we try to buy domains and sell them,
but they try to develop businesses and sell them.
So I said, you know what?
This was about a year or two ago.
I said, why am I, I'll back up a second.
If somebody buys a domain from a marketplace, right?
I don't want to mention any names, but any marketplace, right?
If that buyer buys a domain and three months from now,
they need another domain, where are they going to go?
They're going to go to that marketplace.
So we keep sending away, giving away our clients to marketplaces.
I mean, to some people, it's a good option
because they don't have a huge portfolio or the quality is not there
or they don't have the time to deal with, you know, talking to people negotiating or they're
not good at negotiating. So I have the experience, I have the knowledge 20 plus years of getting a
perfect landing page. So I said, you know what, let me go all in on this and I'm using all my
domains are 302 redirected to each landing page your custom
landing page for each domain and when i did that i started getting two three inquiries a day sometimes
10 inquiries a day i don't have to wait for a broker to take three to five days to reply back
to the buyer or the buyer replies back to them. The email gets to spam.
I have the buyer's phone number, WhatsApp, Telegram.
It doesn't get more direct than that.
And every person that I sell domain to, I mean, I want to say over 50%
of people who buy domain for me buy multiple domains within a year or two.
Yeah, I think that's one of the perks that I've received from doing some outbounding.
You know, you get to understand what people's needs are.
If they're, you know, if they're creating links, if they're basically buying domains within a certain industry,
if they're building an affiliate network, and then you
can do repeat
business with them.
Do you feel like you're
leaving money on the table? Because
it's almost... Or do you still leave
those names on the Afternake network?
Yeah, I advertise
all my domains on Afternake and Situ.
That's it. Nowhere else.
But if you look at the impressions, I have about 2,000 domains.
On Afternic, my 2,000 domains get about 10 impressions a month.
My website gets thousands of impressions a day.
I think I picked one time at 200,000 impressions a month.
Is it ultrapremiumdomains.com?
I'll give you another example, okay?
Let's say I sold, for example, redhats.com.
So a guy likes to sell red hats.
So a guy likes to sell red hats.
A week or two comes by, I see an auction, bluehats.com, for less than $100.
I pick it up.
I DM my client.
Hi, how are you?
Remember me?
You bought redhats.com for me.
Here's bluehats.com for only $2,500.
And they buy it instantly.
Because I know what they want.
I know what they're developing.
And I have their contact information for life, basically.
Because they're all in my phone number.
They're on my computer.
I have an Excel sheet for categories.
People who buy real estate domains.
People who buy gaming domains.
People who buy crypto domains.
And every time I buy something in auction, I shoot them them a nice high i just acquired this and that.com check it out sometimes i hear nothing and sometimes i hear how much and once they say how much i know it's a done deal because
i know how to close deals and i have the experience with that i give them good prices
sometimes i sell a 10 000 domain for only
2500 but i know they'll buy five more for me so it's right it's quick ri so it works do they not
think you're you're being uh you know aggressive uh picking up domains and trying to upsell them
basically like how do you how do you guard against that?
Obviously,
they might assume that you're just a third party and that you
didn't just pick it up. You wouldn't
tell them that.
These guys,
they focus on making
six, seven figures a year. They don't want
to nickel and dime and say,
let me beat David and save $2,500. They don't want to nickel and dime and say, hey, let me beat David
and save $2,500. They don't have time for that. People buy domains for different reasons.
There are people that buy domains like say in the casino niche, they might own a hundred of
those domains because that's their strategy. They might be doing link building or they you know they get you know they have multiple
sites that they own or someone in real estate my own eight to ten different sites in a certain
geo because they want to dominate they want to get more visibility so every every end user is I'll tell you why you nailed it exactly.
Because back in 2004 or five, I generate leads for movers.
And I used to own movers in every city in the United States, like the top, top cities.
I had like two or 3000 domains. And what I did with those domains back then, all you need to do is just forward them to something to get traction.
So if you were to go to Yahoo, for example, back then,
or even Google, you type in movers in Oklahoma,
you'll see my movers in Oklahoma link, and it gets forwarded to...
I used to make a lot of money with just buying these links for 10 bucks each
and forwarding 2,000 or 3,000 links to one lender.
So that's exactly what you described.
Yeah, one of the things that we do in my business is we do a lot of paid ads, but we sell leads.
I'm not going to tell you guys what industries because, you know, I hope everyone else here does more than domain investing
because domain investing is cool, but there are other ways to make money.
But there are leads that we might buy for like $3 per click or acquisition costs.
And there are people that will buy those leads from us for $30 and they'll buy them 10 or 20 at a time.
So we're flipping those leads, but those 20 leads that they buy they might just close
one client and they're okay with that because that one client that they close makes them six seven
thousand dollars you know what i mean so but sometimes those people want to own a network of
websites as well because it's all part of their customer acquisition strategy and that's why you
have to understand what they do so you can price it accordingly if somebody's trying to build their quote-unquote walled
headquarters that's a different conversation right that person is
looking for a one-time transaction is gonna be their permanent address so to
speak online you know they're willing to pay a lot more than someone was like I'm
trying to create a a war chest of websites that will get me you know two or three clients every year you know what i
mean so um no i like the approach i've always admired it but do you do you do you see when
you measure those the the the activity do you feel like you still get enough from after nick
and sado or or they're just like whatever happens happens like how
consistent i i tested it all i i've had a a six month test where i pointed all my 2000 minutes
to cdu and then i saw the conversion i did six months through after nick i saw the conversion
and and i'm doing for the past i think a year or two now, everything is forward
to my lander and conversion is insane.
I can't even put a number on it, whether it's 5x or 10x conversion and let's not talk
about repeated clients.
I think I do between 50 to 100 grand a year just with repeated clients.
I wake up in the morning, I see a message on my WhatsApp, on my Telegram, David, do
you have this and that keyword?
And you don't pay commissions.
I mean, I pay the 5% commission if I use the afternoon checkout.
Or if I use the C, do it's a 3% commission.
And yeah, so I love waking up in the morning and not, again, it's like you said, you do lead gen, right?
So lead gen, whether you want it or not, Google is your partner.
Probably 25%, 50% partner.
It depends how much you spend and what's your volume.
So I love not having a partner.
So I don't depend on anybody.
I don't wait for a broker to follow up or send an email
no they come directly to me and listen I think I reply within less than 30 minutes worldwide
I sold the domain to somebody in Dubai last week sold one in China sold one in US 30 minutes I
reply back instantly I give them the best customer service.
I even help people set up their name server.
Some people, it's their first purchase.
They're not pros or their developer is away or something like that.
So they're like, David, how do I change it?
And I send them screenshots.
Do this, do this.
And they love that.
They love that customer.
I mean, what broker is going to do that for them?
You know, like after Nick Rapp. I do. I And they love that. They love that. I mean, what broker is going to do that for them? You know, like after Nick Ruff.
I do, I give them customer service. They love it. I think, I think that point you made right there is what,
what was one of the reasons you're very successful. You know,
I did something this week and I stopped reporting a lot of my sales.
Cause I'm like, what's the point? You know, I sold a name.
It was scrapping lead.com S Cc-r-a-p-i-n-g-l-y. I was at the cigar lounge.
Some gypsy guys came through literally gypsies. I'm not making this up. And they're like,
yeah, we're in LA. We're from Houston. We just bought, um, we came here to buy a bunch of scrap
and I was like, okay, um, tell me more about your business. And he was like, yeah, my dad,
my grandfather started it and my dad started it. And I was like, okay, tell me more about your business. And he was like, yeah, my dad, my grandfather started it, and my dad started it.
And I was like, what's the website?
Junkyard Scrap?
What's that?
Yeah, Junkyard Scrap.
Industrial surplus.
Yeah, I have a friend who has like 10 acres in Miami.
It's a huge business.
Right, right.
So, you know, the guy was, you know, they do well, but their website is ibuysurplus.net.
And I looked at the site and i was like oh man
look at the footer it says 2013 you guys haven't updated the site in over 12 years and he goes
yeah and i was like well so i started talking to him and i was like you know i can help you
you know and one one conversation led to another and two weeks later i sold him a domain but the only
reason why he bought that domain and he paid me 8 000 for it was i was able to convince him that
it was better than i buy surplus.net right you know not by the domain conversation of dot com
over dot net no they have the dot net they have a lot a lot of SEOs Like what you need to do is you need to understand that there are people out there that you've already established a
Relationship would I buy surplus dot net but there are people out there that I'll look at you as a Craigslist salesman because of that name
That name is so
1999 or 2013 just sounds like your scrap guy
You want to give yourself a little bit more of a corporate look
You're gonna get a different type of clientele and honestly a lot of those talking points. I go from
Chat GPC, but the guy told me goes if you have any other site any others any other domain names related to scrap
Let me know you sound same because he realized because I said, you know
You need most multiple on a
daily basis that's what i get do you have something else like this next week i'll need another one for
that yeah right because he was like you know i buy nationwide and in canada so now i'm like okay
if i see scrap names i have a guy that i can call for the scrap name right and even if i pick it up
for 30 bucks and i sell it for 350 or $500, it's a quick flip.
So I think there's a lot of power and wisdom in what you're saying for sure.
I haven't excelled with 100 plus guys like that, yeah?
And that's how I make my shopping.
I don't go on trends.
I don't buy trends.
I don't go buy stuff that AI this, AI that.
Maybe one day Elon Musk will buy it for me. I'm not a big fan of AI this, AI that. Maybe one day
Elon Musk will buy it for me. I'm not
a big fan of that. That's not my cup of tea.
I know there's money to make it, but it's not
for me. I buy stuff
for existing clients that I have.
For sure. I think
that's a beautiful thing. When we have these
conversations, we're trying to
not knock what
other people are doing but just appreciate everyone's approach i'm sure i'm sure i'm
missing out on a lot of things i see people doing great with a lot of stuff it just each person has
his own don't approach okay back to your scrap uh niche um no it's not my niche it's just it was
i brought it up because it resonates with what
you're saying like what that one client could end up buying you know 12 domains in the next
three four years you know what i mean and if you repeat that across different niches or you find
people that you have that direct communication with um you know that's really what i feel like
i know yeah i know a guy in miami florida he has a scrap yard okay
five ten acres something huge i love the name that they picked okay it's you the letter u
cool like you know you pull the stuff you pull the parts from the car right cool so you come in
you don't they don't bring it the part to you you pay them and you pull whatever you want. You pull. Is it you pull and pay?
You know you have
U-Haul for the truck around? You pull.
Oh, just you pull. Just you pull. Got it.
That's beautiful.
If you got a client for that, they're going to buy
a lot of domains from you because Legion
is also huge for that.
That's a good one.
Yeah, there's so many service industries like that.
One of the names that I have that I've been like, I think this is a good name.
I keep looking at it.
And I was doing some research today, realestatebrokerla.com.
And I'm like, you know, I know I bought it for real cheap.
Sometimes you get these names real cheap because some domain is my cell.
Too many words.
But it has 5,400 search volume monthly. And the cost
per click is $5. And when you type the word real estate broker LA, the first guy that shows up is
one of the biggest brokers in Los Angeles. So I'm sure there are other people that want to bump him
off for that number one. But I think at the end of the day a real estate you know i think this
is why bruce does very well with outbounding is bruce has a rolodex of people that he outbounds to
without having to introduce himself right it's the same thing with you like hey i have another one
do you want this one oh i have two more that i found for you. So building that relationship. What you said about the LA, the geo,
a good tell is if you Google those three words,
basically in Google,
if you see paid ads,
that's the moneymaker right there.
Especially if you see several.
And stuff like that,
then don't touch it.
Yeah, if you see Wikipedia,
if you see, what's the other one?
The one for the images and stuff like that?
Yeah, there's one in the healthcare space that's always there when it's horrible.
I think it's Cleveland Clinic.
Yeah, so with real estate, I see there's a sponsor, it seems Tammy, KRE and Associates.
And those advertisers are usually very, very good people to outbound to
because they're paying per click
5-10 grand a month for the exact
match keyword that you own
so you're spending 60,000 a year
so for them to spend maybe 5 grand
on a domain or 3 or 4
it's nothing for them so
it's a great way to do outbound yeah
no for sure great brady
what's that no nothing for me i can't bring you up here you're oh i know yeah i i can't bring
david up here because he's undermining our uh our self brokerage feature. He's telling everyone to use their
own landers. I'm like, David, shut up. I love working with you guys. I'm not saying that
those are, it's not for everybody. I mean, I have 25 years of experience. I've spent
millions of dollars on pay-per-click. I've lost a lot of money trying different things with pay-per-click.
So I've done a lot of trial and error and it's not recommended for someone that's starting
with just new or has only 100, 200 domains.
And I learned from the big guys.
You know, talking about the biggest names in the domain industry, they all use their lenders.
You look up a domain, if it's a brokerage or if it's, you know, Domain King or anybody,
all these guys forward to their website.
So they know what they're doing.
I mean, let's, you know, those big ticket items, it's different.
It's, I mean, you're paying for the convenience, of course.
Like, you know, if, if, if unstoppable is three percent and the ability to freely exchange contact information is not worth it, then.
And just the the grunt work of maintaining and, you know, putting up your own land.
putting up your own lander yeah that's what you're paying for the convenience of but also you know to
Yeah, that's what you're paying for the convenience of.
your point there's got to be a there's got to be a tipping point before which it's not economically
sensible to use your own landers because you have to pay the heightened afternet and uh afternet
commissions so like years i was using dan and if you're just starting or you know you have a small portfolio using
somebody like that like you know your company or anybody for two three years until you master your
you know your your work and you have the experience and you've made the mistakes and you've learned
from them then um but you don't have to go all in like I did. You could do 20% of your portfolio on the names that are five-figure, six-figure names.
Do that, and the rest keep on the marketplace.
So you can try it out, 20%, 50%.
Don't go all in all at once.
Do you still hand register names?
I do, yeah.
Not recommended for anybody again i hand reg because i have the buyers for
them i don't hand reg you know praying that somebody will pick it up one day like i said
remember red hat blue hats if i see purple hats tomorrow for 10 bucks or five bags that's unstoppable
i'll pick it up for five bucks because i know I could potentially sell for twenty five hundred three grand easily.
Makes perfect sense. And then most of these people like the way they contact you is through the Telegram or your WhatsApp.
Do you why? I think that's actually interesting because, you know, I use a contact form and I'll get the leads, but they'll be trash.
Do you get a lot of...
Listen, I tried the contact form for two years.
I had the contact form and on my contact page, I had my WhatsApp and Telegram.
And the contact form was always other bots or domain contacts from Russia or spam.
from Russia or spam.
And once I removed the form
and I only left the email,
telegram, and WhatsApp,
no more spam.
Interesting.
Every email is gold.
I mean, I don't know how,
you know, I guess
only you got to have
a real cell phone number
to do that,
to call, you know,
to text someone.
And the funny thing is I have my, I said email, Telegram and WhatsApp.
Nobody emails me.
Everybody's either Telegram or WhatsApp.
It's instant.
So you recommend people with their lenders to put a WhatsApp or Telegram?
Who knows better about your domain and how to sell your domain
I don't put up
my whatsapp or my telegram
I'm asking because I feel like that's what's
it's my cell phone number
you can ring it right now it's my cell phone number
it's the only number I have I don't have a business plan
or anything like that that's my direct cell phone number and yeah ring it right now it's my cell phone number it's my right number i don't have a business plan or anything like that that's my direct cell phone number and uh yeah it works
for me again not for everybody but it works for me and what you're building also is your own
marketplace so to speak because once you leverage the fact that you have all this eyeballs and all
this collective views you can always go to domainers and say hey i'll list your name for you
This collective views, you can always go to domainers and say, hey, I'll list your name for you.
Yeah, I did that for a while as well.
But I'm at a stage where I don't really need that.
It's a lot of work, you know, because I don't want to start listing a bunch of, you know, I don't want to say trash, but low quality domains you know so but if somebody reaches out to me um and said hey i
have a nice uh one word.com or thriller.com i'll i'll you know i'll feature it on ultra premium
domains uh any day uh for a small fee i'm not gonna ask for commission or anything like that
that but that's something in the works you know it's always an option
but um that's something in the works you know it's always it's always an option
interesting what's up is there I mean David what else is there something in
between I'm thinking that like you know we as a registrar or a marketplace could
offer you like perhaps you know greater mean, we already have a very loose leash with our self brokerage.
So our self brokerage works by basically creating an email
proxy for both you and the buyer.
And you both, we like forward the emails between both of you.
And right now I shouldn't even be saying this,
but we don't even like scrub any contact information being exchanged or anything.
So you can basically get the same experience that you have with your
landers using unstoppables. Now in the future, we're going to,
we're going to tighten that up and we're not going to let, you know,
contact information exchange exchange it's just
it's just it's just undermining our business like we make we make money on the commissions
and if you are uh you know transacting off off marketplace or just doing a push or whatever then
then we don't have a business anymore so that's gonna that's gonna change in the future but i'm
wondering if there's something in between you you know, building your own entire lander infrastructure and marketplace and being totally beholden to the marketplace.
Is there something in between that that we could build and offer you guys?
I think to the average domainer, this will be a great option to start testing independence, meaning use your lenders, communicate directly with the buyer, test that out on your marketplace.
That's going to be great.
For me personally, again, I'm not recommending this for anybody.
My goal within a year or two-ish is
to remove my domains from all
marketplaces.
That's my goal.
To be just my
own thing.
It seems like
purely net
positive to have it just listed on
You really think
do you really think it's it's uh it's draining you a ton that uh people find your lander and then
they go to after nick to buy it instead of buying it through you directly like do you think i've
sold let's say the last uh out of the last 50 or 35 domains that i sold one came in from a bin from afternate
for like 3 888 dollars now because i'm not using the landers i paid 30 commission
i still made profit but the volume is just unless i you know i forward my i my domain points to their lander. It's just nuts.
It's a pool of millions of domains.
How can I explain this better?
But I guess it's a crapshoot.
I hear you.
But is the overhead of managing the listings that bad
to where it's not even worth that one extra sale a month
or whatever you're getting?
Is it that hard to maintain the
listing even if i don't sell that uh that one domain i don't care i'll i'll let us in my
portfolio it will sell the next five years ten years i'm in no rush it will always go up in value
so if it doesn't sell through after nick one day it will start through my online page there's no
rush here you can't rush deep name you know sure again it's not it's just it's me because
it works for me i've been doing this for 25 plus years and i have a lot of experience in this
in the landing page of business um i got to a point where i paid google 25 30 a click not a lead not a call a click so
i was on it meaning on landing pages by changing this example i had a form and the form was the
the frame of the form was blue i did a test test cost me like 20 grand. I noticed that if the form is green, it converts by 3% more.
Stupid, stupid stuff, but that's how I learned.
That's what you gotta do.
Yeah, well, you know, our marketplace is picking up
in volume and we're gonna be doing some AB tests
and polishing our landers too, to try to optimize there.
Luckily, there's a lot of prior art
to look at you know every everyone and their mother has a pretty optimized landing page and
folks have been doing this for 25 years so we can pretty safely copy other designs and and get to a
fairly optimized place pretty rapidly. Just the other day,
we had our largest sale in the marketplace so far.
And that was FreeDX.com sold for 30 grand on our marketplace.
And the guy also sold FreeDX.io, I think alongside it.
That sold a few days earlier.
Yeah, so that was a huge sale. I'm pretty sure they used us
because we have crypto payments.
They could have, and extremely low commissions of 3%.
They could have gone-
The crypto thing is there's a lot of businesses
that only can pay or use crypto.
So by you guys offering that, you're opening a whole branch of new buyers.
So that's huge.
That's amazing.
Yeah, absolutely.
And I think there's also a flex for a crypto company to buy on a crypto-oriented registrar as well.
Although I think it's far
less important than the actual product differentiation um but yeah that was big uh you know i've been
told by many a person we should launch our own escrow.com alternative to help escrow domains
at other registrars as well because we offer the our crypto payment options both you know
both like coinbase pay and self-custody crypto if you have like a metamask wallet or somewhere
some other wallet where you're self-custodying your crypto you can pay that way too so yeah so
those are just escrow.com does not support crypto payments.
Uh, so you open yourself up to, to more, more buyers, especially international buyers who, uh, you know, need to get, need to get around certain regulations or whatever, just, you
know, have to like spend, you know, they just want to spend the money more frictionlessly
like you can in crypto.
Um, so that's big.
Uh, yeah, maybe we'll look into, into uh an escrow service in the future it
seems pretty simple i also understand escrow.com's kyc process has been very cumbersome recently and
so you know potentially we could uh help people with uh with fewer requirements there um what else was i gonna ask david like david what um
i mean you certainly you must see themes in what kind of domain verticals these repeat buyers go
for it sounds like betting and these play names like gambling sites uh those are repeat buyers. I just sold recently, a few weeks ago, I sold buyqatar.com.
And I bought it because every soccer match that I watch on TV or everything on TV with sports, everything is fly Qatar, invest Qatar.
I said, you know what?
I picked it up on drop for 59 bucks, buy Qatar.
Thinking a real estate investment company, you know what?
You want to buy real estate Qatar?
Buy Qatar.
I bought it for 59 bucks, sold for like almost four grand.
And so real estate buyers.
So every time I have something with qatar now
i have a qatar guy so real estate is doing great too
yeah absolutely well you know if they keep gifting trump uh 747s then qatar is going to be a great
place to invest yeah huge opportunities uh anything opportunities. I see a lot of domains.
I saw a lot of domains in the Middle East.
Dubai, I saw one to Saudi last week.
They have some money to invest also.
A lot of money.
Do you advertise your marketplace at all?
Our advertising is our domain.
Right, they bring the traffic from the
let me ask you a question there's no way to look on your website and see your entire portfolio right you just you have to sort of like search by category or yeah i'm not a marketplace there's no
need for that i thought of displaying per category nobody um searches for that like that yeah nobody comes into my web nobody
says that you know what let me go to ultra pinder and find no they go to www.the actual domain to
see if it's available that land on my page and that's that it's it's the simplest thing in the
world and sometimes simple works i agree
yeah i think the for me the highlight of this conversation was
justifying why you use the whatsapp and the telegram for contact because that that's the
that was the achilles heel for me was okay yeah i do have my own marketplace
i'll get about 10 spam leads a week from it so it sort of like forced me to not really
be active with it who knows maybe godaddy's sending me bots
right to discourage people from having their own, but I think there's a film. Damn, what did I think of that? We're going to be doing that now, thanks.
David, prepare yourself.
Destroy the ups.
Anyway, allegedly.
I don't want to get sued by GoDaddy.
I'm just joking.
I didn't mean that.
GoDaddy is amazing.
Everything is good.
It's just that sometimes you want to tweak and you want to upgrade yourself,
upgrade your brand.
No, there's nothing better than having data, right?
Forget about the sale.
The sale is a caviar.
The data, knowing who bought my name means a lot, right?
Like building that relationship with them,
like just seeing what kind of ancillary support they might need.
Like there are people that have bought names for me
and I've sold them a website. like let me help you build a website the other the other day i sold a
website gen zfunding.com and the only reason why i was able to sell that domain it was literally a
hand fucking registration the guy called one of my friends called me goes hey my boy um because
all my friends know me as a domain guy he was on my boy who wants to buy this domain, GenZCapital.com.
So I looked it up.
It was listed for $9,000.
And I was like, I actually like that name.
And I was like, let me see what I can hand register around that.
What's that?
Let me tweak that.
Yeah, just a version, a similar version.
So I hand registered GenZFunding.com.
And I was like
I was I let me talk to your boy. So I I didn't do it because I was being
malicious I was just like well I like this name let me just pick it up so I
picked up Gen Z funding I got on a call with the guy he explained what he did
and I was like he goes can you see if you can help me get in the go shade it
down I was like let me be real with you.
There's no point spending.
Of course, I'm not going to show someone else's name.
I was like, I can get you Gen Z funding right now for $2,000.
And you know what?
Because you're Reggie's boy, I'll knock it off by 10%. And I'll throw in a website for you.
That'll be done by the end of the day.
And he was like, no way.
I was like, matter of fact, you don't have to pay me.
Let me show you what the website will look like
I went on both don't you banged out the website
Asked him to send me his picture put his picture on it and he was like, how do I pay you?
That's just the power of understanding was on the other side of the transaction and believe it
I would suspect that the go daddy guys do the same thing like when they're talking to people they ask some questions
Okay, well you can't afford this name. I have this other name because they're making a commission
Not to sell your name, but to sell a name
Right. So I just feel like having that
Yeah, exactly. They have
They don't that's why you see confused and stalled and now they're trust me. They're not losing those leads
They're just guiding them to something else that fits that customer's criteria for the most part.
So, and there's wisdom in it to say that the top domainers practice the same thing from media options to Rick Schwartz to yourself.
You know, it's not easy, but it's at least for a portion of your names, you should have that direct access to you, in my opinion.
I think it's the best practice.
And back to your question, Brady, you said if I'm worried about not having any of my domains listed on a marketplace, I'm not worried because I don't have to sit around and wait for a lead or for a form because I have my clients already.
and wait for a lead or for a form because I have my clients already so I know even if I remove all
my domains tomorrow morning I'll make 50 to 100 grand just by repeated clients just from that but
that's not my goal I want to do a lot more than that so I buy more than yeah is there do you guys
like refer your domains or your clients to other domainers that, uh, like, you know, outside
of these marketplaces, when you have something that does fit someone, you're like, Oh, I
know Ish has a name for this guy.
Why would I do that?
I'll just call Ish and give him a deal.
Like if I have someone that wants to buy agenticai.com, I'm just going to call Aaron and be like, hey, Aaron, remember that name you bought for $120?
What's my price?
You know what I mean?
That's how it works.
Yeah, that makes sense.
I'm trying to think, like, how we could build, like, a network of domainers, like, domainer-oriented syndication rather than marketplace oriented syndication but
the whole point of that is to be under the table and not intermediated by by someone sleazy like
me trying to make a make a buck so that makes sense um one thing you think it's sleazy to make
a buck no no no i'm i'm saying uh i'm saying I'm sleazy if I'm trying to be the middleman in between you domainers that are being sleazy and thrusting yourself in the middle of the deal.
I'm teasing.
But, I mean, David, you talk about, you know, we were talking about, like, what is the overhead of maintaining these listings?
overhead of maintaining these listings. One thing I'm thinking of lately is like how to make it as
easy as possible to transfer in and list at unstoppable. And one thing that seems like,
like an easy win is when you transfer into unstoppable, we'll cross check or even if you
just list for sale without transferring in, which is not quite ready yet,
but will be soon. If you're trying to list for sale, just give us a list of domains. We'll check
after Nick and Cito will auto populate all the prices. And then if you want to, you know,
adjust the prices down on our site, because our commissions are lower. And so the effective price
will be, will be lower. You can make the effective price the same.
And then you just click a few buttons
and then we pulled all the prices for you.
So you don't have to go through,
enter them one by one manually.
You don't have to like grab a CSV
and try to enter prices that way.
We can just, you know,
most of your domains are probably already
on these syndication services.
So why not just pull the listings from there and mimic them in our marketplace for you?
Any thoughts on how we can make that process smoother for you guys?
I'll let somebody else speak on that.
David's like, I'm post-afternic, so I don't have that problem.
David is at a level where he's not trying to deal with marketplaces.
And I get it.
I think at the end of the day, every strategy has its pros and cons.
And you're talking to someone who's clearly a marketer.
And I know he's a marketer and i know he's
a marketer because he's described testing like he's tried other strategies and he's measuring
his performance and you know i think where he's at is actually ideal but it's not practical for
every domain or you can't just come in the game and just get to where david is like it takes time you know what i mean so um
it took years and i've lost a lot of money trying different things right if you if you show me a domainer that didn't make mistakes and lost money in the first year or so they're not domain
yeah i lost a shitload of money with dot eth names that's why everybody
money fucking with dot eth names.
That's why...
That's why he's partnered with Unstoppable.
Well, I mean, I'm not buying your Web3
names either, to be quite honest.
That's fine.
Fucking with Web3 names, period.
Let's put it that way. I like Unstoppable
because you guys...
What about Web3 names that are coming
to ican though huh little dot brave action when you get to ican let me know i mean that's for me
you know i mean when you get to ican by then everybody will have bought the names already
it's all good i'm not i'm not here to be the first you know what i mean it's almost like
i'm not that guy that wants to be the first you know what i mean it's almost like i'm not that
guy that wants to be the first person to go to the new restaurant in town i like the good old
mastro steakhouse you know consistently been good for 25 years you know and some people want to be
in the future and again we all have our approach and i would never ever tell someone that their
approach is wrong i i just study different people and then I apply what works for me.
What works for me is picking the best names that I can find and selling them as quick as possible, right?
And I don't want to be that guy that sits on names for 20 years, but I've accepted that that's part of the game, right?
From learning and observing people because I haven't been here for 20 years, but I've accepted that that's part of the game, right? From learning and observing people because I haven't been here for 20 years. So I've accepted that. Okay, maybe
some of these names will take 20 years to sell. That's wisdom in this type of conversations that
I've gathered. Listening to David today, I'm learning what was missing was you're using a
contact form because people do go to, people do type in names. Like you can tell even on GoDaddy, he'll tell you this name had, I have a name, parent.guide.
It gets about 200 searches every month.
It's better for me to have a name like that come to my marketplace and maybe someone will telegram me one day and say how much for this name.
Because that's really what you want to hear is how much. And know sometimes at afternake you don't know what's going on
i mean you you never know what's going on you don't know who's they have all that information
you know they have all that information who the buyer is how much you know what are the names
they bought if this is their first time buying a name you know like what their
budget is they're they're having that conversation on your behalf you know so when they came up with
the self brokerage i was super excited but it was a nothing burger you know because at the end of
the day you you there's some magic words you can't say hey call me you can't say that you can't say
by the way this is my whatsapp Let's have a conversation, you know?
And you don't close deals unless you have a conversation
and fill people out and ask questions and probe how you can help them.
When you have a restriction in the conversation,
it's going to limit your conversions.
When someone reaches out to me on WhatsApp or Telegram,
the last thing that we talk about
is the domain name. So they'll ask me how much is it? Exactly. Hi, how are you? I'm David.
Where are you from? Exactly. Where are you from? I'll help you do this, do that. Oh, cool. I have
this. I have that. Get the foreplay going. And then you tell them, them listen I'm here for you 24-7
I'll help you transfer
the domain
but people say how do I know you're going to
give me the domain after I pay you
I said listen
escrow will use either GoDaddy escrow
or escrow.com
I'm not touching the money
until the domain is in their possession
and you explain this to them and one guy called me he wanted to hear my voice that I'm not touching the money until the domain is in their possession. And you explain this to them.
And one guy called me.
He wanted to hear my voice, that I'm real.
I'm not some AI bot or things like that.
And people love, you know, maybe the young crowd doesn't care about that, you know, the talking to humans anymore.
But it's overrated.
I'm old school. i'm 46 years old i feel like to talk to people
business-wise to get to know them first and then we're like okay so how do i pay you you know
let's move on come on so and that's how i gained their confidence
david we have a new title for you. You're the inbound king.
The inbound king.
This is the best way to do inbound.
Hey, no, let's let all the people speak. I can't stop picturing Ish at the Cigar Lounge,
like scanning the crowd,
just thinking about how many companies he's going to sell them.
Do you know how many fucking names are sold at the Cigar Lounge?
It's unreal.
Oh, don't tell me.
I don't think about it.
It's men. Everyone's sizing everybody up.
I like your Rolex. What do you do?
What do you do?
Hey, by the way, this is what I do.
What's your website?
Oh, that's an ugly name.
I just hit that ego right there.
Hit him on the jaw.
Like, your name is iBuySurplus.net?
Oh, that's giving Craigslist vibes.
You don't insult a man's domain like that.
That's a faux pas, dude.
Oh, you just tell a man you deserve better.
That's a nice word of friend.
You just tell him you deserve better.
You don't insult him. You just go, hey, I know that name's You're just telling them you deserve better. You don't insult them.
You just go, hey, I know that name's working for you, but you deserve better.
Listen, you got the cigar club.
I have a basketball club.
I play ball like twice a week with my – we have like 15, 20 guys in a team.
We play from 9 p.m. to 11.
Then we drink beer after that.
And I saw one guy yesterday.
He pulled his phone.
He started playing chess.
I'm like, is that chess.com?
He goes, yeah.
Then I told him the story about chess.com, what I heard online.
And my son is playing it.
And all of a sudden we're drinking beers and I'm talking domains to 15 basketball players.
And they know what I do, but they have no idea the value of chess.com.
And they're in shock.
And then they started, okay, so I want to buy a domain to start this business, and then
they started giving me these crap ideas.
I'm like, guys, come on.
Let's go play basketball, and that's that.
If any of them wants chess.club, let me know.
If it were his, he'd try to sell them a course. So at least he didn't do that.
No, let's let all the people speak.
I know we have Darcy, Media Wizard, and Landmine.
Landmine has been waiting patiently.
What's up, man?
Landmine, are you there?
Or are you a bot?
I think it's a bot.
Okay, what's up, Media Wizard?
Verdi, I remember you saying something or you written somewhere
that you were planning on putting the domains on chain
so that it would be easier to borrow against them
using your crypto connections or anything.
Any idea when that
would be active? I think that could be a huge driver for transferring people into Unstoppable
rather than giving them free transfers. Yeah, we're really just buttoning up like the basics
on our registrar for the time being and our marketplace um we're
getting pretty close to being at the quality level that you would expect based on other registrars
for just management bulk management uh transfer in reliability and then we're going to be focusing
on the marketplace for the next couple months so improving self-brokerage and listing flow
marketplace for the next couple of months. So improving self brokerage and listing flow
and revamping our landers and things like that. And then once we've got like, and then LTO,
as well as like auctions integrated. And then once, once we've got sort of the basics in place,
hopefully by the fall, we'll be looking at some more novel features like the ones we've been talking about with loans.
And yeah, we do think there's a big industry there currently.
Domain Capital, I think, is one of the only players that provides loans against domains,
and they only do them for ultrapremium.coms.
And so it's also just intensely manual, and there's a single counterparty.
And so it's a very limited market right now for that service.
And we think, you know, a lot of domainers could benefit from, you know, being able to access liquidity given their assets, their asset base, you know, on the fly.
I'm curious what your interest in loans is uh like would you yourself
be trying to get a loan against your portfolio like uh you know what's what do you what makes
you excited about that so basically access to capital allows you to play a much bigger game
most other assets that you invest in whether it's stocks or real estate or gold there is some
intrinsic liquidity.
That is the one thing missing in domain.
You can't go to a traditional bank and get a loan against domain.
Even domain capital, I think wants 36% a year or something like that.
And that's not sustainable and they only do short term loan.
So yes, fractional ownership.
I'm not too hot on that because
it's been done and it's leads to a lot of uh bad blood but if i had a liquid value on my portfolio say i've got a million dollars of the domain name and i can pick up say 250 000 against that
it would allow me to play in the much bigger playing field in terms of buying premium names
allow me to play in the much bigger playing field in terms of buying premium names, maybe
rotating the capital much faster.
So like you said, I think you said or someone said in one of Isha's rooms was that these
crypto trillionaires are sitting on oodles and oodles of cash.
And the idea is just to convert that into liquidity for the domain market.
So if something like that actually works
i can see this whole thing skyrocket not just for me for everybody i mean just think about it
if another extra maybe two billion dollars comes into the domain market the whole market's going
to be on fire this market is not that big we keep saying, 90% of the sales are not reported. Yeah, but 90% of us are not
playing in the 90% where it's not being reported. Most of us are in the sub 20k range. Most sales
are, I mean, in the sub 5k range. But even the sub 20k range, you can pick up a name for 2,
3 grand, 5 grand. You can pick up a hundred hundred of it then you have a fair fighting chance
of flipping those around and covering your costs and you know paying back the loan and now you've
got an extra 10 15 20 names that can each potentially sell for 20 something along that
adding liquidity basically yeah that's very well said. That essentially matches our view on the matter. I mean, yeah, and you pointed this out, every other asset class has very comprehensive financing and derivative instruments on top of the underlying assets, whether that's real estate with obviously the mortgage market and then REITs
as a vehicle to invest broadly in real estate. We don't have securitized bundles of domains.
I mean, it's really a shame that you can't just show up and buy the S&P 500 of domains where, you know, the Schwartz's and the
Rosener's and the Mike Mann's of the world have fractionalized bits of their blue chip domains
because they want liquidity on these illiquid assets. And then, you know, tons of people,
millions of people could buy, you know, you know, a fraction of a percent stake in each of those domains and then get cash flow when they're liquidated.
I mean, that's this product is like lying on the ground.
Someone, you know, just waiting to be built.
There's clearly demand for that.
And you've turned these non-fungible assets into fungible assets then um and there's
there's obviously a ton of ability for non-professional domainers to then invest in the
space i think that's that's another angle uh you know parallel to what you're saying where
currently if you want to bring it like the only way that capital comes into the domaining space, uh, is if
you're an end user or if you are a more or less part-time to full-time domain or speculator,
there's no way for you to passively invest in domain names.
And that severely restricts the amount of capital that's available to us.
Uh, you know, if that were true for stocks, then hard, you know,
hardly anyone would buy stocks. 1% of less than 1% of the population is like traders or investors
full time. And so you would have, you know, an enormously small percentage of people that would
actually invest in the assets. So yeah, we're with you on all of that. And then further,
So, yeah, we're with you on all of that. And then further, yeah, bringing more capital in space. The other thing people don't realize about loans is that in a crypto oriented regime where it's peer to peer, you all as domainers would have the opportunity to be the counterparty on some of these loans. So you could be the domain capitals of the world
where you're actually securing the loan and offering the capital up. So if I know, you know,
Ishmaelie is really like shrewd or David is really shrewd. And I'm like, well, I want to give this
guy some money to go and play with. And then I he, he can, you know, take out a loan against
me. I can earn some, uh, some interest on the loan that I'm giving out to him. Uh, he can take
that money and invest it in some domains using his, his business that he's built, uh, turn that
into, into profit, pay me back. And then I get to partake in other people's business.
Uh, and there's a much more, uh, you know, circular flow in this domain economy where,
uh, even if you aren't a professional yourself, then you can, uh, at least as an investor
offer, uh, you know, have access to, to other investors and be able to benefit from their upside.
So there's just a ton of financialization that can be done with these assets that hasn't been done yet.
That's really bottlenecking the size of the industry.
And doing all of this on chain makes the most sense because it's basically like's basically like building on Linux in like the, in the nineties,
like you want to be building in the open source, uh,
infrastructure layer that everyone else is building on because then you benefit
from all the,
all the other code and applications that everyone else is building on.
And, um, also, yeah.
And you're also just like tapping in immediately to all the capital that already sits on chain,
uh, making it extremely frictionless for, for those transactions to happen instead of,
you know, going through a broker and all these extremely manual processes that we have in,
in TradFi and, you know, in, in domaining as well.
So there is a lot of work to be done.
We're just focusing on the nuts and bolts
of being a solid registrar and marketplace at the moment.
But rest assured, that's the end vision.
And we intend to grow this asset class several fold.
I think the framework where this will be done,
it has to be on chain.
No one is going to, I don't see a future where you take your domain name.
Well, I'll never say never, but there's no time coming soon where you're going to go to a bank and be like,
I own a two-word domain name and I want to loan for it.
You don't need a bank to make that a reality. The only way that's going to be a reality is amongst us,
pretty much peer-to-peer, right?
So you can, to summarize what Brady's saying,
you can participate as a lender or the person taking a loan.
The domain is a collateral that sort of like glues the whole transaction together.
But I think that the blockchain enables that, and this is why when people sort of like glues the whole transaction together. But I think that the blockchain enables that.
And this is why when people sort of like don't understand why people say domains should be tokenized.
That's what that feature enables.
That's what that unlocks.
Is your domain is now, there's a twin version of your domain on the blockchain that represents that domain.
And you can
now use that to seamlessly or trustlessly right that's the word right um use it as collateral
and that's super powerful because you don't need to know who owns a name um you don't need to have
a relationship with them um you don't need to know the phone number for domain capital. You can just go up there and say, this is my name. And these are the terms that I'm willing to lend the name. And someone could say,
I agree to those terms, or can we discuss those terms? Or this is my counter offer. And if you
both agree, it's done seamlessly on chain. If you default, they take possession of the name seamlessly you know and that's that's where
the on chain feature means something and i think that's where a lot of people have a disconnect
until they see that working i know this for a fact because with nfcs you could borrow against
your nfcs i i leveraged that you know um and there were people who leveraged it from the lender's perspective and made millions of dollars just being the bank.
And there were other people that took loans for hundreds of thousands of dollars, myself included.
And, you know, when those NFTs were supposed to, when the loan was supposed to be paid back, you could assess and go, oh, I don't want to pay that back, man.
That NFC is underwater Oh, I want to pay that back because I still have a lot of equity in that NFC
So the peer-to-peer setting is what's going to make this
Bring in our cash flow because now you could decide I don't want to spend a thousand dollars in domains today
I want to spend a thousand dollars
Loaning people money and having those domains of my
Possession if they default and my thousand dollars can make me back 10 20 or whatever you can work out
exciting times ahead what's up darcy
yeah i just wanted to ask brady a question did you say that you're going to take the
contact info that you get when someone has a lead off of the lander
uh i believe you're referring to when i was saying that we would scrub self-brokerage chats
of contact information so you would still on the lander you would still have the option
like the capability to message the seller directly and do self-corporate on the back end you're not
going to get the information as the seller uh basically we would still give like transmit the
message from the buyer to the seller we would just if you're trying to share contact information so your
your personal email or your phone number or whatsapp or whatever then we would remove that
from the chat um so so you can still message freely as long as you're not exchanging contact
information and trying to transact are you going to get like name and ip and stuff like that
we i i know that's a that's a big request, especially IP.
So you can just be able to profile the buyer.
I also know that like GoDaddy, for example,
has a little post-inquiry informational form
where they try to get some, like a questionnaire
that gets some information about who the buyer is
and what their intentions are.
So we've got some work to do to provide better, you know,
lead information so that you guys as,
as sellers have a good amount of information at your disposal.
Is there anything else besides IP that would be useful to show there and track?
I just want as much information as possible.
I don't like,
personally,
the name is a big thing
because if you could find,
like if someone,
if it's a solar lead or something like that
and you have their full name
and you find their LinkedIn
and you can see they're from whatever company,
it gives you a lot more leverage
in the negotiation, right?
That's like,
if you're scrubbing a lot of that information,
I don't think that's what you're going to do.
But I'd be cautious against that if you are.
I mean, GoDaddy already does that.
Do you get full names from any other marketplace?
No, I don't think so.
I know Adam gives you IP and stuff like that.
But I don't think you get the name.
It's just because it's totally, it allows you to transact off platform and that just
completely, you know, kills the business model.
And that's, it's just, it's unfortunately a non-starter.
What I would say to that is that I wouldn't even worry about that.
What I would concentrate on is offering reasons not to transact off the platform.
So like a fee that's not too high.
Like if you're going to transact off the platform ish, what would be the lowest commission place you could do?
Would it be like PayPal?
I mean, even that's what three or 4%, right?
Like if so, if you're charging 5%, like it's not, it's not enough to make me go, oh, fuck Unstoppable.
I'm going to go to PayPal and have to deal with their chargeback process and stuff like that.
If you have an issue with PayPal, they always side with the buyers.
You could just lose a name.
So I would say don't worry about transacting off of platform if your fees are reasonable.
Well, yeah.
I mean, we only have a 3% fee and that's basically at cost to just cover whatever transaction
fees we're paying to the credit card processors.
Don't worry about people like transacting off your platform then because there's no
reason to.
If I'm going to go to PayPal and do it, it'm, it's, it's a worse experience for me.
It's true. And it's not, you know, David spent, you know,
20 minutes explaining why he wants the direct access. Um, and then of,
of course, you know, David is still using the Afrnic checkout links,
but he also probably uses, I mean, David, what do you, when,
when you're not using how, what,
what proportion of your sales are through Afternic or whatever self brokerage at 5% versus a push?
And then if you're pushing, how are you collecting the payment?
I always use either Afternic or CEDU.
The 3% commission on CEDU, 5% commission on ActionX.
So you never actually collect
the payment yourself anywhere else?
No, no, I don't touch any.
I never touch the money.
I don't want to touch it because
millions and one reasons, right?
customers want that escrow,
that third party.
Yeah, yeah, yeah.
I don't think you should fear uh because when we when we were using dan dan showed us the the name the flag you
know the ip and everything and we still use dan because they have fair commissions you know it
was nine percent back then it was nine percent yeah nine percent at the beginning was amazing
and you're doing three percent people have no idea how cheap that is uh yeah taking
into consideration all the the risks and the work that you need to do because once you touch money
that's it you're liable too you know any fraud or you know theft you're in it so people have
less than three percent is cheaper than any if you want to have your own merchant credit card machine
which i used to have for years and let's say if i do a hundred grand a month they would take you
know uh visa would take two between two to three percent american express takes even more than that
It would take two, between two to 3%.
American Express takes even more than that.
So people have no idea.
You're doing it for free, basically.
And you're probably losing money, but you're giving a great tool to people
and they need to appreciate that.
They have no idea what you're providing.
Yeah, that's why, Brady, I would say just give as much information as you can.
It sounds like CEDO is at 3%, your biggest competitor of where we're going to
transact. But if you're offering that, there's no reason to go off platform.
Yeah. No, it's a good point. I invited Bruce up. Bruce, during that spiel, texted me. He's like,
I use Venmo or Zelle. And who knows, Bruce maybe just have the best soft sales skills we've ever seen and so he's able
to engender that trust uh to have the only the only way the only way you do van marzel is you're
someone who's getting exposed and you know you're avoiding escrow and you know that usually comes
in when you've built a relationship with those people, kind of like what David was saying about the repeat business.
Yeah, David, I'm surprised even with your repeat customers, you don't just collect off platform and then push.
I'll tell you why. I mean, I love my clients. I know them, but I don't know them, you know, whether it's some guy from Dubai or some guy from China.
I don't know where that money is from.
I don't know how clean it is or whatever it is.
I'm not a financial expert,
but I'd rather spend that extra percentage.
It's a tax write-off for me.
It's good for my business.
It doesn't matter.
It gives my clients the trust.
I sleep at night, they sleep at night,
and that's all that matters
so again three percent is super amazing david you're you're my poster child for uh for not
transacting off platform i love it now here comes bruce to tell everyone to do the exact opposite
no no no see with doing my i have a lot of names on your uh on the system that I don't do outbounding for, but the ones that I do have outbounding for are a lot of clients who I've known from the past.
And I've transacted with them many times.
So I have no problem sending them, not just with your platform, but any platform, sending them a name and then having them pay me through van marzel and i get 100
you know for me doing all the work and i'm not saying three percent you know i've used your
your site for them pay the three percent for a few outbounds i don't mind doing that but if i
have the chance to have somebody pay me instantly right then right there and have that money in my
account i'm going to take that chance bruce if may ask. It's also different because you're doing outbound, right?
Yeah, because I'm doing outbound.
I got a question for Bruce.
Hi, Bruce.
Are all your clients in the U.S.?
Are these U.S.-based clients?
All U.S. clients.
That's a different story.
I'm not in the U.S., I'm in Israel, so it's a whole different thing.
I completely understand. I was going to say that, but only because my clients are in the U.S., I'm in Israel, so it's a whole different thing. I completely understand.
I was going to say that, dude.
But, you know, only because my clients are in the U.S. do they have access to Venmo and DeZel.
Yeah, I understand that.
I would definitely do that if I was in the U.S.
Yeah, I would offer them, you know, all those options.
But since I'm not in the U.S. and banking in my country is very strict, they want to know where the money is from, who paid it, what's their
social security. They know GoDaddy. I think they're GoDaddy.
The U.S. is amazing. I wish I was doing that.
I'll usually transfer the name to them first.
Even clients that I just meet. I have them send me an email.
I do not recommend this, okay, I have them send me an email. I don't, I do not recommend this. Okay.
I have them send me an email that they'll pay me immediately upon getting the
name in their account. Uh, I've,
I will first check out their social media to see what platforms are on because
if they don't pay, you know,
they don't want to ruin the reputation over one deal. Right. So I've never,
you know, one time a long long time
ago i did have a problem but i got that money within i think 20 minutes after he said he wasn't
going to pay uh i sent an email to him into the state bar and i got the money well you're not
you're not doing it with like six figure names you know no no i, those are my outbound names that I'm doing this on.
You know, I'm not doing this with – again, if I know you and it's a four-figure name, then I'll do it.
I won't do anything higher than that.
We'll go through escrow.
Yeah, that makes sense.
I was going to say, Bruce, you must be a gambling man if you're willing to risk all that instead of paying 3%. But that makes sense I was going to say Bruce you must be a gambling man if you're willing to risk all that for instead of paying 3%
but that makes sense you know different regimes
call for different tools
what was that
different regimes like you know different price points
call for different tools
is there escrow
at unstoppable or is it just
the transaction between you and the buyer and you just have to trust them?
Uh, I mean, if you push or you transact on our marketplace, we handle the, the transfer to the buyer, uh, completely.
completely so yeah okay so yeah if you list on the marketplace and then the you know the
buyer comes through they submit an offer or they buy now like we that you know the payment is
collected and then the transfer happens immediately so yes we take care of all that we do not support
escrow for external domains uh if that's what you're asking.
Domains at other registrars.
And the last thing I would say is if I was you guys,
what I would do is I would build a partner network because that's basically the only reason
anyone wants to use Afternic
is to get access to their partner network.
Yeah, absolutely.
I mean, it's an enormous moat.
There's a reason you only have Afternick and CTO
as options there.
It's because it's a hard business to get into.
The network effects are very strong
and create serious moats for both of those players.
I think Adam is trying to break into this.
I think they have adam connect which is
kind of a reseller program i actually i think a lot of registrars have these reseller programs
which is different than fast transfer networks uh they're like one like have you approached
different registrars and tried to break into that space um you know we're thinking about it we haven't
we haven't like actually made made strides yet. Again, we're pretty new. We only got our accreditation October. So we're still just crossing our T's and dotting our I's here on the basics.
And we're also looking to offer tokenization services to other registrars who also want to partake in enabling their DNS domains to have crypto payment processing capabilities like ours do in like a thousand different crypto wallets, as well as, you know, all this, you know, fractionalization and loans that we're looking into building in the future.
you know, all this, you know, fractionalization and loans that we're looking into building in the future.
So at that point, it would make a lot more sense for us to build something more sophisticated,
like a tokenized fast transfer network, essentially.
But yeah, I mean, we're thinking about that.
We're also thinking about, you know, how can we partner with these like AI tools,
How can we partner with these like AI tools like like Vercel V zero or bolt.new or lovable
or some of these other AI website generation tools?
Because all the I mean, these guys are churning out websites day after day.
They all need domains.
Why not get them from us um so there's a few different ways we're looking to bootstrap
you know novel uh you know networks of retail buyers for you guys to sell into uh and that's
really you know the bottom line at the end of the day is providing more sellers more buyers for you
guys so yeah at least for me i i know you're trying to like implant with the domain community
which is great um but yeah i think the partner network is the biggest thing and i think if adam so yeah at least for me i i know you're trying to like implant with the domain community which
is great um but yeah i think the partner network is the biggest thing and i think if adam does it
they're gonna throw it under their 15 commission structure which is no different than after nick
that's just the way when i look at their how they list their stuff i think they'll put it under that
so i mean if you're offering even 10 or seven5% or whatever, if it's like a partner sale, then it's still better for domainers.
Yeah, absolutely.
So, yeah, stay tuned on that.
But we're, you know, we're definitely open to ideas.
I know Adam is fairly innovative in generating, you know, getting eyeballs from retail users with their ad retargeting and things like that.
So we're very much open to ideas on how to, you know, improve your sell-through rate by joining our platform.
Of course, we've talked about AI outbounding tools several times on this live stream.
AI outbounding tools several times on this live stream.
You know, we talked to,
who did we talk to the other day ish that was showing us
pitch book for like generating and managing leads.
So we're looking into like integrations like that as well
to help you to help basically automate outbounding
and investigate some other ways
that we can help drive your
bottom line.
And I haven't used your landers yet, so you might already do this, but are your
landers integrated with Google Analytics?
No, they're not.
I know that's a big one as well.
So that'd be another thing I would do just because if you're using Afterneck landers
or anything like that, I don't know how many percentage are bots, like anything that doesn't
like set up with Google Analytics, I don't i don't know how many percentage are bots like anything it doesn't like set up with google analytics i don't really trust to be honest
right yeah that makes sense okay yeah this is all good we're we're tackling those in the coming
months uh i have like enormous uh task lists with all these to-do items because i've definitely
heard all these before but it's good to hear some feedback and suggestions and rest assured i mean i try pretty hard to like
involve our customers in the design process uh as we're specking out these features and feeding that
back into the engineering roadmap um and so you'll see me post regularly on twitter you know asking
for feedback and uh you know getting people's takes on the beta release before
we polish it up and release it fully.
So yeah, just stay tuned.
I'm always open to feedback.
But yeah, our landers certainly need a lot of work.
I know they're pretty cluttered right now.
We also show offer or price history including the the price it was registered at
uh and so i know domainers uh would be furious at that if their customers saw that um so we've
been meaning to remove that for a little while um and there's some other stuff that that we need to
take care of we do i mean we do show some innovative stuff like we show seo uh like semrush stats on cost
per click and and search volume for particular keywords in the sld we show that right on the
lander um and you know we're looking into uh maybe showing some like dot db style stats on
what other tlds are registered for that sld. There's one, I mean, broadly speaking, there's an opportunity
here for us to bifurcate the product a bit and have an interface that's catered more for domainers
and an interface that's more catered for end users. Because you guys are looking at different
stuff. There's vastly different requirements and user patterns that are happening depending on which kind of user is investigating.
So, you know, domainers, when they're, you know, searching around on $5 Fridays, they want to see all the stats that you can possibly throw at them, including, you know, I mean, just take take expired domains.net as an example where it's
it's like the least you have the least attractive interface you've ever seen but it crams so much
useful data into the interface in such a dense way that uh it's really powerful for domainers
like think that versus godaddy where it's basically just one big search bar
and it's all about starting your small business
and marketing and like,
oh, you act like you know what you're doing
or whatever the new campaign is.
Like they're two very different user patterns
and we want to be able to cater to both.
Like we want to help drive end sales for you guys
and attract new retail users to our site.
And at the same time,
we want to be like the most advanced registrar for domainers.
And we want to provide you guys really powerful tools
to be able to investigate and vet domains in bulk
as rapidly as possible.
So there's a lot to be done there,
but I appreciate your feedback, Darcy.
And if you want to riff more,
always have to talk.
No, the last thing I would say is that
when you're putting the stats up on the lander,
just have a filter to only put them up if they're good.
We'll make a note of that
definitely don't want to undermine you guys
zero views in the last
yeah that's unnecessary
front and center
just throw you under the bus
asking price $88,888 yeah etc just throw you under the bus ask him price 88 888 yeah there's there's some there's a lot of
little things that you can do i mean i was looking i remember looking at ebay forever ago for
inspiration on some features that we could build ebay like says oh this domain is in like two other
people's carts or they obviously not domain obviously but this is in like two other people's carts or not domain, obviously, but
this item is in two other people's carts, like better buy it before it goes fast.
They also allow you to do like discounts. Like if you favorite or add an item to your cart on eBay,
like off and you leave it often the next day, you'll get an email from the seller saying hey here's 15 off the price
that you that you saw why not you know take the leap and and buy this thing now and those are all
i mean there's just a you know a ton of these little optimizations that we could add
to uh to help you know get that buyer over the finish line um it's just a matter of time
to help get that buyer over the finish line.
It's just a matter of time.
Well, cool, just a quick reminder, today's Friday.
It's Happy Unstoppable Domains, $5.com Friday.
So you can hand register up some 100 names for $5 each.
And now they come with a free dot info, right?
You want to see that? Okay. For those people. Yeah.
Yeah. So up to a hundred, a hundred $5.coms,
each user can register every Friday. No promo code. This is every Friday.
Yes, it is real. Yes, it is too good to be true.
But we do it anyway because,
because we love you guys and we're
reckless with our money.
So jump in
and enjoy your $5 Fridays.
I know Bruce was
on his way over to pick some up earlier.
Bruce, did you pick up any today?
I didn't understand the .info thing,
so I just removed that from the cart because I'm never
going to use it. Oh, come on.
Bruce, I'm trying to pad my stats here.
Just take the free domain.
Let me ask you a question.
Next year when it gets renewed, am I going to pay for .info?
There's a little checkbox.
Everything should be auto-renew off by default.
Right, but I'm saying if I wanted it next year, would I have to pay for it?
Of course.
If someone else used to do that,
give you a free dot info,
to me, I just want the dot coms.
You're such a
bigot, Bruce. Just take the free
domain, man. Come on. You can decide in a year.
Is that how bad dot
infos are?
I'm going to be protesting free.coms like they do
free Palestine.
Oh my god.
If we don't have a headquarters, Bruce, so good luck.
We're all virtual.
I don't know where you're going to do it.
He's going to be on Spaces.
Bruce, you got to check out some of those
previous dot info sales on
NameBuyers. I'll transfer them all to you.
No, I'll pass.
Yeah, push them all to
Ishmaelie right before expiration.
You know what?
Before you get them,
I will. Give me his wallet address.
That's funny.
Okay, I'm down for this. As long as it
pads my domains under management
number, I'm perfectly happy with that.
Somebody needs to ask ChatGPT, the one that kisses your ass, why .info names are valuable.
Come up with the reasons, you know?
But no, but it's good stuff.
I mean, the fact that, you know, you're giving people so much stuff that they don't want it.
Too much, too much value. Too much worth. We're re-gifting. stuff that they don't want it.
Too much, too much value.
Too much winning.
We're re-gifting.
It's like giving your friend a gift that you got last year for Christmas.
Too much winning at Unstoppable
You've never said nothing like it.
You guys are going to be so sick of domains.
They're going to give you so many free stuff.
You're going to be like, no, we don't want any more.
Please stop.
It's too much winning.
It's too much winning.
That's what's going on here, man.
Too much domain going on here.
I like your women with .coms, honestly.
You can take all my .infos seriously and push them right to Ish.
Okay, I'll do that manually just to fuck with Ish.
Appreciate that.
But hey, Bruce,
why not pad your stats?
Then you got more domain
registered.
Give them a wait
to your customers.
It's free.
It's free.
Why should I give this?
Okay, but let me ask you a question.
What if a domainer
wants to come by
youchex.tv?
I don't even want to think about that info.
By the way,
if you take that name today,
I'm also going to give you the done info for free.
You see how that could work?
Oh, that's so kind of you.
They don't know that it's worth it.
Next year.
Well, then you're going to pay next year.
That's up to them.
You know, they might be a one-legged hooker.
Hey, he's flexible.
Bruce, you got to look at the bright, it's a half, you know, cup half full kind of vibe here.
There you go, dot com. Stick with the dot coms for me.
Hey, some other people will appreciate the dot coms for me. Dot info, the one-legged hooker.
Some other people will appreciate the dot info.
Some of the dot infos will have value.
He's pumping the dot infos.
I'm not pumping anything.
I'm not pumping anything.
I'm just saying.
I'm just going to remind.
I want you to build on my dot infos.
Okay, so then when people come to you, then maybe you'll buy my dot coms.
Okay, let's look up top dot info sales.
I feel like deja vu.
I just did this earlier.
Top dot info sales in the last three years.
Maybe this is...
Whoever runs dot info registry should send me a check
because I'm forcing dot infos down people's throats over here.
They don't want it.
Like, I don't want it. I don't want the dot info. It's over here. They don't want it. Like, I don't want it.
I don't want the .info.
It's free, but I don't want it.
Okay, paceuk.info.
Guess how much I sold for.
Say it again?
Paceuk.info.
What is that?
Sold for $27,500.
I mean, you can look it up on NameBio, and that was on January 23rd.
Milkfacts.info.
I am a fan of that one.
Okay, Milkfacts.info.
Anybody wants to guess what that sold for?
No, but I think that I would lose a sale if I told them I was going to give him the .info too. No, no,
but I'm asking you a question. What do you think
MilkFacts.info sold for?
They sold for $10,000.
Great. You know what? You'd love .info.
I'll give you all mine.
VacationRentals.info sold
for $10,000. That's not a bad name. Okay,
here's what I'm going to do. I'm going to go buy
some $5 names, and then you'll see what name yeah i'm gonna tell you to please
okay what about agent agent agent dot info so for six thousand dollars okay in my well i'm not
but agent.com is not available so i'm not gonna be able to get the dot info okay what about found
founding fathers dot info so the .com is taking again.
Yeah, I know.
The ones, yeah.
You might just get something cool.
You never know, you know?
You never know.
Anyway, let's move on.
No, I'm not going to go over that.
Let's move on.
Let's move on.
Onwards, yeah.
So we have an inbound king, and Bruce is the outbound king. So we cover all angles here.
Bruce, what can you share with us regarding outbounding?
That it's a lucrative business if you're just not lazy
and you want to put some action in to work.
Because if you don't work, you ain't going to be able to do it.
Don't say, wait, is my friend in the room right now?
No, he's not in the room, so I can't knock him down.
But when you say you're sending out five emails a day, give me a break.
That's not going to make it as an outbound person.
You need to be outbounding, and you need to be doing it by area.
See, here it goes.
Here it goes.
You got me going now.
I start my outbounding.
I go, I got my East Coast people from 9 a.m. to about 11 a.m.
Then I got my, you know, I handle the mid states.
I do that for the next two or three hours.
Then I got the West Coast.
I do that after that for maybe two or three hours.
And then I go to my names all the way across over to Hawaii.
And I can do that, you know, nine o'clock at night.
So, you know, emailing, emailing, emailing.
And yes, I love it when I get those F off emails in return.
Because I will respond back, thank you for at least reading my email.
I will respond back. Thank you for at least reading my email.
So with the hand registrations,
you're definitely looking for names that you can outbound
when you hand register.
Can you give us some examples of some names that just hand registered?
Don't take it the wrong way.
Please don't take it the wrong way Please don't take it the wrong way
I'll give you an example
It was a trick question
Here's my example
They're in either the law or real estate field
There you go
There you go
I mean that's your niche
Makes sense
You know some people like David is into the whole gaming thing
Yours is law and legal.
Every industry needs domains.
So people can carve out their own niche of verticals.
Zerk, what's up, man?
And I just came up because Bruce over here calling us Layton's V and all this other bullshit.
Outbounding.
I've been following his outbounding.
He's gatekeeping some information.
Because I sent out over 300 emails last week.
And I only got one go fuck yourself.
I expected at least three go fuck yourself.
Can you tell us the name you outbounded?
I want at least 1% go fuck yourself.
Was it bootyscratchers.com?
Right, right.
It was actually a fucking Bruce name.
It was Iowaestate.com.
Right. I hated that namestate.com. Right.
I hated that name, and I told you that.
How can you hate that?
That is Bruce all over it.
No, it's not.
It's a G-O, and it's got a state in it.
If it was Bruce, I would have registered that when I had a chance.
Can I outbound a name for you, Bruce?
You want to sell a name to me?
Yeah, RealEstatebrokerla.com
Real Estate Broker LA
Real Estate Broker LA
Yeah, I wish that LA was before that.
It's got 5,400 monthly searches.
Can you get the LA Real Estate Broker?
No, but Real Estate Broker LA is not as bad.
I mean, it's not LA Real Estate Broker, but it's not a bad thing.
I just picked up Los Angeles Barbecue yesterday.
Who the hell are you going to outbound that to?
Los Angeles BBQ. You're going to outbound that to? Los Angeles BBQ
You're going to hit up all the
Barbecue restaurants? That'd probably be the best idea
They're going to be like
We ain't got time man, we got orders in the back we're working on
It's okay, you know
You gotta call them at a certain time
I ain't going to call them during
You gotta hit up Adam Perry
You gotta show up
And try the barbecue.
That's how you hustle.
There you go.
I might even wear...
Just like I was talking to Zerk,
we want to go down to the World Series of Poker
and he'll wear...
What name is he of, Zerk?
Pokerprofessional.com.
I have PokerSchool.com.
You guys want to have fun?
Let's get some people to come up here and give us their names. We're going to have fun? Let's just,
let's get some people to come up here and give us their names.
We're going to start with this guy.
I mean, you guys are talking about poker now.
I want to,
I want to,
I want to talk shit to some people.
I want some more.
Anybody wants to come up here and just show some shitty names.
We have some good,
we have some good seasoned domainers on stage.
Media wizards,
Samit, Bruce, Zerk, Darcy.
We'll give you some good feedback.
And, you know, we'll tell you if it's cash or trash.
Shive, welcome.
What you got, man?
Go ahead, Shive.
You were requested, right?
Shive, you got five seconds
or you're going to go back to the gulag.
Don't do it to him.
You just want to show up.
Come on, Shave. We want it.
Give us that name.
Shave, what you got for us, man? You just put your hands up.
Some people can't handle the chart. Maybe you just want to talk to me. Shave, it's Bruce. What you got for us, man? You just put your hands up. Maybe he just wants to talk to me.
Chavez, it's Bruce.
What you got?
Please speak now, Chavez.
Bruce got those soft sales skills.
I mean, Bruce can make a Midwestern laundromat owner zell him
and not even do escrow.
Chavez, he can make Chavez speak here today. Zell him and not even do that Go You know you're gonna have to start collecting domains. I'm gonna call you once a week, you know, and I call you you hurry up and use
Zelda money
Oh, I'm gonna see see the bar. All right
All right.
I got all the laundry names.
I'm going to start searching for them.
This cash or trash thing, that thing was started way back when on Clubhouse by Hustler.
And Hustler ain't doing too good these days.
So maybe we'll call something else.
Check it out.
My name is Bruce.
I'm a domain investor, okay?
This is how it works.
I'm going to call you once a week.
I'm going to give you about 10 names.
You pick two names and you zell me the money.
I'm going to send you the name and you You pick two names, and you zell me the money. I'm going to send you the name, and you zell me the fucking money.
No games. You play games with me,
I'm going to show up over there with a guy named
Zerk. It's not going to be
nice, I tell you that.
No, that shit works, though.
You have that accent
down perfect.
I'm thinking, you're the one that's going to
Hey, forget about it. Are you trying to stereotype me or what, man?
I'm doing business here.
Okay, is anybody
up here one of their names
looked at? Shave, do you have a name
Yeah, guys, if you got some names
you're trying to pitch, you're trying to sell
wholesale to our guys here.
Amit will give us a name.
Forget about it, man. This fucking guy,
Shaveh, is playing a game.
He's going to give a banger right now.
I know it. I feel it coming.
Amit, man, what the fuck is going on
over there in New Delhi?
It's hard, Ash. What about
you? Forget about it, man. I'm over
here just having a great time, man, over here.
I was just listening to you guys and registering some names. Okay, Roast it, man. I'm over here just having a great time, man. I was just listening to you guys
and registering some names.
Okay, Roast It. I'll start
$5 on Starbill Friday.
What you got?
Planepilots.com
with an info free.
Planepilots.com?
Planepilots.com. With the S?
No. Yeah. S at the end. It's like the S? Yes. No. Yeah.
S at the end.
It's like saying healthdoctors.com.
It's kind of like redundant.
It's kind of generic.
But I've searched.
When I hear pilots, I already think of plane. I don't know. We're going to sell that.
I don't know.
Airline pilots sold for $25,000.
Private pilots sold for $20,000
So I'll just test my luck
Okay, you got some data
I mean, you'll be smoking that weed, huh?
No, no, I quit a long time ago
That sounds like one of those session registrations
I think I see something
Plane pilots
Put it together
We got something here
You know what?
The problem with your accent right now, Ish, is I know I've met you live in person.
And I just, I can't see.
I'm trying to picture you as like John Gotti right now, but I just can't.
How the fuck do you think this is Ish?
We got Ish in the bag, man.
This is another guy.
So the next domain that I bought today is publicreading.com.
That's what?
Wait, tell them a second name
Public Reading
Public Reading, I like that one a lot
Yeah, publicreading.com
Public Reading? I don't get it
Why do you like that one?
So whenever people launch books, there's a
public reading following that.
You guys read books?
the third one I bought is
Madred Review.
Like, two, three months ago, I sold
madredtimes.com, so I got this
one to replace that.
Then fourth one, I got coldcallingagency.com.
There are a couple of coldcalling agencies.
I like that a lot too.
That's a good one.
That's a good one.
And the last one I got right now is newjoboffice.com.
Not bad either.
And the .info, didn't you?
You got the .info.
Yeah, .info. There bad either. And the .info, didn't you? You got the .info. Yeah, .info free. There you go.
didn't delete them. New job offers
.info is a $100 name all day.
Who just said he didn't delete them?
That was me.
That was funny.
Take notes, Bruce.
Don't bite the hands that feeds you.
Bruce, I'm going to go into your account right now and disable the free .info's just to spite you. Actually, Bruce. Don't bite the hands that feeds you. Bruce, I'm going to go into your account right now
and disable the free dot infos just to spite you.
Actually, Bruce, sorry.
Actually, Brady, give me your wallet address, okay?
Your limit on $5 Fridays is now two domains.
Sorry, Bruce.
And you're uninvited from these spaces going forward.
Amit, talkit, what was
talk us through some of your search strategies
for finding those names
I just go through the list
from the expired domains
It's the weed, man
It's the weed
No, he domains responsibly
not like you-ish
The weed opens up
Don't smoke on $5 Fridays, guys.
It doesn't go together.
When he said plane pilots,
I already, Dad just told me,
you know what that is?
It's like someone who's flying high in the sky.
Plane pilots.
I'm a plane pilot.
What kind of other pilot is that?
It's the weed, bro.
And there are a few more that I'm going to register
as we speak
Please let us know before you make a mistake
Just share with us
There are a few but most of them they're gone
The good domains they fly
I registered
Whatthehelly.com
But you guys don't know what that is
Because you guys aren't cool
We were talking about that earlier How a lot of urban terminology le.com but you guys don't know what that is because you guys aren't cool um um we're talking
about that earlier how a lot of urban terminology becomes you know dictionary words like the path
you know but i like i like i like those names you registered man i think you you all you need to do
is just sell one of them in the next you know what year so? And you will be at a potential 100x for every 10 of them.
You know what I mean?
I like the reading one.
The reading one and what was the third one you got?
Public reading.
No, that one.
I like that one.
I love that one.
What was the other one?
The first one I like.
I'll repeat.
It's new job offers.
Yeah, I like that one.
I didn't like the file.
That's not bad either.
I think it was Played by the line.
And then Madrid Review.
That's pretty much it.
So all those expired recently, Amit?
Yes, expired today.
Well, these are expired names.
You're on there right about 201 registering these names, right?
201 Eastern Time.
I'm Delhi time, man.
It's 12.30 in the night here.
Bruce has got your number, Amit.
He's watching.
We're all on those expired names.
I love Bruce's list.
I see them now and then.
He posts them on his X.
I like my list too.
We're going to be pulling in
expired domains into our search
pretty soon.
Why don't you just revamp Expired domains dot net
That interface is old and clunky
But that's what makes it so good
There's something to do that
It's built for
People who know what the fuck they're doing
And I do appreciate that
It's built for people that don't need a lot of fluff
This ain't your grandma's expired domains
Directory, okay, you know
It's actually more
Better filtering I mean first off like just being able to have alerts and
Have notifications we're also looking at like
having some ability for you to uh like detect what kind of domains you like and and so have
some predictions that help identify some upcoming expired domains uh that that you're gonna like
identify some upcoming expired domains uh that that you're gonna like and yeah i think that you
know that's gonna help your search strategy a good amount instead of just pouring through the entire
list uh with whatever search filters you got um i mean now that we're talking about you know
because i love expired names the names that are dropping i just want to give a and i hope it's okay to give a quick shout out if i could go for it uh i have used always drop catch and snap names but my boy down below from catches
caught two names that i even had on their systems as a drop two and he caught it so
oh yeah shout out the catches for and they just revamped their system for, for drop for their catches.
it's unbelievable.
I invited you up,
come up and chat.
I would love to love to learn more about catches and,
potentially integrate with unsophable.
So if you're,
if you're out there,
come on up and we can chat about it.
That's great.
It sounds like they have over a thousand registrations at this point,
which is very impressive.
Yeah, but again, the expired names, and I think that I look at a lot of the people in this room I know are of.
I mean, we're on this shit. It's like my Bible. I'm on this at least 20 times a day just looking at names.
That's probably my number one site of a tool that I use.
Bruce, did you check out the pitch book yet?
Yeah, I'll be curious to check that out too. But yeah, I mean, the next step after we show the expired domains is actually letting you, you know, catch them. So we're looking into how exactly we want to make that happen.
I'll be curious to check that out too.
hanging fruit there i mean uh last week on the stream i showed a little custom gpt that i made
that uh basically plugs into our api and lets you use chat gpt to to query and get pricing
and availability data on various domains um i think that's like that's like a very powerful
interface all the ai search tools on all these registrars and marketplace are just total dog
shit and like there's it's not that hard to be able to you know spin together an API that
connects into chat gbt or quad or whatever you use and be able to like bulk search on a whim
using a query so you can you can spin up a whole list and say, Oh no, drop those,
but riff on this and give me 10 variations and this style and Oh,
drop those dot infos, but give me more X, Y, Z matches.
Like all of that is, is very easy to put together. Um,
I mean, more or less once you're, once you're in the chat,
GBT interface. So I think there's,
there's a ton of low-hanging fruit to make
interfaces like expireddomains.net better
with the same underlying data.
We are waiting for you to do that.
As I'm searching the site right now, expireddomains.
If you do auctions, is there any way you can ban people from being able to bid if there's only one bid on an auction with less than five minutes left for them to wait until the last second?
Because there's this one motherfucker on this site that bids on everything.
I'm the single fucking bidder.
I'm the single bidder.
There's fucking 30 seconds left.
Just let me win.
That's Bruce you're talking about.
Just let me win. Why do you
gotta extend it another five minutes with your last
second bid? Okay, I have
never bid on any of your names that you've told me you're
bidding on. No, no, you haven't. You haven't.
You've threatened to, but you haven't.
I've never even threatened you to do it.
Hey, pick it easy.
I don't even know if I
like the names though
no I guess I gotta get back to work one thing he's got a great eye for names he
does he's got a great eye for names too bad I can't tell any of them you know
what's missing remember back in clubhouse where they used to have these guys that would just constantly do these auctions for like $50 or $100?
That kind of died out.
Remember who started the auctions?
Was it you?
Me and Hal.
Yeah, what happened to Hal?
He's somewhere in Louisiana right now.
Yeah, I remember that.
Yeah, there were some cool names
that you could pick up that way.
It was a great way to liquidate names.
Bring it back.
That's an opportunity for someone on X.
Just do those
wholesale options.
You can only have X amount of people on the stage.
Well, you gotta bump people off
if they're not.
If they want to bid, just put them on Clubhouse
You could I mean you could bid
While you listen
In the comments
Yeah you could bid in the comments
And do we extend it five minutes
Like Zerk wants it to
Well anyways I think Brady
Wants to wrap it up I wanna wrap it up soon
Brady go ahead and Give the final words man Well, anyways, I think Brady wants to wrap it up. I want to wrap it up soon.
Brady, go ahead and give the final words, man.
I'll catch you guys tomorrow at Brandhacking with domain names.
Italian style?
No, just regular style.
Muliani style! Hey, go ahead, Brady. Mulyani style
Hey go ahead Brady
Alright guys, you don't have to go home, but you can't stay here go out enjoy your Friday
frolic in the Sun touch grass and
Before you do that don't stop
That's right, okay Get your Unstoppable. That's right.
Get your $5.coms.
Don't let Bruce discourage you on those .infos.
Take the free infos, guys.
Come on. What do you got to lose?
They're not going to auto-renew.
There's no liability.
Unless you want to renew them.
Of course. by all means.
And enjoy yourself.
And if you're a new, if you're an existing user, please, for God's sakes, get your friends in on this 50 free transfers deal by referring them.
Just email camp at unstoppable domains.com with them.
They've got to be a new customer.
They'll get free domains
transferred you'll get a hundred bucks up to a hundred bucks in free credit spread the word baby
we don't we don't talk enough about how great of an offer that is the biggest liability for for most
of us is the renewal fees and it's an opportunity to slash that by like half you know without having
to sign up for godaddy domain
discount even even if you sign up for domain discount club you know again in five dollars and
fifty cents and transfer fees so i think it's a pretty generous offer and people bitch about
renewal fees renewal fees and you have a chance to you know slash into that and get some more
gunpowder to buy more names.
I think it's pretty generous, you know?
Yeah, and one last thing I want to say.
Sorry for interrupting you, Ish.
No, you're good.
You know, I gave a shout-out to Jeremiah.
But Brady, you know, I had an issue last week.
I messaged him.
And it's not that he – forget about messaging me back.
He gets on the phone and calls me and handles stuff immediately and that's what i absolutely love about the service that you
provide over here brady is you're a hands-on person getting shit done and that's what's
going to make unstoppable very successful i appreciate that bruce it's not an issue
i love to learn uh I love to solve problems. will make your system a better system. And I wish the GoDaddies would do that
and get feedback from domainers, but you do.
And we're in such a need for a service
that benefits the domainers
and doesn't forget about us like GoDaddy,
as Basie's just just said enough with you guys
yeah well i mean we're coming at this hard and fast man we want to we want to innovate we want
to like bring some fresh eyes to this industry that's been so devoid of innovation for for so
long uh and so that's just what it takes but uh it's a It's a labor of love, Bruce. I don't mind.
You guys are endlessly fascinating.
I love every time I get to pick up the phone
and talk to you guys
and learn from you and try to build something
fresh and interesting
to sell more domain names.
Anyways, guys,
thanks for joining.
Happy $5 Friday.
We got a space for one more question from AI.com.
Go ahead, bro.
Oh, I'm just at the airport
popping in to say hello to you guys real quick.
Apologies for the background noise.
Just popping in to say hello.
Well, hello.
And goodbye, guys.
Take care.
Bye, y'all