Hey guys, thanks for tuning in. We'll just begin in the next two more minutes waiting for some more people to join in.
Hey guys, thanks for tuning in and I welcome you all to today's Twitter space where we'll be talking about in fact, we'll talk about the harnessing the power of token distribution with Gapix which is transforming early engagement for crypto projects. We're really excited to delve into the world of token distribution
and explore how Capix in a way to infrastructure can empower crypto projects during their early stages. We have a very special guest joining us today, Charville Malik, the Business Development Director at Capix and with a steep understanding of the challenges faced by early stage crypto projects and its
expertise in token distribution. I'm sure he'll provide us with valuable insights into how capex can help any project succeed. As for me, while my name is Saloni Jen and I had the content and marketing it down struct, which is an all in one platform for users to discover, invest and participate in over 10,000
So guys, you know, home to follow if you want to remain updated about the entire Dow ecosystem. And without further ado, let's get this entire conversation started. Hey, shower, welcome on board. It's a pleasure to have with you today. How are we doing? Hey, hi, Saloni. Thanks for having me. And that was a beautiful intro by the way.
Never come across anyone put it so nicely before. And yeah, do check out DaoStocks. It's great initiative that Saloni and Oteam are doing. I haven't got a chance to speak to an issue in Nikhil, but hey guys, I see you there. Yeah, interest, very excited to talk about token distribution with you guys.
beautiful thanks for the show and Shao Ali you know as per our last conversation I'm yet struggling to find the right temperature which has given me the sore throats of the program from her boy. All right so Shao why don't you walk me through your journey in Web 3 to begin with? Yeah definitely so in fact
was the first project that I and still I'm still working with Capix and that's how I got introduced to Web 3. In fact, so a lot of members of our team, we're all like from the same college and that's how I sort of met Hitesh, who's our co-founder through like same people
and that time I had no idea about Web 3. In fact, I was in Web 2. I was working as a business consultant before and prior to this, I was just like figuring out how to go about it and that's how I met Hitation. I used to play football together in Bangalore and slowly got introduced to Web 3 through him and started
just like reading up on stuff and found it pretty interesting and that's how I met Webhove as well and he's the CEO, he's also here. So yeah and so I sort of knew a few people who were actually working and Capix had already started by that time and I was just like blown away with what kind of industry this is, what kind of product
the team was going to shape and yeah I was very excited to be a part of this so yeah that's how in fact Web 3 happened like Capix and Web 3 happened for me at the same time. Lovely so did you guys you ended up meeting your entire team at the football match? Not entire but I would say quite a few because in that time so
So in Bangalore, there's a building called the White House where a lot of sort of Web 3 projects have come out of, Comdex is one of them, Persistence is one of them. And so basically different members all started out together and they're all like co-founders of different projects now and that's how
Because the group is so tight, they used to play football together, they used to live together in the same building and everyone still stays out of there. I mean they all have their own flats and teams working from there. So yeah, that's how the culture had been back when I joined this space and that's what truly motivated me to join it as well.
You two fold well my journey into Web 3 also started very recently but all the not through football but through basketball. We can talk about that later and Web Web can be our space. I hope to talk to you in times to come. Back with you, Shao. Will just tell me more about your role. What exactly do we do at Capix and what is Capix all about?
So I help with business development and partnerships. I take care of that. So essentially my job comes down to finding new projects that we can onboard to the Capix app and different other initiatives like we have Capix cohort. So partnerships when it comes to that and we also try to find
good deal flow for investors because eventually we also have the vision to be the liquidity layer of Web 3. We will definitely talk about that in a few moments. But essentially maintaining all these channels for different stakeholders here we have which boils down to either funds or projects depending on our products. So,
Yeah, basically getting leads for that, trying to maintain relations with everyone and figure out how Capix can partner with different players in the ecosystem because right from the start, this is something that our team has always been very clear and vocal about that collaboration and partnering with other people in the ecosystem is the way
ahead right and there are if you really think about it the industry so small right now right if you attend like for meetups and Bangalore you'll know everyone was in Bangalore right and as moving forward India has so much potential right we want to work with everyone because everyone is so much potential here so yeah yeah in a nutshell it's about it
So you're based on Bangalore. I'm sure you're also struggling with the weather and we're also based on Bangalore. So I'm sure you can find the time to kind of meet up and explore possible synergies there. Well, okay, now starting all about CapEx. So we understand that you know there are a lot of challenges faced by early stage crypto projects.
with regards to token distribution and community engagement. So do you mind talking about what are those challenges to begin with? Definitely. So token distribution in its most simplest terms is nothing but a measure of how widely a token is held. And token distribution is what determines how ownership and governance
will be distributed among different stakeholders whether it's your community members whether it's the team whether it's investors advisors different people right and when you talk about just community participation and how do you distribute tokens within that then there are like different ways to do it you have public safety
and how do you ensure that it's like a fair view of distributing then you have airdrops right which again comes with its own baggage of disadvantages that how do you figure out who to airdrop how many tokens and stuff like that right so even before we sort of like delve into the details of
Disadvantages of token distribution. Let's take a step back. We've been talking to so many founders and so many first time founders, especially who have never dealt with a publicly traded asset before like a token. What they fail to realize is that even
So usually the trend is that okay when a founder goes like the market is right, the timing feels right. Let me launch my token in the next one, two, three months maximum right and that's how they start thinking about it which is fairly a very small time to give to something that's going to drive a lot of value of
about your project. We always tell like whatever different founders that we come across, we always try to talk them and tell them that a token is as important as your product. Early stage founders usually first-time founders, what they do is they'll spend a lot of time on the product. They have a lot of different fires to
If you think about it, you have product design, you have building a team, you need adoption, you need to grow a community and talk in some how the only thing that people usually touch upon is a token utility. But if you think about it, there are so many different tokens right now with amazing utility, beautiful utility.
the way they've been integrated into different apps. But if the distribution is not right, the token usually just dumps or tanks down, right? But think about all those meme coins that you've traded, all those Shiba Inus of the world, all those bonds of the world, right? They have beautiful distribution, they have a killer community.
But no utility behind it killer distribution, but no utility right So what we try to teach or try to propagate is that distribution is as important as utility We're not saying that no utility is nothing focus only on distribution No, but try to find a balance if you start working on your on your distribution
from like just one month before or day one, then it doesn't look so good, right? If you have a beautiful distribution, build it out, whether it's for your product information, whether it's about your token, you just have like a lot more ways to engage with the community. Because a token and you equity, there's sort of like
fundamentally different the way they've been designed. So even before you delve into the disadvantages of distribution when it comes after token launch, first start thinking about it before token launch itself. So yeah, that's something we're trying to propagate even more.
Before my next question, I really intrigued about something. Like you said that token is as important as the product. And it was very recently that I came across this term which was, and you were the talk about it with said utility based tokens. Do you want to elaborate on what exactly do we really mean by
So there are different kinds of tokens such as utility tokens, work tokens, right, but what utility and another thing could be governance, right, but utility tokens is basically when the token for example,
If you think about it, the option of the token keeps accruing value to the token continuously. There are different ways in which a token can accrue value as well. You can either burn the supply so that your
demand and supplies working fine or if you have taking mechanisms that gives out a special reward so that the token again accrues value, right? So all these different kind of ways in which you can sort of like ingrain the utility within them, that could be one way.
Okay, sure. And I understand there's a you know I owe you token where Capix specializes in so how is Capix actually addressing these challenges that you just mentioned with your unique approach and innovative approach to the I owe you token distribution. Right.
there are like so many different ways. There's a lot of gap if you think about it when it comes for first-time founders when they're going to launch a token, right? Because you can't sort of see what works best and what doesn't. And distribution again, as we already pointed out how important it is.
to build distribution from day one. So using IOU tokens essentially you can kill a lot of birds with one stone, right? How do you figure out distribution before your token is launched? So IOU token essentially is like an on-chain token which cannot be traded or transferred but only the people who have performed
certain quests or certain tasks, I would say that the product itself or the protocol itself wants you to perform only by performing or putting in your time and energy you can earn that allocation so that you're actually performing tasks or doing that work which helps the product in the long run.
So IOU token becomes like a precursor to your actual token and you can ingrain everything in that IOU token itself from staking to governance whatever whether you want lockups, resting and stuff like that. But the thing is that the token can't be traded or transferable or can't be traded.
So the speculation or the price part of it is removed from that. So now the founding team is basically they don't have to deal with that pressure or deal with that tension of having a constant fluctuating price and they can focus on building the product and the tokenomics.
about it, are you token is like a precursor token where you can sort of keep itrating your tokenomics. You can see what kind of quests, what kind of tasks are users enjoying the most and how much value is that accruing to your token and then keep on itrating it as to what works best.
So can I drop parables and forgive me for my nivity, but can I drop parables between IOU talk and proof as proof of work, whereby the users rewarded basis the work and although completing the computation, is that exactly the mechanism on which IOU talk and say work.
very simplified work that's exactly what we try to achieve as well because if you think about it, air drops right when you're air dropping to a bunch of random wallets, you have no idea what kind of person it is, what kind of on-chain activity they have and stuff like that.
even whether that person is going to keep on doing those specific actions for which your product was made in the first place. Otherwise there's no use of them having their tokens, right? If you airdrop me, you need swap tokens and I don't use you need swap, I'll just use them to like, I'll just sell it off or something.
like that. But now if you actually give an allocation to people who have actually put in work, they've proven that okay, they are interested in your product, they are going to use it, they find value in it, that's why they're putting their time and energy. So you reward them with those tokens and just exactly like proof of work.
Okay, so a bit of conundrum here, I understand that Io tokens I get the entire point about it. So in this case, given the fact that these Io tokens are not the actual tokens per se, so how do they actually motivate these early users and adopters to become actively involved?
in a platform. So these IOU tokens are not the actual tokens but when you're token launches you swap it one to one. So if it's not an actual token but it's the closest thing to the actual token before your token is launched right and if a user who's actually
interested in the project, they'll definitely be interested in the work token when the project is listing it out. If you've seen around discord communities or telegram groups, the community usually they keep coming in one question they keep returning to is when are you going to launch your token and if there's no
a definite reply, you can't stick a community for a very long time. And if you do, that means your product is beautiful. Even more the reasons to have a precursor to your token so that you can align more and more people. Token is a beautiful instrument in which you can sort of use it to align a lot of
people towards the same direction, right? That's what the app is also about where you sort of provide incentives for users to stick. Community building a community before a token is a very difficult thing because you have no way to align their incentives and that's what an IU token does.
Well that now makes sense because since these are not actual tokens, we now have a motivated group of individuals who are actually interested and despite that you build a solid community back down these IOU tokens making sure KJ once it's launched these people are there to take it up. Wow that's beautiful.
So can you highlight some success stories of certain projects which have effectively utilized your IOU token distribution model? Sure. So in fact the first product, the first project was our zone and we launched an IOU token of Capix itself. It was called X Capix. So our product is in its private beta and we are launching public beta
data very soon. So before when we launched the private beta, we wanted to gauge the audience we wanted to see if there is a need of this product in the market. How do our users, how do our community members respond? So we launched it without any marketing or sorts. We did an announcement in our discord.
Twitter and that was it. And one thing that we sort of used in it was like a referral code so that our users can sort of help us create a very small network effectish at all and see how that works out. And that sort of like played out very beautifully and after I think two, two and a half months we have like 150
We had a very limited quest which was only around capex educating people what the capex app is about performing these tasks. We had every user, these 150k users that i'm talking about, they sort of have become capex's holders. We've given out only
0.15 percentage of supply and essentially spend like zero dollars on marketing. So we've already built a small, this small community of people who are ready to put in their time and efforts. And that's the first case study that we would like to talk about because that's what sort of proved our pieces correct and that's what
motivated us to bring more projects on. And the second product is actually hardware protocol, which is built on the Condex chain and it's like a publicly governed protocol from the Cosmos ecosystem, which enables minting of CMST, which is again like an IBC enabled stablecoin. So they have again
sent out like 1 million X Harbor tokens which are their IOUs and the total supply is 1 billion. And now we've onboarded seven projects whose quests will go out live very soon. So because we've seen more and more adoption growing towards this concept, there will be a lot of success stories which we'll see in the near future.
beautiful that is huge so guys you know home to reach out to in case you have your only say it's start off and you know I'm gonna start with your token so Capix is the guy and this BT guy is your go-to man for all of it just trying to put this Capix thing aside for a while I have this really weird urge to ask you this
question about we understand, so how do you envision this trend impact on the broader blockchain ecosystem, particularly in terms of say scalability, interoperability and fostering cross-chain collaboration
So, I don't know if you've seen recently there's been a lot of tokenization of real world assets push and Polygon has been pushing a lot of things like that from their front. I feel like eventually we will sort of reach a stage.
where a lot of real world assets such as properties, these could be very easily tokenized. I think two years ago when I had recently joined the ecosystem, there were a few players in the region who were trying to do this and that time a lot of web to sort of construction companies are
They sort of dismissed the idea, but recently I've spoken to a few people who said that they've started considering it again. So eventually I feel like because transparency becomes very crucial as the world is going towards it. If you think about it from a geopolitical state as well, right?
powerhouse has always been there but there influence a sort of on the decline. China on the other side is very extreme and everyone wants a safe alternative. If the US dollar power keeps reducing and so many countries have already gotten into like a huge inflation stage, a hyperinflation stage, right? This becomes Bitcoin
becomes sort of like a third kind of place where people have started putting their trust in. So again payments could be through blockchain, right? So a lot of different, I think like applications were like these and definitely like payment gateways if you think about it. If I want to send money in feed from India to some other country,
right now. I need to go through a lot of formal systems and then the money also takes a lot of time. But that has been updated by blockchain and payments beautifully. I don't know if you've followed but Coinbase has beautiful campaigns around this where you need to update the system. And this is what we're talking about.
Absolutely, I think blockchain is that one seamless technology which is actually causing rapid change in how we deal with things in today's time. Talking about the seamless aspect to your shower, what are the key features of Capix's seamless token swap mechanism which actually simplifies the process
is for users here. Right, so that comes on a later stage when your project is already launched to token right and prior to that we've integrated a lot of like seamless ways where the user's experience also becomes great and when I talk about users there are going to be like two folds to that where first is the
community is the Capix app user who's performing different quests and second becomes the project founder, right? Because they also need to have a good user experience where they're setting up different quests. So when the user lands first of all, they'll have like a huge landing page where there will be different communities and projects
spaces. Let's say that I am a very targeted user. I know which project I want to look for. All I have to do is I need to search for that particular project. But let's say on the other hand, because again, we're trying to target two different sort of like audiences here. One is like you and me people like us who know the ecosystem well, right? Who
know different projects, what they're building out there. But you have to sort of understand that a huge percentage of users still don't even know what Web 3 is. For a common man in India, he has no idea what Web 3 is and what different projects are out there. If I am someone
I go to that landing page and I see different projects, different worlds opening up building different products. And at the end of the day, when I think about that, I see different chances to earn IOU tokens. So basically, our idea to divide the landing page in different communities so that the user gets that experience.
So that again that UX has been taken care of. The other part as you're mentioning about this warp right once the user performs different quests and after every quest this sort of like see that animation of something being earned right that's what we're trying to do.
So that the user understands that this is their chance to earn a stake in a project if they put their time and energy. So that is sort of like a small user experience. So that action keeps on getting a repertoire. And the third, yeah, after all these quests are done, after you have like a wallet where you can see different IUs, you can see it.
see different allocations. After all this, when you come to the swap mechanism, that's a very simple, I think, just like how LP tokens function, right? You give the LP tokens and you receive your actual your normal tokens. Similarly, we'll have like a pool here where you give away the IU tokens and you can swap it one to one for the actual token.
Okay, sure. So are your your distribute the token distribution infrastructure that Capix has are these specific to specific crypto projects or its universal or what types of crypto projects are essentially best suited
is what I'm trying to understand. Okay, so any project who's like an early stage token project who A wants a good user base, B wants a healthy community who's not just going to speculate on their token, not just going to dump it, but actually
care for the project. Three, who wants a user base of people, who will actually perform those specific tasks, which is going to keep on accruing value to their protocol and they're token, which is the main thing for any token, right? Distribution, utility, and you keep doing those things.
So that the value keeps on getting uncrewed. If you want all three, all three, three tasks, then you're like our target audience. If you're an early stage token project, who's decided they're going to launch a token and you want a good token distribution, good healthy life cycle, you are our target audience. So projects like these.
So, Shah will do we have similar ventures out there to exactly what Capix is doing? If yes, what makes Capix unique curve from them? I feel that there are similar projects but not exactly same. Distribution
When you think about it, it's a very broad umbrella. What we're talking about is token distribution before you're token launch. So like a pre token launch distribution. I have not seen or not have come across any project who's doing something for IOUs or token distribution. But definitely there are like
like Quest projects going on where they give out like certain NFTs or something like that, right? Or XP points is something that's pretty common. But again, I feel like similar in that way definitely, but XP points is not something that will accrue value to your token up there.
That's what our target is. We're focused like a tunnel vision for token projects. If you're an NFT project, definitely, right? You can perform different quests and sort of like on XP points. But if you're a token project who has like no actual use
case of an XP, but you want your token to be distributed from day one to sort of like, add drop it in a very structured way, right? Where you filter audience on the basis of who actually perform something, who actually deserve it. So that is where we deal with token distribution, specifically.
Okay, on that note, I mean I understand there would be a lot of customization optimization options with regards to the entire token distribution strategies. So can you walk me through certain options customization options that projects have. Sorry, when tailoring I
you token parameters and distribution strategies?
They can decide what kind of branding guidelines and what do they want to be displayed on their particular dashboard. The third thing is that the total supply of IOU token is something they can keep on variably increasing as well, not just like decide what
they want to be. But in fact, we've seen, we've seen certain projects who feel that they've given out a small supply and the reward pools have been exhausted and there's so is a good strategy for them. And when they realize that they can increase their IOU token supply. So things like these, everything about
the IU token is definitely customizable. >> Yeah. >> The only thing that's not customizable is that you have to ensure that it's being one-to-one swapped with the user because that is essentially important for the user as well.
make sense that makes sense. So on that note, I also want to understand how are you guys ensuring the security and transparency throughout your token distribution process? Right. So transparency and okay. The main thing is that IOU token is on chain right. So every time a user performs a quest, they earn that
the token goes to their wallet and you can sort of check it with block explorer and because it's literally on chain right so that solves every transparency bit of it. Security again like we are smart contract so it's called Capix Liquid and we've been working on it, it's been audited as well and all
All that has been taken care of, then we have third party audits as well. And we've also ensured that communication with that community is always open. So we recently, I think it was today itself or yesterday, we recently launched a bot which is called CapExpandaBot.
more like a board I'd say it's capex GPT at this point of time whatever information you want about capex you look like a click away so communication becomes very important when you're trying to maintain like transparency and trust with your community members right so updates are very frequent monitoring
reporting is there where we're constantly monitoring whatever tasks are being taken care of if there's any like suspicious activity by a user account or a specific account which we feel that there's a lot of activity going on. So a lot of things have been taken care of on that front as well and every time a project comes to us
Because they don't have to sort of like get into the details behind this. I tech teams, they get into a touch with it. It's like a short suite call where it's we sort of like understand requirements from them and then we take care of everything else. So yeah, very easy to deal with as well.
Okay, sure. So that's just your point of view question for you and the reason why I asked about security was because these days security and privacy concerns are most prevalent in the crypto ecosystem. So to say so for projects, what steps do you think they can take to enhance
trust and ensure safety of their users, assets and personal information without sacrificing the functionality or the accessibility aspect. I feel getting ordered is a no-brainer when it comes to dealing with smart contracts.
and financial DFI products. That's one thing involved because there's a lot of buzz going on around us. I was recently talking to a founder who is actually building a marketplace of different auditors where
where you have sort of like the big players in a big players like Sirtec, then you have a bunch of teams who do it as like audit douse where 10 group of like professionals who take up a project and then you have a bug bounty and then if you crack the system you get like rewarded, then you have like
different solo players in the system. So how do you bring everyone under the same umbrella umbrella for different projects because there's a huge demand for this definitely and the supply might be difficult to find. So yeah, basically a team that was working on that right. So yeah, things like this basically.
Okay, well, I'm sure that will help you. This to kind of get on with the security and privacy concerns regarding the Sintari ecosystem. Now, moving on to the decentralized finance part. What integrations does Capix have with existing DeFi and blockchain ecosystem to facilitate a seamless
So right now we've integrated Web 3 auth which is not really DeFi but the point is as I earlier mentioned right our focus is not just Super crypto DGN people who actually understand DeFi but at the same time the other
I'd say majority chunk not even half right probably 95% of the people who don't even know what defiance so not really focusing on like core integrations with core crypto use case project projects but keeping it like very simple for
the everyday man and everyday user to use. Using Web 3.3.org, what we've basically decided is that you have not just your wallet login, but your social login as well. So that even if a man who has no MetaMask or has no knowledge how to create MetaMask, can at least come and explore different projects.
So that's one thing and the IU tokens again, we will be issued on Polygon, right? We're also working on like on our own infrastructure where we have like polygon supernets for Capix. So that's something that's also going on and the other part of
that this is the pre-token launch phase, right? And the post-token launch is another way where we're trying to curate distributions for investors when it comes to liquid allocations for secondary markets. So that's another integration, but definitely down the line and currently the focus is gap exactly.
Okay, so that brings me to the next question here, Shao Will, because yes, we understand that you guys are the champions in the initial IOU token distribution phase. But how do you guys support the long-term project growth and success, well, beyond this initial distribution phase? So even before this, in fact,
before the initial distribution phase kicks on, right? We have like a Capix for where we help projects decide and build their tokenomics. So that's like a six week extensive program where we have different modules for founders, right? And covering various aspects where it's token utility, supply and demand, distributed
to go liquid. So how do you plan that every month you will have different cell pressure to deal with. And all these things you need to factor in before the token has gone live. So already a lot of help and support has been given to them through the code before the token is even live. So that
They're in a better space to launch the token and make calculated decisions. Lot of founders that we've spoken to right when asked them that when are you planning to do your token launch? The first thing that they say is that okay when the product is ready and I'm going to time the market right when I say time the market imagine me seeing this and double quotes.
Because timing the market is sort of very difficult sort of like shooting an arrow in the dark right with slightly calculated risk. But now if you have like proper metric like a token distribution like, oh, okay, I already have like these many IOU token holders. Now I know that there's a good community who has
already put in work for my protocol and they are probably going to stick longer right isn't that a much better metric than just timing the market right you can at least be certain about it now you have a better metric to rely on so pre token launch is this post token launch again so through our cohort we as a
mentioned earlier, right? We are another product is helping investors find different deal flow and again, liquid secondary market. It's not getting into the details right now. But because of this, we also have a lot of like channels with different investors. So with Capix cohort, we sort of like try to connect our cohort projects and these investors
So that eventually they also have like a good source where if they need to write and if the investor also finds the deal fitting, the funding is also sort of taken care of. So a lot of different things in the pipeline, not just initial token distribution, but I'd say a lot of things that you need to plan ahead but keeps on going parallelly.
Sure, sure. Wow. I mean, a total handball process through and through and not just with the initial phase, but before even the inception of the idea up till the completion. Lovely. Guys, if you have any questions for Shabble or with respect to Capix, so just give me a shout out, raise your hand and I will put you on board.
it's on stage towards the end of the session. Back at you, Shao Will, now I want to understand the onboarding process and how can actually projects join the CAPEX ecosystem. Walk me through the entire process. Sure, sure. So it's pretty simple. You just have to DM me. I'm kidding. So there are like different channels
where you can go through the product as well, you can go to our app as well which the public beta goes out live soon. But if you're a project, if you're a founder, you go to the Capix website, you will find very clear call to action. If you're a project, do this click on this button and boom, you're on board it. All you have to do is like reach out to us and we'll
ensure that the onboarding takes like three steps, which is like a first introductory call where we sort of like walk you through the process. The second is we'll have like certain requirements from you, right? Because the IU token in the app itself has been made so customized. It can't go ahead without your inputs. The second part becomes basically like,
Standing you from you what your token supply is going to be what your quests are going to be and third thing is we basically make a very simple Admin account for you when you log in you can Minta you tokens at the click of a button you have Edmund dashboard where you can sort of like Dragon drop certain kind of quests that we see our project
And if you want like any customized quest right whether it's an on chain task or off chain one call away with our team and that's done so yeah pretty simple pretty seamless yeah. So you know I'm a marketing person shovel and all this while I'm
engagement strategies. What has been some innovative strategies that certain projects have taken up using the data provided by you guys using the analytics and everything? Got it. Got it. Pretty nice question. So this is something that we've spoken about in public before as well. There's a blog on our medium.
So the evolution of Capix, how we see it growing, the way those projects have been nurtured, the way our product is evolving, the way the space is growing, how do we see Capix getting involved. The first stage is the adoption layer of F3, where using distribution of IUT,
tokens and different other rewards. Basically, we encourage other users to engage with different projects and it becomes like a discovery platform, which pushes other projects for more user-based, for more adoption. So we become that. Once we have a healthy number of this, we become like the information
So we've already started like certain steps in this direction where we start to analyze certain metric certain patterns that we see how users have been performing regarding different quests. Is there a specific kind of quest or user is more attracted to?
a specific quest sort of like see a more number of drop downs right you go to the quest you look at the page or this seems difficult let me try other quest right so lot of data about that and as we dive into our public beta right lot of this token behavior the are you token issuing behavior everything becomes more and more transparent as
as well on chain. So it becomes very easy for us to do the analysis of this and help projects and funds in different ways using this data. Let me slightly touch upon these things, right? If you if you talk to a project, you go them, okay, it's been like two months after the wish would tokens, they have like good, let's say, 5200 K for
To-conholders, right? What is something that's working for them? What is something that's not? What kind of tasks are users returning to? If we see that trend in different sort of projects, right? The goal is to onboard as many projects as we can so that we can study more and more, right? Now you have different categories.
You think about gaming, you have 10 projects about gaming on Gapix app and now you can analyze what kind of quest works best. You have DeFi category, now you can again study a user behavior. If you can study or predict a user's behavior, that's the best thing that could happen to you as a founder for tokenomics. Now you're in your I/U stage where you can
basically keep on iterating your tokenomics and now when Capix has given you that boss this is the things that is working this is not and this is a general trend that we've seen now do whatever you want to do with that information right so yeah that is sort of like a major goal for information layer and the third stage is like where we sort of become the liquidity layer and
And as I spoke earlier, we find deal flow for investors, quality alpha for investors based on even IOU as a metric, token distribution as a metric. So a lot of DD companies are spoken to, a lot of founders and a lot of VCs in the space, right? Analysts. One thing I keep on asking them
is that what is your DD process, what do you look in a project, especially a token project, what do you look in it, right? The first thing is token utility, I am like, obvious, what is the second thing, you like product, you are stuff like that, I am like, where is distribution but, right? Because no one is actually looking at that metric, because it wasn't possible till now.
Now do you look at token distribution metric before your token is life? You can definitely analyze it, try to make it better when the token is life, but what is in your hand left now? The token is already live, it's already on its way going down. So you can't really do anything about it. So that again becomes a very key aspect about that.
You know this is data is the oil and I'm sure you guys are sitting on a gold mine of data out there with the projects that you've been dealing with. On that aspect, I'm sure there are a lot of misconceptions in my head as well in among our audience as well with regards to token distribution. So do you want to highlight about the common misconceptions about token distribution?
distribution and how are you guys as Capix addressing these misconceptions? Sure, the first misconception that comes to mind is that the one that I just spoke about right distribution doesn't is something that's not being inculcated and that is one the second
The second is that lot of founders think that boss my product is ready. Let's go, my product is ready. Now I'm going to launch my token. Users will come automatically. How will they not? That's a huge misconception because how do you manage cell pressure? How do you create by pressure on the other end? Just because your product is ready, that doesn't ensure that users are going
come on the second day. The same thing what I spoke about sometime back, right? token is a product in itself. You need to push it equally as much as you're pushing your product just because your team can build a great product doesn't mean you can replicate it with the token itself. You need to have a lot of people who genuinely
believe and have already put in some time and effort into it. That is one thing. The second is that how much you raise that's really a vanity metric at this point of time because don't go chasing behind big numbers, try to optimize for cell pressure also.
Because if you raise a lot of money, it's obvious that you've probably given out a good percentage of allocation to these stakeholders. I'm not saying that these stakeholders don't deserve this allocation. But do your fair sort of homework, right? Just try to put numbers to these things, make a tangible
Google sheet or Excel or whatever right and see what kind of unlocks and dollar amounts these allocations to holders are getting and if they're actually worth it. If they're worth a good huge percentage of unlock in your fourth month where you're talking is fairly doing well but it's going to get tanked because of a huge unlock. If they're
If they can bring so much value then definitely why not? But I'm just saying don't shoot an arrow in the dark. Just make more informed decisions, take better decisions on the basis of actual metrics and not just vanity metrics. Just because you've raised a lot of money that is not going to ensure anything.
optimize for cell pressure that is one thing that one less fire that you probably need to fight.
impact the way all the states crypto projects utilize token distribution strategies to raise capital and engage their communities. Right definitely so every defi most of the defi projects I'd say token is a key need for them right if the product is sort of like when
where you need to stay, where you need to trade, like different D5 products in that space. And if they're planning to launch a token, you need a lot of users. And how do you get a lot of users behind your project or behind your product? Layer ones and layer two's do that beautifully. They have incentivized test nets where you can basically, if there's a
new L2 launching tomorrow, they announced that they are also going to come. And in that anticipation, a lot of users who are basically jumping from different chains, they will go, they will try out test out just in that anticipation of an aircraft. Now, if an aircraft becomes so important to align masses, different huge
numbers of people, they become your community. How do dApps do that? DApps can do that using IOUs in a better way. Where you have different quests where there is no price action, but you can basically utilize that token and now you can structure your airdrop in a meaningful way. So that's something that we're also looking forward to.
So I understand that more often than not these tokens are limited to the cryptocurrency and the finance industries as of now. But how do you think that the blockchain technology and token distribution platforms can or will foster innovation and collaboration within various sectors beyond
You mean like web two sectors or web three different sectors? I mean beyond current season finance will be on the financial world that we usually calculate with it. I mean token is a beautiful instrument for basically like out three two three things right where
There is a financial aspect to it. You can try to align a huge number of people using it. There are a lot of, okay, let's remove the trading part of it, right? There are a lot of different dows who have their own token, which is using this just for governance, where you can take decisions of these communities for the future.
So that becomes an important aspect of it. If tomorrow, let's say the Dow's and network states and all these concepts, they actually conceptualize into something meaningful. This is something which a token could do very peacefully, right? Take example for I'd say arguably super team Dow is the biggest down in India right now, right?
They have what 120 150 members. I don't know. Madhur might correct me. He's an avid member. He's there in the audience. So these people can basically just be using a token. They can decide what kind of actions do they all want to take as a collective. So now you replicate that to different communities, whether it's Web 2 or Web 3. So a token can be very like
useful in that sense and the other thing is that by design it's made to be more liquid right more if you think about it equities equities are not that liquid they all come down as a paper instrument lot of friction there but tokens nothing nada right so you can help you can basically foster different stuff using this
So talking about NFTs here, I mean NFTs have become it's increasingly being adopted recently. So do you see that there's a potential for token distribution platforms just graphics to create innovative solutions for
NFT marketplaces, artists and collectors, we recently had creative dour as a speaker so that was just the question it's stem I mean yeah sorry that it didn't miss the question yeah and why definitely I did I was just thinking if there are see the thing is when it comes to NFTs right we feel that
A token is something when it comes to a token project everything should be in the terms of a token so that there's no confusion anywhere There's no way an NFT or something else is sort of like a crewing value, right when I want the user to perform like like say like five squares
and on 20 tokens at the end of it. Why do I make an NFT? It says that once you've performed it, you'll get this NFT. You give me the NFT. I'll give you tokens. Why? Let's just keep it simple. Right? One, two, one. So I feel right as of now we have no plans of getting into NFTs for that place.
But definitely if you're a project who is an NFT marketplace, right? If you're an artist who's building a platform which has something to do with your own token, then we're all hands down to see how customizable and how different things we can try with you. But at the end of the day, the buck stops at the token.
So what are your pricing models for projects we are looking to utilize your token distribution in front? We charge some love and cooperation but yeah
We have no charges as of now. We want to increase our adoption grow projects with us at the same time. So we have no pricing as of now.
Okay, guys, we're approaching pretty much towards the end of the session with a couple of more questions left. I'm trying not to grill shower. We're just trying to understand how this ecosystem works and how the topic works. So in case you have any questions, do raise your hands. Back at you, shower.
So what are the main challenges which are currently facing? I'm sure we did touch upon it, but I'm going to repeat it in a different manner. What are the challenges currently facing the blockchain based token distribution system and trading systems? And how can the entire ecosystem work together to overcome them?
When it comes to token distribution challenges, let's see what kind of difficulties a project faces in building a community in the first place. Because who are you distributing your tokens to, whether it's your stakeholders, which again are like different kinds. One is your team members, one is your investment.
So these three, the first challenge is how do you quantify who gets how much? That is the first challenge itself. The second is when you have to do it, do you have a healthy community who's a aligned B,
Are your network efforts network effects kicking in? Because there are three main problems. One is lack of incentive alignment. The second is there is no means of creating network effects. Unless an until your project has achieved a good significant user base.
How do you do that until and unless you've reached that tipping point where your network effects are started to kick in? How do you do that token becomes a good way to do the bowl to do both of them right and the third is lack of awareness because there are so many projects every day which are
building right? How do you stand out? How do you grab people's attention? So I feel like this becomes three pillars of problems when it comes to building a healthy community. And token distribution if you want to ace it, you need to ace building a healthy community.
community. So essentially this but again if you want to like talk about specifics of token distribution we already did that in the start right where how do you ensure whether it's fair how do you price in different factors how do you ensure better public sale please sale stuff like that so yeah
All right, so this is my favorite question I ask every speaker of mine because that also gives me a better insight because I'm also constantly learning. You all understand that you know, Web 3 not a lot of many people actually do understand what the Web 3 is or what a DeFi is, tokenomics blah blah blah. So what are certain
places are certain resources, they go to resources to educate yourself about the entire evolving landscape and to learn more about entire Web3 ecosystem. What do you usually do which places do you go? How do you enhance your learning continuously? Honestly, I have been slightly spoiled that way.
because of the different kind of people I get to talk to, different kind of people I get to interact, which is something I really like. So if I have a doubt in certain specific topic, there are certain people I usually go to. Otherwise, obviously there are different tools. You can check defile, AMA, stuff like that.
in market cavern comes to tokenomics. There's a tokenomics Dow which has a beautiful product called the token hub which is like a dashboard about an information about every project or the big ones at least about how their tokenomics works and beautiful videos. So a lot of different resources but mainly I
say that so many people that I get to meet to and sort of talk about what areas they're working in and building a relationship with them in a way that I can keep on bugging them for different doubts. That's the most trustful and fun way for me to learn new things.
I totally agree there. Ever since I joined the ecosystem, I've started to host these spaces. I've become that person. If I don't know anything, I'll be like, okay, hang in there. Before my next question, you better tell me what this means. I'm in store. And of course, there are other places as well. And also, Chad G.P.T., which has become my personal tutor.
I was intrigued about another aspect here, Shao Will. Do you think token distribution platforms can also support the growth and development of metaverse? I feel if you have a good metaverse product which we have yet to see, right? Some innovation
on the front of how immersive and involved the quests could become, where you actually have a very nice UI where users can get involved, talk to other people, hang out in the space. So yeah, I think some innovation on that front can definitely be made, other than that, any aid in building a
So that's almost my last question to you unless I don't get intrigued enough to ask another one.
What are your, but first we're going to put it. What is Capix's next five year goal and then you can tell me your five year goal as well before we wrap up this session. Sure. Right now I feel the main thing that we're looking at is as I spoke earlier about the three sort of layers of Capix evolution, right?
Again, touching on that, that's our main goal for now, adoption, information and liquidity, where we've grown a good enough network of projects and investors where we're being able to actively add value to them in the spend ways, right? And yeah, that's my goal as well for the next five years to help Capix achieve these goals.
Lovely. So, Shao will and Capix here are the token distribution masters, guys, guys follow them, bug them, rotate them for all your projects. And as the Ostrugs, we are the people who just talk about these amazing projects, these amazing people amazing.
interesting people like Shao will bring them here so that we know whom to talk to when we have certain needs. Well, that was all today for our Twitter space. Thank you all a few for joining in this engagement and insightful space here with Shao will and Capix. I hope you guys now have a better understanding of the
potential benefits that the Capix is stoken in distribution infrastructure can offer for crypto projects. A special thanks to you, Shaoval, for sharing your expertise and sharing light on the unique features and amazing knowledge that you come with. It's absolutely a delight to talk to Shaoval. It was a
Thank you guys so guys I encourage you to explore Capix further and consider how it's innovative approach to IOU token distribution would actually make a significant difference
for your crypto projects growth and success. Until next time, stay curious and continue exploring the exciting world of crypto currency and blockchain technology. This is your host Saloni Jain, Salon Afard Day. Thank you so much. Thanks very much. Bye bye. Thank you. Bye bye. Bye.