Hello everyone. We will get going soon. It's an exciting one for us today.
Just waiting for a few folks to join us and then we'll get started. I know I want to try to earn a little, end a little early so that
We can switch over to Twitch and watch the races. Upix World has really been putting the pedal to the metal as they say trying to get this experience lined up so that we can kind of
Get a preview of what is possible when communities and racing come together. So I know this should be exciting.
If you guys have questions or if there's anything that you hear, if you want to just tweet it out and maybe we'll get some
leverage going and get things kind of exciting, excited for people. That'd be awesome. And like usual, what we'll do is towards the end, we'll open it up for questions.
from the guests, from the listeners.
Hey, Sha, can we test your microquick? Hi there. Can you hear me? There we go. Awesome. All right. So we're going to get started and we'll probably have you trickling in and out during the day and you know during the show. As you can imagine, everyone's
So I'm just going to little nuts trying to get this little Halloween race spectacular done. And when I say everyone, I mean, it is a big team. We have something like 24, 26 folks that worked on it. So with that,
Welcome everyone to this week's Perpetual Good in the Metaverse, where I take a little liberty with the term Metaverse to include all things that are web 3, NFT, crypto, play to earn and so forth.
Our goal is to kind of help folks understand how the technology can be used in a way that it brings valuing and does good in real-life communities.
And today we're going to be talking about what the communities were able to do in just about three weeks to when we decided to do a fundraiser out of the Upland Metaverse, the Upland.me Metaverse.
put on a create more hollowing race tagular. And what we learned, some of the things that some of the challenges we ran into, what the passion was, what drove the whole thing.
and where we are today. With that, we have Shaqlan. With us today, she is with Creedmoor and was one of the first people I spoke to about this crazy idea of doing a race to kind of highlight community
racing. And then from there, it evolved into, well, how do we do perpetual good or how do we do good with this race collaboration? And, uh, exactly if you just want to remind everyone, give everyone a little bit of data about who you are and what we're doing.
Yeah, hi there. I am Shaqtilin of the Upland Medaverse and I'm one of the founders and leaders of the Creedmore Hub which is affectionately referred to as the Halloween Hub.
We build all crooked houses around an insane asylum in Belarus, Queens. And so we have a really crazy note that is being built specifically for the Halloween season.
it made perfect sense for the URL to choose Creedmore as the neighborhood where this race would take place. And I am also a partner with Tosshead.
of the Toss Shack design team and I do believe that Toss had made something very special that has to do with a spider that we may be seeing in this race today. So I'm very excited and
This has been a monumental effort by just so many people, a real community collaboration effort and it's going to be awesome. Thank you.
Yeah, and what's what's been exciting about this is how and we talked about community and I mentioned that started with the idea of trying to figure out how to do a community racing and I and you know we've been waiting for racing and upland for some time and so my goal was to really kind of get a race going I went to the
do something where we could just kind of show off the idea of racing in upland and bring communities together. And I wanted to do it sooner rather than later. So the sooner was Halloween and then when I thought of Halloween, I thought of Creedmore. And so I reached out to the Creedmore team and said, Hey, guys,
which you like to be kind of highlighted as a racing experience of what might be possible with the technology and so forth. And you guys said yes. But then we realized that we needed the technical expertise to be able to deliver some of this. I can tell you I've been I was trying
I've been working on how to create a layer 2 kind of model and it's doable, but the way I wanted to do it, I was having some difficulties. The APIs aren't necessarily there. There are some challenges in terms of being able to connect layer 1 and layer 2.
So we decided to say, well, let's talk to up X world and see if fake me later in this team could help kind of put on an experience. And I think we talked to thank me later like on October 6th. Say, hey, dude, what do you think of doing this?
And that was kind of the same with the three of us. Create more URL and up X world.
And that grew. And so we got the node that we wanted to work with or the neighborhood we wanted to work with. Then we figured out, you know, we need a partner to help deliver the technology. And then as we started talking about it, we realized, well, wait.
We're going to have to find a way to auction or get people into the race. How do we sell spots in the race? How do we engage the community to participate? That led to what we should do in auction.
we did an auction and gave the proceeds to a charity. And so we just, it went from, hey, what do you think of a race to like just one thing after another thing after another thing and we just kept piling on and remember, this is now like October 10th, right? So we had 21 days left to get this all done.
And that's where Board Uplander Club comes in and Metaverser and his team and the crew at the Board Uplander Club, they jump in to help us with the auctions. I knew that Metaverser had been working on doing auctions and Board Uplander Club. We did not have time to
execute on all of these different elements. So we needed to break off responsibilities to different individuals and different teams. So URL and Creekmore, we were responsible for marketing and for kind of getting word out and everything. The up-exoral team was responsible for kind of getting the
technology done and being able to kind of showcase racing from upland and then the board uplander team they were responsible for getting the options done. Well, we bring in metaverser and he's like, well, what if we do like art and do kind of
for the people who are, you know, who want to participate in win and auction. What if we bring in artists from the community and get them to do some work? And so it turned into a project within the board uplander club server to get these art
pieces done, they had this idea of connecting it to AI and using AI to generate the art, part of that being connecting it to the metaverse and making it part of this whole digital experience, which I thought was really cool.
and Chaitown, who's on the call too, or was on the call, he kind of came in and did some of the promo artwork for us and you might have seen some of the flyers that he put together for us as we kind of plastered them all over social media. And so think about it, we have a team
That's doing kind of like the you know the outreach and organizing and getting things together We have a team that's doing technology. We have a team that's doing the options and artwork and all that and bringing artists together and Then we realized okay, we're gonna auction all of this all
in wax. How do we get the donation to a charity? Well then I happen to know and I've been working with a group called Endowment. They have a Discord server. They're a nonprofit and they kind of bridge crypto and nonprofits and being able to
to help organizations, individuals, or projects like ours make donations to charities. And so they come in to help us be able to actually make the transfer into donations after all the auctions are done.
And then the final piece is, okay, well, if we want to help a charity, what charity? And Shaplain, I think that this is really where your passion kind of came in and really guided where we wanted to go and why we picked them and so forth.
Yeah, so my life experience raising children was fraught with difficulties that I certainly didn't expect to encounter when I
was pregnant, but life throws us curveballs and my oldest son is severely mentally ill and then my third child, my little
baby son ended up having a traumatic event at a very young age that caused him to develop what they call complex PTSD of childhood.
And so between my oldest having severe mental issues that made school extremely difficult, it made it to where I seriously could never find the help that he needed.
Although I worked with many, many different specialists and hospitals, doctors, social workers, psychologists, psychiatrists, everything you name it, but they even told me that he exhausted their their bag of tricks.
and that they didn't know what to do either. I did use the Child Mind Institute in my own research that I did at home trying to find help for him. And then when my baby boy ended up developing
complex PTSD of childhood, it was again a very difficult journey to get him the help that he needed in school and help. I don't now get through the horrible emotional
work that he needed to do. So because of those very difficult experiences that went on for me for, you know, the past 25 years,
I am really convinced that we need to have help for parents and their children. So when DAC asked me which charity I would like to choose, I chose the child mind itself.
institute. They conduct research into mental, you know, the cause and treatments. I might have lost Shaqlin. Oh, I'm sorry. I'm sure others can hear. Can you hear me now?
Can anybody hear me? Okay, is this better? Can you hear me?
If you guys can hear me, can you just do a thumbs up?
Okay. Do you guys hear it, Shaqlin?
So everyone, the act are we good? >> Yeah, the shack are good at you. >> Okay, great, thank you. What I was saying was that the time- >> I can hear you NFT.
I can't. You guys hear it? There's a lot of thumbs up down on them. Yeah, they can hear me. Sorry guys, of course we would have technical
We've got difficulties today. So I chose the child mind institute. Let me see if I can change things on my end. Okay, I'll just wait.
That checks this waiting for you to fix it.
Yeah, I don't know if you guys can still hear me. Okay, I can hear you. Can you hear me?
I'm going to try to leave and come back and hopefully not end this.
This is where this is the first time I'm having this issue.
>> Can you hear me now, Doc? >> Hey, Shaq, can you try going off speaker role and coming back?
Yeah, I can hear you, an FT. I just don't know why I couldn't hear you. Can you hear me now?
Yes, I can hear you now. Wow. So sorry. No problem. We just lost a 20. Okay. So I chose the Child Mind Institute because they conduct research into disorders including mental disorders and learning
disabilities and they provide a lot of support and information for parents to help their children so that everybody can make it through. So yeah, that's my story and that's why we chose the ChildMind Institute.
Thank you. And that was a horrible time to have technical difficulties because I think that part of what made the project successful was the passion with which you spoke about your own personal experience.
the organization we picked and why we picked that organization. So thank you and I'm glad everybody else was able to hear you. And so again, I think that was one of the key lessons learned was
The community is willing to come together, but you need a good story. You need a good perspective as to why people want to get involved, why they want to kind of put their time and commitment into this. When you think about the amount of work that
the technical team has been doing. And then you think about the amount of work that the artists and the work that we had to do for the auctions and so forth. I mean, putting on an event like this and it
was everyone was volunteered. No one is making any profit on this. No one is selling products or anything like that. It was all volunteer. And I think it really has to start with something from the heart. And Shaqlin, that's I think what you brought to the table for this.
Well, I sure have had a lot of people reaching out to me because either they could relate on a personal level, like because their family was affected by similar stories or
One person said that their wife works with children and as a teacher and he can really relate and so people have just shown an outpouring of support and it's been an amazing experience to see our
community come together and feel motivated to do good in the real world through our games that we play in the metaverse. Yeah and that's kind of a key part of you know why we're talking about this you know we have
four different communities in a metaverse that's upland.me. And everyone has kind of their projects and everything, but we came together for this kind of event. One, it's a lot of fun, and I think people are excited about the race itself that's coming up.
What less than 30 minutes and a little more than 30 minutes and then we have the good that we're doing with giving to the child mine institute some of the you know the fact that A player earn gain can actually raise
funds, whether it's $8 or $5,000, the idea that you can raise funds or cause you care about and help in some small way.
is great and that's what we've been talking about. Hopefully Metaversa will be able to join us in a little bit because I really do want to talk or actually Metaversa are you available to talk?
I see board upland club. So I don't know if that's you meta version.
When we talk about communities coming together, some of the lessons learned and we'll definitely get back to some of the things that we felt we did, right? Some of the things that we could have done better.
But some of the lessons learned were definitely have connections, know who your friends are, kind of reach out to your community and to your network.
There is no way that we could have done the event that we're putting on with all the different elements. If it wasn't for the fact that we were able to get all of these different groups of people together to help. So definitely leverage your network. As I said earlier, the
The other key thing is, you know, have heart. You know, what's at the heart of what you're putting together and make sure that everything that revolves around it always supports that one core concept, right? We wanted to do racing. We wanted it to be
community and we wanted it to do good. That's what we wanted to do. And that's, I think, what we achieved. The other thing that I think was important is don't wait for others, you know, for someone to make it easy for you.
The networking element is what helped us be able to achieve it. If I waited for racing to be available the way I would like to see it be available in Upland, this event would not have happened. I did not have the text skills to be able to create a racing event.
that I wanted to create, but we were able to connect with upix worlds and they were able to put together some of the things that they were doing. Is it exactly what we expect to see in the future from URL or uplan? Not exactly, but it's able to show that there is ways that we can achieve certain elements and that there's ways
that we can move forward. And I think that that was really important is never focus on being perfect. If you can just move the needle a little bit, keep moving it forward. And so that was I think really important. The other thing too that I learned is auctions are hard.
And they are great ways to raise funds, but it did take a lot of planning. It took a lot of execution from many different people, everything from the marketing for the auction. We split the auction over several days on multiple servers.
and it was interesting because it created a little bit of competition. I'm not saying TML is competitive, but man, he's competitive. But it also created logistical challenges, right? How do you coordinate all the different servers? How do you make sure that you're
We're promoting in the different services and you're getting people to the right places to make the bids. We rented to issues with the option bot at one point, right? And so we have to do manual tracking. So just know that the more layers you add to something, the more difficult it will be. But we, you know, we had a vision of being
able to engage all of the communities to being able to drive traffic and supporting all of these communities that were coming together. We wanted to do it a certain way. The board of Lambda Club and Metaversa and the artists, they really helped one promote it.
Many people step up to kind of create incentives for the options. And I think that it was really a show of how much the community wanted to kind of support. We were expecting that maybe we could get 500 wax, maybe a thousand wax, maybe two thousand wax, for
a entry, averaging more than 3,000 wax with a high of something like 10,000 wax, that was pretty nuts. And so it was really kind of great to see all of that come together. Shack any anything that you kind of picked up on that you found was
an aha moment or a difficulty that, you know, we could do better next time.
I'm actually just really impressed with the performance of the whole team. Obviously, if you allowed more than three weeks to build a whole new racing game, that would probably be advisable.
enough. But I really, I think one of the things that aside from my story and the heart behind the charity cause that we're working for, I think one of the things
that has really inspired the community is that this whole event focuses on something that the community is looking forward to, which is to level two games in the Uppland Metaverse and level two racing that the whole
community can participate in. So I think that that has been huge too is to focus your event on something that everyone is hoping for. And I think that's played a big part in the success. But yeah, other than those two comments, I think
has been a phenomenal experience of the community working together. We have what 24 different people from five different communities in Upland, each giving their own talents and skills toward a common goal. And I think it's been amazing.
Yeah, and I think that that's one of the one of the things that's interesting is I always look at this as an experiment, right? And from my perspective, and I said it to the team.
Probably about a week and a half ago. The fact that we actually got all of these individuals working towards a common goal that we were actually
We'll take the risk on putting together an experience that we weren't sure we can execute on and you know kind of put it out there into the public space.
That's crazy. And as I keep saying, you know, I had this crazy idea. I talked to a couple of people and I said, you know, everyone is like all over it.
I definitely think that maybe more than three weeks would be good to plan. So if you're thinking about doing a fundraiser for Christmas, start now. Don't wait till December. That's definitely a lesson learned.
So, Metaverser, I mentioned the auction process and all of the work that went into that. Do you want to just kind of give us a quick highlights on kind of what you felt worked, what some of the challenges were, what you would do differently in the future?
Hey everybody, thank you for having me. The oxygen process itself was quite seamless. I really enjoyed how everybody that was bidding was patient with the process as
they know that everything we do for the next few months, if not years, will always have a technical glitch to it. But we only had that one out of the four options.
have a problem. The actual 12 auctions. We only had one that had problems out of the 12 auctions. Well yes 12 yes out of the four rooms yeah exactly and luckily luckily it fell into the board uplander room which is fine and much
other deal with any kind of problems in our server versus messing with anybody else's. So yeah, that was fun. The real challenge really, because again, the bot
I took care of everything else, even though it was pretty rudimentary and the kind of clock it kept. As Shaqlan brought up, it would have been nice to have seen the minutes that went along with the hours. It only gave the hour time.
Yeah, maybe just like glitch. I didn't get a notification from the server itself telling me that it was gonna go down. So the real challenge was about the artist together. Huh? Yeah, I was gonna say what about the artist and NFTs? Yeah, yeah, that was the the challenge.
It's one thing collecting art from different artists to art directing a project. So everybody that participated has different levels of art skill all the way up
to our final NFT contributor who is a pretty well renowned and established artist herself. So it allowed me to be able to stay within
the theme of the whole charity, you know, give everybody their chance to have a voice, I guess, within the image about what they wanted to portray. And it really allowed, particularly the last
three NFT contributors who are not necessarily in this space, a peak into how accessibility for them can play into this space. There are friends that I've been talking about this for a while. Jeremiah Mews, being
musician, wanted to know how music translated to the space. Obviously the art promotion for records, for albums or tours is pretty simple because that's what they have concert posters for also. But you know how
to put the music itself in, along with also OG being a filmmaker, how does film or maybe short form storytelling translate into the NFT or Web 3 market space. Luckily, Peregrin already had us a little bit of
Dablin and some of her friends every talk to her about possibly starting her own NFT line so for collection Yeah, it was that was the challenge being able to get all the personalities together Get all the entries in on time and
stick within theme and then make them likable in the end. Everybody needs to be able to sell. They need to be able to have a lasting value beyond just the free stuff they're getting with it. Yeah, I definitely
I found that the artwork and what I liked was that you had just like community members that submitted art through the kind of the parameters that you defined, right? But then you also had like artists that submitted art. And so as you mentioned, you had kind of all levels
and so it did allow it to be a very open kind of, an open project where you didn't have to have specific skills, you just had to have a little bit of passion about trying to create something new. Well, like your idea with Bridging
in charity work with the Web 3 or the Metaverse. I'm trying to, with small businesses, brands, and particularly what my opinion is the next decade of art explosion
due to Web 3 because a lot of what we expect or want to experience I think as a mass market when it comes to the metaverse, it's going to be visual. So to all my artist friends, creators, visualizer, visionaries,
thinkers, you know, the next decade or two could be a huge renaissance for what we want our world to look like. I like it. I like it.
I think that as, so as you can see the.
One of the things that we definitely did, and something for anyone who's thinking about doing kind of a, their own fundraising community project out of Play to Earn or Web 3 Space, was kind of breaking down into teams and distributing the work. And so this was very much decentralized and gauged
And that is something that I think the Web 3 space kind of brings to the table. There was no one person in charge of everything. It was definitely a group of individuals kind of what in the nonprofit space we call grads roots. So individuals got involved.
They heard about what we were doing and little by little more and more people started getting involved. Then other people made connections. We had some on URL, shelter group, you posted this really nice kind of connection of connection that he had between what we were doing in the Child Mind Institute.
and his real life. And so you start to see those connections happening, you start to see kind of how the community comes together. And so that was really kind of cool, but definitely being able to decentralize the project. And I didn't think of it this way in the past, but you know,
project management, there's usually kind of a project and if you do waterfall, there's a very mapped out process. If you do agile, there's still stories and your velocity and your sprints and so forth, right? And so everything's a little more structured. In this situation, it really was, you have this task.
Let me know how it's going and execute right and then everyone went off and kind of did the wrong thing and so in many ways it was very decentralized Which is a nice kind of nod to web 3. I don't know metaverse in check and did you guys pick up on that too or did you what do you think?
I guess I would just say that
I'm a strong believer in, I guess I would say that I find tribalism destructive and I think that we can do a lot more good in the metaverse and in the real world when we all come together like we did
in this event and collaborate and just share what we have, our gifts, our talents, our skills toward something that we can all work on together. And so that is my hope for the world of Web 3.
that we are moving into is that we can build a better world in the real world and in Web 3 because it's a space where there's no, we are not constrained in Web 3.
by the old limitations of time and space. We get to know and work with and meet anybody from any corner of the world.
I think it's a great opportunity for world peace and cross-cultural understanding because most of the problems in the world I think are come from a lack of knowledge and
understanding about how similar we really are as people across the world. And so I believe Web 3 gives us the opportunity to do over and we get to do it better this time if we choose to.
Wow, I didn't think of it that way, but that's a very interesting perspective then. Yeah, let's have a redo.
Yeah, very well. We'll put. So I.
Again in the space that I'm in trying to bridge the old world of web to e-commerce You know, I had to have the conversations with not only business owners, but just anybody that is attuned to
some of the advancements in our societies, Eastern, Western. And so what I enjoyed about this whole project was we all had a drive to prove that not only our projects, whether it be Creed Moore,
or URL or board up on the club or up its world. That our projects are not only for the e-commerce aspect of it, so that traditional people in the business space can see that this is the next
viable and eventual form. Sorry, it seems I lost my audio again. Okay. And so what's going to happen is, so just let me know when you're done. Yes, I will be able to translate this.
like with the artist too, as many people as they can to understand that. Like Shaq Dylan said, we need to be able to begin grabbing the minds and the hearts of people to understand that this is a redo but also a refresh but also a way
that we can start to minimize the negative aspects that will eventually creep into Web 3 because everything has a end to its end. So the more we're able to show that this decentralized community driven
organic grassroots, put all the adjectives together, form of action, is and will be a major driver for the future, for the future of not only e-commerce, but the future of how we
We all know that AR, augmented reality, will probably be our day-to-day connection to Web 3 or what the metaverse is, but then also into the virtual reality. I hope that the community aspects and this community must so build
building, sticks when we're kind of at home in our box, in our shelves, and don't look outwardly again in a metaverse space for community.
All right, thank you. I'm out of verse.
I didn't get to hear all of that, but I will definitely listen to it on the recording. So thank you. I think that--
We have opportunities here that may not normally be available in traditional models. And that's I think where it gets really interesting with Web 3 and the idea of being able to
bring people together from a lot of different places in a much more efficient and effective manner. I know we mentioned we have like 24 folks and they're all over the time zones. I mean we have people in all like with 12
hours of difference between them kind of thing, right? And trying to work those kinds of projects would be difficult in normal circumstances or you would be a global company kind of thing, right? And in this space, we're dealing with communicating and being exposed to different culture
different communities and being able to interface and interact with individuals we never would have done so in the past. And that I think is where the power of the metaverse comes in to do perpetual good. And so I really do appreciate
I appreciate that the team came together and we were able to do what we did. And I am looking forward to seeing the community's response. I don't know how things are going to go. It's part of the excitement of being first to do something, but whatever happens,
the fact that we came together like this, the fact that we were able to race funds and that everyone who contributed to these options and bought these events, they all felt the same way. No one has been complaining about, "Oh, I can't race my own car," or, "What is it?"
what do I get to do or something like that? Everyone has been very excited about just seeing something happen and more importantly, being able to do something good for the community. And for me, this is why this episode today was so special because it was an idea, it was put together
in a very short amount of time and it really kind of, you know, it's one thing to talk about doing perpetual good, right? Anyone can talk about something. It's another thing to actually do something about it. And so for me, it's a great honor to work with this
team. It was been very inspiring to see the community come together. And I am really hoping that this experiment that we did with the Creedmore Halloween racebook tackler actually creates an incentive
for other communities and other groups to try to do their own thing and to try to figure out how they may be able to help organizations, nonprofits, the person down the street, whatever it is, right? Just the idea of just doing good in space, in the space.
with that. And since we do want to earn an end a little early, I will open it up to questions. And if I can't hear it, well, then Metaverser or Shaqlin will definitely be able to hear it.
If anyone has questions, just kind of request the mic and I'll pass it over.
Or if you have comments or if you've participated in one way or another and you want to add your own little story to it, this isn't time to do it.
All right. Well, I think then what we're going to do is we'll probably wrap this one up a little early between my technical difficulties and being very excited to get on that Twitch stream.
We'll stop a little early. We'll get ourselves situated on the switch screen and then see where it goes for the rest of the day. May you have a spookedacular evening.
Thank you everyone for joining today.