GMGM, thank you for joining us. Here this morning we are going to start the show here in just a few minutes. We will give it a few for folks to filter in, get our speakers up on stage while we wait. Here are some tunes.
Good morning and welcome to the Lucky Lead. Today is Friday, May 26th.
Yesterday I said the Opep and show was one I've been waiting for for weeks. Well folks guess what that was the minor leaks compared to what we've gotten store for you here today. Today's the pros we've got the legend Luke and Nets on with us we're going to be diving deep into everything Luca is doing with the Pudgy Pingwan's plus his reaction.
to some of the latest news of the week. Can't wait to die then. I see some friendly faces out there. Liz, Hunter, Rogmax, thanks for joining us. As a reminder for any new listeners out there, we do run the show every weekday, Monday to Friday at 10 a.m. Eastern. It's a 30 minute show covering all the major news and crypto web three
and NFTs. This show, it's meant for those interested in discovering the space, those actively buying and selling in the crypto and NFT markets, and those here just doing research. I'm your host Tyler D. I'm joined this morning by my amazing co-host and we've got a full house. We've got Emily loves crypto, a web 3 security expert and co-founder of the full
We've got CT. She's a writer and producer for Web 3 companies. Also our resident Bitcoin and FT Whisperer. We've got Logan, his cock, Edder and Chief Over at Lucky Trader. Rockin' the Lucky Trader account and we've got Ghost, Content Star over at LT, Quiet Well. Rockin' the new Banger Opep and PFP. Ghost, good morning. How you doing?
Good morning Tyler happy Friday. It's a very fun one today We talked about opapins yesterday, which I loved and now super excited to have more of the hottest founders and web 3 on here in Luka So can't wait for this discussion We're excited and yes the other person up on stage with us the Pudgy Pinkwoods own our business builder leader Luca nets is by
I think it's playing out before our eyes. I saw him live at the econ last weekend. He's absolutely on the top of his game. Thurwin Flames and every response, every response on the panel he did. He's a celebrity. Took me 15 minutes waiting in line to get to talk to him. Luke, good morning. How are you?
doing. Hey Tyler, how you doing? I'm good. Excited for the show. Really appreciate you taking time out to be with us. Thank you for having me. Awesome. Well folks, so what's on the docket for today? We're going to start with quick 10 minutes on news. Give Luca a quick breather after two hours on
with Captain here this morning. We're going to talk Nike's our fourth one debut, Binance with NFT lending, Jack but your headlines. Then we're going to get into our combo with Luca talking toys, Pudgy World Games, NFT financialization, social media, and more. Before we jump in, go to any housekeeping for today.
Yeah, as always, if you enjoy these shows, Tyler does a great recap of the NFT market every morning in the Morning Minute Newsletter. So we've got that pin. Make sure you subscribe to stay up to date on the space. And if anyone has any questions or wants to come up and speak and ask Luca a question, feel free to request or post a question in the comments and we'll get that read over here.
Back to you, Tom. Awesome goes. Thank you for that. All right. Let's let's quickly do our top story for today. And that's the Nike dot swoosh our force one debut. So I think it's been well documented that the NFT market is in a slump and most buyers have left yesterday. There was around 7,500 unique wallets that trade
in NFT on Ethereum. Again, likely less than 5,000 actual unique humans with blur only landing about 1700 unique wallets. But that didn't stop Nike from reaching over 30,000 users with its hour force one launch generating over 1 million
$1.00 in revenue in the process. I think the question is how impressive is that? So taking a look at a few of the numbers, a few key stats from their launch. $55,000, our fourth one box is sold again at that price point of $19.82.
1 million in revenue, 30,000 plus unique dot swish member buyers, and then the total supply of that 106,453. So on the surface, the numbers look pretty solid, selling over 51% of a huge supply in this
this brutal NFT bear market. I've seen some mixed sentiment. I think that the bear case or the argument against the success is that Dot Swoosh has 350,000 members in the program. So less than 10% of the
members bought this Genesis launch, and then of course that it hasn't sold out yet. I think from my perspective, I personally feel like it's a pretty positive sign that they were able to sell this much in a gated launch. This is not yet at public.
still just in beta. And this is also without, I think a whole lot of infrastructure behind the scenes without really a secondary marketplace. And Emily, maybe I'll tee you up first. You were able to buy one of these. I'm curious for how your experience was, how you think the launch has been so far.
I did. So I was lucky enough to get a poster drop and like I never get anything special like that. I felt really cool. Except that they had a lot of trouble that day.
I think that's why it wasn't on the timeline so much, but it wasn't allowing people to log in and then mint it, so it was kind of a struggle. But like they were
helpful about it at least. So that was nice. And then I kind of lost focus of when they were opening up to the public. But I don't think they had any of the same login problems that day. It looked cool. When you went to early, you had to choose either like retro or
something. So I'm curious to see what they look like and where they're going to take it. I did manage to crash the Adidas event at FTNYC. I wonder if they're trying to do something entirely different or if it's going to be kind of the same vibe
where they create like a semi-exclusive sub-culture to get into that type of thing where you don't have to be, you know, like famous necessarily, but you can like be in the club to like, gain access to that stuff because like I think those brands do have the types of super fans that really want to collect in that set of
So I'm really curious to where it goes. I really like seeing large brands enter Web 3. I think that's what we need and I think the best NFT projects are going to be the ones that help get those companies a real Web 3 connection and partnerships going.
No, I'm with you there and I appreciate your perspective. Technical, technical question. Do you see that NFT in a wallet anywhere? Is there a secondary marketplace? I don't think there's a secondary marketable is yet. I'm not certain though. I haven't looked at hard. You don't have a wallet yet.
though, it's assigned directly to your account. So like first you made your dots who should count. And that's the account that you're logging into to see if you got a poster or you got an email I guess. And then if you got the poster, you're able to quote unquote mint the shoes. But as I said,
It's not really a blockchain style mint yet. It felt a lot more like the Reddit type interaction. Got it. Ghost, you've been your hit for a bit. Thoughts on how the Nike launches gone so far. I mean, I think that the NFT space kind of warps what we think is a successful
launch, but I would say that the Nike people are probably pretty happy to sell 55,000 boxes at $20 and a quick $1 million in revenue. I think this is all a test case and it clearly shows there's some demand here. So I think it's a success, especially given what you mentioned, how there's kind of a gated launch. There's not really a secondary market right now.
I think that this is a really bullish first test for them as a company. I don't know if the number go up as all of us wanted wants an NFT space. Like if that's going to happen for these, but as a test case for like big brands coming into Web 3, I think that's a huge successful launch for them. Yeah, I'm with you there.
I'm curious for your thoughts. I've been paying attention to the Nike R4-1 launch here this week. I know you've been busy. I'm curious for your reactions to how things have gone. - No, I haven't too much, but I think Luke might be having some tech issues here. So we'll work on getting him. - Oh, I heard him. I can hear him. Tyler. - Oh, okay.
Maybe not now. I think you just dropped go back. Okay. We'll try to get him back up on stage. While we wait, let's get to our next topic here, the little circle back. So I want to talk by and answering the NFT lending game here. You know, I think while the Nike news was
big yesterday. I'd say argued with the biggest NFT headline the day came from Binance. So we've got the world's largest crypto exchange in Binance getting into the NFT lending game. You know, the program is called Binance NFT loan. They're going to allow blue chip NFT holders to borrow ethogans their assets. So what is blue chip
they're starting with four projects, board apes, mutinapes, azuki, and doodles with promises of more to come, the mechanic will be peer to pool with Binance acting as the pool. I think Binance's goal here, as they've stated, to become a one-stop shop for NFT trading and financial services for
our community. So I think why does this matter? By answer the biggest player in crypto, they're getting deeper into NFTs and I think that the key mechanic here for me is that they're using this peer to pool, which means they'll put up the capital themselves and then in case of loan default, they are going to get the NFTs.
So an NFT bull permable might interpret this move as a signed finance once to start building a larger NFT position. So I'm curious for any quick reactions to this news ghost maybe I'll tell you up. Yeah, I mean, I think it's really interesting. We're obviously seeing a lot more
people getting in the lending game. It's just a really slippery slope I feel like and I'm still really scared to jump into lending. I know that you did a little bit of blur lending there and participated in the BNPL so I'd be curious to hear if you're going to check out Binance at all or how you feel about it more because I really don't have a lot of experience in it because I've kind of
just tread very carefully. I'm not ready to jump in over there. I still feel like I've got enough platforms that I'm using here with Blend with NFT5. I'm not really a native finance user, but certainly I see the exposure.
That was going to be my comment. Do you think that the same people that are using Blur are also using a finance lending thing or is this a completely different audience that might be an on-boarder for some other people into NFTs or Web 3? Because I feel like if I'm already using Blur, I don't know if I would be using finance as well for that. Yeah, I think that's the ideal outcome here.
is that it does get us to some new users. So I think that is the goal. I think what we're all rooting for here. Luke, I think we've got you back up on stage. You're still showing us spinning for me. So I'm really hoping I'm able to hear you. If you're back with us, maybe we'll circle back to
Nike, I'm curious for your thoughts on how the R4S1 launch has gone so far. I actually didn't, I wasn't able to really pay attention to it, unfortunately, but I did ask. I wanted to get some, I learned about it last minute and I didn't have a dot-shrush account, so it seems like I might be missing out.
Seems like Tyler's having a little bit of difficulty hearing Luca right now. Can we just say Tyler, if you want to hop back in, I don't know if you can hear me. Guys, I hate to do this. I think we're going to have to drop the space and restart it because this is going to be great to talk to.
to Luca if I can't hear him up on stage. So I think let's just let's let's let's let's rug this space we'll launch a new one and we'll get everyone back here and hopefully a more stable space. So stay tuned. We'll be right back here in one minute and thank you for staying with us.