I was here to the walk the
I was, you know, I was, you know,
I was talking about attending, you know,
I was, you know, said I was, you know, I ali or three times, and I was, you know, as
Kind of going along the same lines as, like, play off the grid.
Yeah, but anyway, if you want to go check out the tweet that they did,
it's at PlayDarkTimes is their Twitter.
You can see some of the graphics there.
Let me tell you, they're going to be teasing stuff on a constant basis.
I know the token's coming in, like, a month or so,
and then the full game is going to be dropping, I think, around October.
You're backed by some serious people.
You've got, like, Luke 5, Elio Trades.
Everybody who's anybody is pretty much checking this out.
Yo, Mark, feel free as well to pin it up top if you want to do so.
But, yeah, man, I also got to do more of my due diligence because, like you said,
they've gone quiet for quite some time as they were building in stealth mode,
so to see them popping back up, I got to get my eyes back on what's going on there.
But I already know, man, if the big dogs are behind it, like yourself,
and some of the biggest creators in the space,
then you know for sure what they're cooking is going to be good.
I just want to back up here real quick, too,
and just give a couple shout-outs to some of our homies down in the audience there.
I see Erika, BabesCryptoland.
One of my favorite content creators in the space.
She has an awesome show that I've tuned into a few times on her live stream.
So what's going on, Erika?
If you guys aren't following her, please make sure to give her a follow.
I see Hyeyoon Lei, which is she is a graphic designer and an artist.
She has done a lot of work within the Ancient8 team,
and she's a fantastic NFT artist herself.
I see Nyut Lei, also a member of Ancient8, down in the chat there.
Marco, just want to say hi to a couple people here.
Theo, what's going on, guys?
Consto, thank you guys for coming in and vibing with us
as we chat a little bit more Web3 and Web3 Gaming here.
Yeah, so I just want to pull back as well
and just touch back on to what you were sharing there, Marcelo, man,
because I think you dropped a lot of nuggets,
kind of in terms of how things have evolved here.
And Ancient8 starting out as a gaming guild,
that was also a big pain point for us was the lending of assets.
And luckily, through Axie Infinity, there was more of a smoother process
once the mechanics came about that allowed us to essentially let a player lend out an NFT asset
and then not really own the asset in the wallet.
We still had the asset in the wallet.
But there were a lot of situations where then scholars were actually not getting paid
by managers that were managing the assets
because instead of, you know, it being trustless for the managers,
it wasn't a trustless or permissionless situation for the scholars of those assets.
And we saw a lot of scholars get rugged by their managers
for, you know, pretty crazy amounts of money during that time.
And that never happened in our community, of course,
because all of our community managers are part of our company.
So, you know, that wasn't something that we had to deal with from our side.
But we did see it happening in the space quite often.
And that was pretty sad to see, you know, because, you know,
the scholars at that time, they weren't necessarily taking straight up financial risk
because they weren't buying the assets up front.
But it was, you know, time commitments and essentially time is money as well.
So they still did get rugged on their time
and on the money that they were owed from, you know,
the time they put into grinding the games out.
So there was clearly a need for a solution like this.
And, you know, clearly this wasn't going to be workable
unless it became fully permissionless.
And, you know, something where both sides, you know,
it could be trustless and both sides could, you know,
engage with these gaming ecosystems
without being worried about what's going to happen to their asset
or without being worried about if they're going to actually be able to,
you know, touch the tokens in which they put the time and energy
into farming in these different game ecosystems.
So such a necessary mechanic, such a necessary protocol in the space
and definitely part of the evolution of this space,
which I think is just going to help us push things forward at the next level,
especially as we see more and more great games coming into the space.
There's going to be players that are going to want to try a lot of different games.
So you guys are really making that accessible
with the protocol that you're building.
I want to switch gears here a little bit
because we have some, you know,
a lot of activity happening right now on the timeline.
One of the biggest being PacMoon.
I want to talk a little bit about PacMoon
and maybe get your guys' thoughts
about what you think about this kind of potentially new marketing meta
which is, you know, not new in a sense
because it's, you know, social engagement marketing.
But PacMoon has definitely raised the bar
the type of quality that we're seeing
from the content that's being created
to participate in the airdrops for PacMoon.
we'd love to get your thoughts about what you're seeing here
and kind of how you can see this being implemented
maybe another layer further within the gaming space.
Yeah, so I got two things here.
One, I'm not insanely versed in what's going on,
but I did check into it a little bit this morning.
Obviously, this morning was a pretty big deal for me.
But from what I understand,
they airdropped a lot to some big content creators
who are then going to create good content
and pass the rewards down to their followers
is kind of like the marketing plan
that they're going with, is that correct?
when you post a piece of content
and of course tag the token tag, if you will,
if PacMoon actually likes that post,
then that post is able to earn airdrop.
So not every single person that posts and tags them
will qualify for the airdrop.
And I think that that's really where they've
kind of taken things to the next level
where people can't just spam the account
and just, you know, write BS or just post BS
and then just, you know, tag the account.
And just because they did that,
they're automatically qualified to earn some points.
They are really controlling
what type of content is able to qualify to earn points,
thus making the content much better, right?
Because it's not worth everybody's time
to just spam like it is in some other airdrops
that are going on currently in the space.
Yeah, I think I misunderstood that.
But yeah, that makes sense.
That's why they were saying, you know,
the content creators are getting the airdrops.
Now I get it because they're the ones
that are creating the good content
because that's what they do on a normal basis.
That makes a little bit more sense.
The second thing I want to say,
Erica, change her profile picture.
That totally threw me off.
I didn't even recognize you.
By the way, congratulations, OC 100.
I don't know if you're going to be
at the Inner Circle party on Friday,
By the way, Erica, we'd love to have you come up
if you have some time and you're available to chat.
Always would love to hear from you.
But yeah, actually, the PFP threw me off as well.
I'm used to that pink girly in the PFP,
you know, with the headphones on.
But now we got Erica herself, which is awesome.
I always love to see those IRL PFPs.
Mark, yours threw me off actually for a while as well
because for a while I was used to seeing King Snooch
with a much different PFP
and now you're looking all handsome
and LinkedIn-like on your current PFP.
So why does Mark sound like King Snooch?
Oh shit, it is King Snooch.
That threw me off so much.
It was due to some advice from some of the Wolves,
Yeah, I'm seeing a lot of people
building their personal brand around their actual face,
which I think is always a good move.
I'm currently hooked with my pudgy penguin,
but I think down the line,
I'm definitely going to play that card too
because there's no better personal brand
So super bullish on everyone that does that.
Yeah, I think it's a good play.
I think it's good advice by the Wolves DAO on that.
And something that I'm seeing
as kind of becoming a meta in the space,
is keeping your personal face
as your personal brand on your PFP
and then using your NFT in the timeline
and using it to tie into the content
that you're creating and creating visuals
with your IP tied into the content
that you're creating on a daily basis
and kind of let your character live on the timeline
while you represent your brand through your PFP.
I think this is a cool meta
that allows us to still tap into the funness
of the IP of the NFTs that we own
while also still creating that recognizability
because, of course, that is a tremendous value
as well in the space as we grow.
So I don't know what you guys think about that.
That's something I also have been doing myself as well,
just using the NFTs as the characters in the content.
Yeah, I think it's a great idea.
And just to bring it back to your conversation
you were talking about before with the Pacmon,
is this basically going to be something that, like,
do you see a lot of projects starting to try to follow suit?
Or do you think this is kind of like a,
But I kind of feel like there's a very small group
of content creators that create that top-level content.
And typically, they're already, like, in KOL rounds
and already involved with projects
that they're, you know, going to plump their bags
And they're interested in the tokens.
And so I guess my concern on this idea is,
is it favoring the content creators
who are already tied in with the projects?
As far as, like, people who aren't content creators
but have the ability to make some cool stuff,
do they still stand a chance of getting the eardrums?
Yeah, so I think I'll jump in here first.
And then, Marcelo, you can jump in after me
if you got something to share on that.
From what I'm seeing, actually,
I think the top airdrop was from a content creator
who had, I think, around 12 to 15K followers,
which is not small by any means,
but also not large in comparison
to a lot of the content creators in this space.
So I think the way that they're doing it is good
because they're really incentivizing
and it doesn't always have to be
from the biggest accounts,
but even smaller accounts
that are really putting in effort
those accounts can still qualify for the airdrops.
Like, especially for people
that are, like, video creators
and, you know, kind of photo editors,
they can create funny memes
and all kinds of content like that.
I think a lot of those type of creators
participated in this airdrop.
So it wasn't just the cabal members,
but just, you know, actual users
that were putting in a higher level of effort
to produce better content on the timeline.
Those are who they were really wanting to incentivize.
So I think it's a really good strategy.
I think it's going to be something
kind of turn into a meta of sorts,
because a lot of projects
are trying to do this anyway.
They're creating full-blown
content creator programs,
which essentially do the same thing.
But this is more, I guess,
permissionless in a sense,
where you don't have to, like,
of the content creator program,
but rather you just produce the good content.
then the team should see it
and should reward it, ideally.
So that's more or less my understanding
of how I see it playing out,
I think it would be silly to say
that they're not keeping an eye
and making sure that those people
are benefiting from the content
that they're putting out there.
But typically, those type of creators
are very conscious of their brand
and the content that they put out anyway.
So it just kind of makes sense
that the content that they're going to create
for Pac-Moon is also going to be
on the higher end anyway.
So yeah, I think it's creating
somewhat of a win-win here
in terms of allowing anybody
to be able to play and have a chance,
making sure that they're rewarding
to make sure that they don't come off
and don't come off as, you know,
kind of some of the negative,
kind of the negative branding
with a lot of the social farming plays
that have happened before Pac-Moon.
So I'll be really honest.
I haven't done enough research
to see what they're doing,
but just based off of the conversation,
I've definitely seen a few things
but I haven't dug deep enough.
anytime you get content creators
I think it's very important.
That's how you get the name out.
And I think that the social
where you basically incentivize
I wouldn't even say shill,
I think is always a good strategy.
And we've definitely seen
some of the biggest projects,
that have executed that well,
I remember even seeing PortalCoin
and everybody was farming that.
Everybody was talking about it.
whether you were farming PortalCoin
that's usually a good plan
get people to hear about it.
So, I think they're doing
from what you guys are saying.
some people want to farm,
There's so many other ways as well.
play to airdrop campaigns.
so you got to pick and choose
I think it's a really smart strategy.
based off some of the stuff
rewarding certain content creators
reward their own community,
I don't think it's something
that I've seen others do.
that would just blatantly
I think it's a smart strategy,
all the other spam, right?
that's always a good plan.
those are some of my thoughts.
something important here,
that made it unsustainable.
especially in Axie Infinity,
just from playing the game.
a sustainable type of model.
has a right to earn something
just because they participate.
that have the opportunity
where the high quality stuff
get to tap into the rewards
and just all you got to do
to qualify is just tag us,
they have to mute their friends
in order to mute everyone
because all the other content
that they don't want to see
is really who they're trying
because that's not enough.
It needs to be good content.
that it's going to qualify
I kind of got two different
and then when he posts it,
it's so far down the line
that's almost unreasonable.
content that exists there
She way hello, every other girl did they do too much, but this girl mellow, now in many
fine situation I go use the tell her mellow, finally a fine way to talk to the girl, but
she know I follow, who you gonna go for, why you know I go for, then I start to feel
a bum bum one, but she didn't give me small song one, I know she said people sit down
one one, but she feelin' insecure, cause her friends go they got my life in gone one,
when they go my lady dream go long, yeah I know we look trapped for you, we get down
and my hips make you cry when I'm movin' around you, do it once, do it twice,
I push back, you hold me tight, get a taste for a night, baby show me you can come down,
come down, and dance with me and take it right now, right now, cause you're so high that you
can't come down, come down, don't you ask me, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh, oh