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The Importance of Storytelling in DeSci with JellyfishDAO
Recorded: Aug. 13, 2025 Duration: 1:00:30Space Recording
Short Summary
Jellyfish Dow is revolutionizing the narrative around aging through innovative storytelling in film and media, aiming to shift public perception and support for longevity science. The organization is actively launching projects and utilizing decentralized funding models to bring impactful content to life.
Full Transcription
Thank you. Thank you. Thank you. Hey, mic check.
Hello, welcome.
Super excited to dive into this conversation today.
Not sure if anyone else should be coming up on stage to be able to have mic access.
Do you know?
I think right now it's just Madalena and myself. Hey, Madalena.
Hello. Hi, everyone.
Hi. How's everybody doing?
Amazing. Super excited to dive in and have you both here.
Yeah, for sure.
Thanks for having us.
Same here.
Oh, and one thing before we start, too.
Congratulations again, Madalena.
And that's for, oh, for the latest post, right?
Yeah. For the news.
Right.
Being part of the judge panel at Hollywood Florida Festival. For those listening, thank you so much.
Exciting.
Lots of movies to watch.
Lots of talented people who have amazing movies.
So, yeah, I'm in the process these days
of watching lots of movies.
Hopefully some longevity movies out there.
Absolutely, yeah.
Your life is so much more exciting than mine.
I'm not sure.
I'm not sure I find excitement in everything.
That's amazing.
Such a great high note to kick this space off today.
And yeah, for anyone new to this space, this is the Design Mic.
It's a weekly space on all topics relevant to the decentralized science ecosystem.
And yeah, super excited to have Jellyfish Dow and you both on today have been
a fan of everything happening within this ecosystem for a while and think this is such
an essential element to really allowing science and really interesting discoveries to move forward in powerful ways. So I guess to kick
things off, would love to have you share what jellyfish style is, and we can keep rolling
from there for some context on who's speaking here right now, my name's Erin McGinnis.
And if you enjoy this convo, come back again next week.
Or if you're coming from a more, like, film side of things and interested in getting deeper into the DSI space, feel free to reach out and I can help point you in some good directions.
feel free to reach out and I can help point you in some good directions.
But with that, yes, would love to have an overview of Jellyfish Dow.
Yeah, Madalena, you want to start?
Yeah, sure. I'm Madalena Bellario. I'm an actress producer.
At Jellyfish Dow, we're on a mission to challenge the world's perception of aging through the power of cinema and popular media.
So we're looking at how to turn longevity science into mainstream priority, whether that's documentaries, short films, games, etc.
games, et cetera.
Yeah, about time, right?
Yeah, about time, right?
Yeah, just to add to that,
just some examples of, you know,
sort of why we think this is important.
You know, our characters like Voldemort,
Palpatine from Star Wars, Vandal Savage,
Ra's al Ghul, even the elves in Lord of the Rings,
you know, they're this sort of mysterious race,
but they kind of have that the world changes
while we remain thing going on. And what jellyfish thou is hoping to do is just uh like
madelina said change the mainstream media's perception of longevity for the better um
through storytelling we can drive change in the future so uh that's where that's why we're here
yeah and there's a quote we we we used a universal studio for for longevity that's where that's why we're here. Yeah. And there is a quote we we we used Universal Studio for for longevity.
That's our aim. So to do really quality projects that put longevity into a positive light.
It's actually kind of surprising it's not already in a positive light, if I'm being honest.
I mean, it's strange how characters in TV shows, if they're long lived, they just suddenly have sort of this negative stigma.
So, yeah, I'm actually kind of surprised at that, knowing what I know about longevity.
Yeah, true. when we post a lot on social media, different debates,
there could be some comments regarding the negativity we speak about living longer.
Like, oh, maybe it's immoral or maybe, you know, overpopulation,
all these conceptions that are not actually true.
So that's what I think I found most surprising, that still so many people don't see longevity as a priority or as a must.
so I think through the power of filmmaking through media we can change this perception
yeah absolutely I actually like some of the stories are really compelling too
like the Dark Knight I mean the you either die a hero or live long enough to see yourself become
the villain I mean mean, super compelling
storytelling, but it doesn't really help what we're doing too much. So I can see, I guess,
why people might catch on to that concept and sort of, you know, get their fingers around it
and hold on to it. But we're here to save us. Yeah.
What are some of those misconceptions that need to be kind of rewritten to be able to do that saving or get enough support within the longevity space to be able to push some
some of this different research or discoveries forward?
of this different research or discoveries forward?
Like, what are the biggest kind of points you're hoping to help people see in a different light?
I think from my point of view, it's just the idea that people who live longer will eventually
become a problem. I think there's a lot of misconception
in the mainstream media, which, you know, there are a lot of people in the world,
or just misunderstanding of what we're trying to do, that I think we need to change over time.
So if somebody is, if somebody hears longevity, and they think that it is a fringe science, and
we're just a
community full of people who want to be immortal so that we can live forever in
some sort of selfish way, you know, some sort of selfish fashion.
I think, I think that's what we need to change. You know,
longevity is about far more than, you know,
selfish people trying to live a lot longer for their own personal gain.
There's so much more to it.
And I think through movies and storytelling, we need to rewrite what they believe this is all about.
Madalena?
Yeah, and because I mentioned earlier about overpopulation,
I mentioned earlier about overpopulation.
I'm going to quote a friend of mine who was a scientist,
an advisor at a previous project that we tried to develop.
He was mentioning, I'm not sure I'm going to be able to explain as good as him,
but he was mentioning it's basically if you look at our life as
a very fast train, when you put the brakes, it just takes some time until it sort of stops.
So overpopulation, it's one of these longevity myths because we're actually declining in terms of, you know, in Europe for sure,
we're not giving birth as much as we used to,
so then the population is declining in many countries.
But overall, also, we are sort of in decline compared to how we used to be.
So, yeah, that's another misconception.
I guess the fact that another misconception could also be the fact that if we live longer, to the nature and basically yeah it won't be good because we won't have any more space left and we
won't find solutions and but if we think at the about the greatest minds that what would they
have achieved if they would have lived longer like Einstein or what else they would have discovered?
And I think we are capable to find solutions to our problems
and we'll be able to protect our nature, our land,
while we are more, you know, more of us living. So this is how I see it. I mean,
you can also see it in the sense that, okay, I'm only here for 120 years, I don't care about the
rest. So what, I don't need to protect the nature as much, right? I don't need to care as much,
because they'll deal with it in the future is not my problem. So yeah.
Yeah, to add a little bit to that, I think that sociological studies, and please don't quote me
on all of this, I'm probably a little bit wrong, but in sociology, I think it shows that as
education increases, and I think as lifespan increases, people have fewer kids. And so I
think the way to balance that out with, you know, such a changing landscape is to give people longer,
healthier lives. And, you know, I think one focus needs to absolutely be women's reproductive health
so that they can have kids later in life when they do feel comfortable and ready to have those kids.
Yeah, exactly. And so many diseases are basically aging diseases, cancer, Alzheimer's, Parkinson's.
So we're talking about living longer. When we're talking about living longer, we're talking about extending our life in those years, those healthy years.
So we're talking about living longer.
would have the body of a 30-year-old, for example, and so forth.
At 60, we'll have the body of someone at 40 healthy or healthier.
And if we basically look at longevity as being a priority for us,
so many diseases would either appear later in life or disappear.
Yeah, and actually just to clarify a little bit
for anybody who does listen to this in the future
or is listening right now,
I don't think at all that the longevity community
is writing these issues off as non-issues.
That's not what we're trying to say.
We're just saying that we are a very adaptable species.
So as the emerging technologies come out,
we just have to adapt to the problems,
figure out what they are,
discuss them ahead of time,
and kind of come up with a crisis communication plan
to put in public relations terms.
Yeah, absolutely.
Very well put.
Yeah.
Thanks for completing that.
Yeah, no, absolutely. Yeah. Thanks for completing that. Yeah, no, absolutely. Yeah.
Amazing. I know one misconception that I had had about longevity is just really what the whole space is focused on. these different kind of focus areas of research would be able to help kind of explain or give
solutions possibly to many other conditions that people are facing today. And like, that was
something I personally am more aligned with or interested in.
And so then through kind of that realization or exposure,
I've come to be able to be interested in supporting the longevity space.
So I think there's a lot that different kind of introductions to, hey, this is actually what longevity is all about,
can help with changing people's perceptions of the space as a whole. I guess from more of a film
or narrative direction, what does it look like to introduce different topics
or change some of those different perceptions that people might have?
Is there certain processes or frameworks typically followed
or elements that need to be included in that
from kind of like that creative side of things?
I would say that, first of all, living longer is not necessarily,
is not, like currently in the media,
living longer is seen as bad, as the enemy.
And it's natural because, as the enemy.
And it's natural because it's natural.
It's what I want to say.
You got to have a villain in a movie in order to have a movie and to have drama. But what if longevity is not the villain and something else is the villain
or someone else or anything else
but living longer actually
emphasizes
how good it is
and what we can achieve
with that
it's about adding
more life to the middle
not at the end of the years
when you're basically suffering and so on.
So, yeah. Yeah, actually, in Star Wars, I'm a Star Wars fan myself. There's kind of this
interesting sort of duality in the force where you have, you know, the living force, but you
have the light side and the dark side. And on the dark side, Emperor Palpatine, you know, he's trying to
elongate his life and live a lot longer for his own personal gain, for power. And that's the sort
of stereotypical character that you might see when it comes to long-lived characters in TV and film.
On the other side of that, you have on the light side of the force, forest ghosts, which are the little blue ghosts who show up at the right time to give exposition.
No, I'm kidding, but they show up to help the main character like Luke or whoever it is succeed in the mission of doing something, you know, for the good of mankind.
And I think that might be a better, let's say, metaphor for what longevity is attempting to do so we take a breath
here um you know we we don't want to increase how long people live to be like palpatine we want to
give people more time with their family so that you know long long lived people can give advice and help the upcoming generations, you know, grow and thrive.
And so I think that duality is kind of an interesting metaphor for what's happening in the longevity space and what needs to happen in storytelling overall.
Yeah, very good point. And there is another point that it's used a lot in films, that longevity is only for the rich, basically, which is, for example, in the movie In Time, with Justin Timberlake, like, normal people, the mass majority of people won't have access to that only the rich, and it's going to be exploited. So
that's another idea that circulates a lot in popular movies that deal with longevity and
in a dystopian way. Are there any other good examples, either within the longevity space specifically, or other fields where it did a good job of changing some of those perceptions or beliefs, maybe about some scientific domain or a field?
Yeah, other examples of films that have done done it well like in time or any others
um so you're looking for examples uh where characters were portrayed in the correct way
sort of yeah um yeah i'm sure there are are actually plenty of examples i kind of focused on the negative ones but
i you know coming back to that duality i think there are a lot of characters where
it correctly portrays that there will be issues associated with longevity that we need to address
but the characters don't necessarily turn bad they're characters that are long lived, like going back to the elves and Lord
of the Rings. They're long lived, but they're not necessarily evil. And at the end of the day,
they go to the Undying Lands, which, you know, Undying Lands is sort of like this paradise where
everybody can live, you know, sort of freely and happily, without having to you know be in the
land of man anymore so I kind of think that's a good example because elves at
the end of the day did help man defeat Sauron at the end of the day and kind of
cemented themselves as a great example of a an entire race of people who were
extremely long-lived,
but at the end of the day did the right thing.
We used to have at Jollyfish Dow,
we used to have longevity movie nights,
and we were discussing several movies
that have as a main theme longevity.
And we were commenting the pros and cons,
and Among Us, we sort of all agree that The Fountain by Darren Aronofsky
is actually a perfect cultural reference for Jellyfish Dao longevity discussion.
cultural reference for jellyfish,
the longevity discussion.
It's one of those films that basically it's about the,
the trip to overcome death is both deeply human and deeply,
deeply has this deeply scientific pursue.
And yeah,
it's a good longevity movie,
for example.
Super cool. And yeah, it's a good longevity movie, for example. actually created this whole influx of people interested in archaeology and going into that field and studying that because they finally one might have known it existed and it was shown in
this cool like hero type light and before I came across jellyfish now I had been hoping that somebody would kind of slide into that spot across science
broadly, but also for kind of the most innovative or maybe misunderstood scientific fields,
such as longevity specifically as well. So hopefully we'll see more of an influx of support and participation into these domains.
I guess if we were to, did you have any thoughts on that?
I was just going to say, yeah, I think it's important that people realize that
it's the same types of damage that cause the negative consequences of the processes of aging that cause many diseases.
So we're not just trying to give people longer lives.
Through longevity therapies, we will actually mitigate or even, let's say, drastically decrease the probability of the development of most diseases.
I think, you know, if we can kind of clearly communicate that,
it'll kind of start to come across to the general public in a more positive light.
You know, it's about disease states.
It's about health and quality of life.
It's not about, well, it's not necessarily about living forever
and mortality and all that good stuff.
Amazing. I guess if we were to then map out in, let's say, a decade from now, there's a whole bunch of different films and movies and narratives shared about the longevity space.
It's much more widely understood.
What would that look like in terms of goals or impact from that direction?
Madalena, do you want to start?
Oh, sorry.
Can you repeat the question, please?
Or maybe you want to start.
I think so.
Like, as far as goals, I think I'm answering the question in the correct way. But I would say that that question kind of sounds like asking, you know, like, why are stories important? And I think when it comes to longevity, the important thing is that stories kind of allude to the greatest desires of people. And so it can show you what can be. And I think the goal
is to show people how good it can be while also having a compelling narrative that people can
get involved in. And so in a lot of ways, like time travel movies and things like that,
show you a future that people would want to live in. And if we can successfully tell that story
and show people a world, illustrate a world that people want to live in, then I think we've
achieved our goal. I think people will start getting behind this and getting more involved yeah absolutely and we
want that at the end of when you watch a movie at the end of it to think oh how
awesome would it be if we would have that now why don't we work towards it
because what we don't want is like, okay, I've watched this movie.
Yeah.
Longevity is just for the rich.
We'll never achieve that.
And it's bad.
So, yeah.
Yeah, definitely.
I think that stories really illustrate people's greatest desires.
And they give people something to aspire to. I, you know, I can't off the top of my head actually think of any specific examples, but,
you know, I, when somebody watches a compelling narrative and they see something and they go,
that's what I want, you know, oh, actually whether it's, you know, Cyberpunk 2077,
where people are getting these, they just go to the doctor and get these injectable things that,
you know, upgrade them. You know, you also have animes like uh solo leveling where you can pull
up this little schematic in front of you the main character can um you know spoiler free but he can
pull up this schematic and actually add skill points into aspects of his life i think when you
see things like that you go i want that so, you know, because it illustrates how good your
life can be. And as long as you're, you know, staying on the side, you're staying on the,
you know, let's say light side to lack of a better metaphor, but on the side of light,
then I think the stories will just aspire us to be better.
aspire us to be better. Yeah, yeah, definitely. There is the movie The Curious Case of Benjamin
Button. Personally, when I've watched it, seeing him from seeing the main character coming from
very old age, unable to do many things, suffering so much, and then going towards the younger age and youth
and life and him falling in love. Personally, after watching that movie, I said, well, if he
could just stay like that, healthy and young. And so this is an example of a good longevity movie for me, because even if it
doesn't show you, okay, this is the perfect world, at least it gives you the idea of at the end of
the movie, you know exactly what you want. We all want to be healthy and we all want to be
living that life as much as we can. So if we can extend those healthy years,
how great would it be? Yeah, getting to look like Brad Pitt for that long, that'd be kind of cool.
Yeah, sure. That'd be nice.
Love the energy that this might be able to inflect within the broader scientific
domain as well um i guess tying things back to jellyfish dow what's happening there right now
what's up kind of on the upcoming radar for people to be on the lookout for?
Are there different ways that people can be getting engaged there if they're inspired by the conversation here today so far?
Yeah, Madalena, you want to take that one?
You probably have a pretty good idea of the movies.
Yeah, sure.
We currently have two feature films one is the last generation to die
another one is the man with a glove and a documentary uh ageless um and yeah people
can follow us on twitter we have a website as well jellyfishdow.org. They can support us by, we have launched NFTs as well.
And they can, we have a Discord.
So if they, yeah, if they follow us,
they'll see all the um all the things where we're up to and yeah basically i've mentioned
this idea of uh jellyfish now being the hollywood for things that matter um i don't know if i'm
supposed to say that i'll get in trouble you won't so it's fine but uh yeah we're hoping that one day
you know the perception in hollywood of longevity is an overwhelmingly positive one and if if celebrities start, you know, kind of getting behind this idea,
which we have Brian Johnson at the moment, but he's a little bit divisive.
You know, people, people who are actually interested in, you know,
donating large sums of money and speaking publicly about this, then, you know,
I think we can have a Hollywood where people go, okay,
they're working on important things. You know, these movies,
while they are for entertainment,
they're also in a way for some level of education and inspiration.
So that's all good.
And by the way, before we finish, Aaron,
I do have some questions for you about Desai, if you have time.
Yes, let's dive in.
Yeah, for sure.
So to be totally honest, I am not very knowledgeable about Desai, which may be surprising.
But I wanted to ask you, I was having a conversation with my parents the other day and kind of talking to them about longevity and all the things they're in.
And we started, I brought up Desai and that's what that was.
And my answer was just kind of like, you know, crypto. And I don't even know if that's what that was and my answer was just kind of like you know crypto and i don't
even know if that's right though and so i was kind of hoping to learn from you a little bit from sort
of like a novice point of view how how should i describe what desai is like what what exactly is
that what's the best way to kind of get that across to people who don't know what it is
kind of get that across to people who don't know what it is.
Yeah, I think each person within this space also has a slightly different definition as well.
And I think it also, at least when I'm talking to people, I adapt it depending on their background,
if they're coming from more of a technological crypto side of things, or if they're coming from more of a
research side or more like medical, either they're a patient with some type of condition
or providing treatments to people. But social, I mean more like coordination,
financial, and technological, like data mechanisms necessary to push science forward
in better ways. And overall, the DSI movement is really standing on the shoulders of the open science movement that really was trying to create more of this coordination, make data accessible so then it could be used in larger data sets or people could make discoveries building off of one another.
building off of one another. But there weren't really those systems or options available
from like a funding perspective or just from like a data trust and tracking perspective
with the necessary metadata or just like the coordination and shareability of that information.
All of those different mechanisms or technologies weren't yet developed.
And the broader blockchain Web3 ecosystem has some of those foundations that we can then build upon.
upon. But I guess in the same breath, DSI isn't just this open science effort that, like, isn't
sustainable from a financial perspective. There's a lot of really great things happening to, like,
push science forward and still play by the traditional, typical, private, and needing good revenue
and returns and stuff like that, that direction of things as well.
Okay, so forgive my ignorance. I know this is going to seem like an you know kind of odd question but i like like if somebody wanted to wrap their head
around dsai like like where where is is dsai like is there a website that you go to and you donate
and the money is split evenly amongst people or like like is it a thing you know like it's it's
kind of hard to or it just sort of like a concept i would say it's more of a movement of people who are fed up by
the typical scientific system and are interested in trying new approaches or, yeah, just exploring
science in a type of way that isn't just only by this traditional, a bit hierarchical,
kind of clicky domain. So it's on many different websites.
Kind of the way that I mentally structure this space is there are bio DAOs, which are funding communities that
launch a token, and then they invest in different research projects that can be at academic labs,
experiments of their own, building out apps to collect data of their own, a variety of different projects like
that. And then the other categories more on the data side of things, so this could be around
tracking and verifying where data is created, giving ownership back to those creators as well as building trust there, like a publishing perspective,
making publications more kind of traceable as well as accessible. So those are kind of the two
primary buckets that I mentally classify things in the DSI space. And then there's also like
education community groups that might be regionally tied and they might have monthly meetups, for
example. So those are the main kind of clusters. And then within that, there are tons of organizations
in each of those clusters. Okaycha yeah i i madalina do
you have a good kind of sense of uh of do you say yourself or is it just maybe man maybe i'm
i'm with you i i was uh listening carefully to everything what was said. Thank you for clarifying
because I...
I'm in the same boat.
It's like
one of those things where I'm obviously
a huge supporter of longevity science
and science in general.
I think that pushes us forward as a
civilization.
This seems like something with the potential to
kind of get away from
a concept I wanted to ask you about. I did see a video of you talking about scientific funding
being monopolized by a few, I think you said countries and universities. And I was wondering
like if that's still the case, like DSI is sort of the antidote to that. And also, like, why is that the case?
Like, why do certain countries and universities sort of have a monopoly? How did that even
happen? It doesn't seem like a good idea, is what I'm trying to say.
Yeah, so I guess from a country perspective, I'll start at the bigger level and go down.
I'll start at the bigger level and go down. The U.S. historically has been one of the only
countries to heavily invest in science and research and development at a large scale,
the NIH having a $45 billion budget annually. So a lot of other countries were just not prioritizing science or research development.
And if other groups aren't prioritizing something, it's easy for someone or country or organization to accidentally become a monopolistic figure in that space.
a monopolistic figure in that space. Over the past couple of years, we've seen a lot more
different countries kind of start investing more of their resources into supporting research and
development. So that's starting to shift a bit. And then also just in the U.S. right now, there's a bit of kind of re-evaluation
of some of those different budgets of what the NIH or NSF are allocating different funds to.
And then simultaneously also a conversation around, hey, if taxpayer dollars is going to support this different research, that needs to be available to the public.
Like, they're the ones really paying for it.
So, kind of that's all simultaneously happening right now.
And we're seeing different countries like China take a big step up in terms of investment into science and research and development, as well as, and they've been a leader in the space for a while as well, as well as some different countries kind of in related regions where different work is kind of now shifting beyond just the US or China to other countries in those regions.
And that's starting to create more ecosystems there.
So that might be places like Southeast Asia or Mexico.
Asia or Mexico. And so hopefully that will also expand some of the scientific pursuit footprint,
so to speak. Another challenge in this is there are a lot of places where people will study science, but there's really no availability for scientific jobs. And even just getting
different materials through ports into those countries is incredibly challenging. So like
having a sustainable research project in the sense of being able to trust you'll have the materials needed to
be able to do that work has also historically been a blocker in some different countries as well.
I run a DSI fellowship program, and we've had a few different fellows from different places in Africa, Latin, Central, South America,
and this has come up repeatedly across different regions.
So that's definitely a factor as well.
If we're thinking about kind of monopolies within,
let's say the US with, in relation to, like, specific universities getting
a majority of the funding. Part of the challenge there is just how clicky each, each different
field is. They're, like, different, like, publishing mafia, Harvard, mafia, like those are different terms that are circulated in some of these spaces that just kind of mean, okay, if you are on the bad side of this clique of people or organizations that kind of have the power to determine if you get published or not, or they're conducting peer review on your research,
which then determines if your paper will get published, then they kind of have a whole bunch
of that power. And when that happens, they're able to do things that just support that group
or different narratives they're trying to push as well.
I think also historically we've had certain institutions or universities kind of on a bit of a pedestal, even though often those same universities are the ones conducting the most
scientific fraud. So all of it has a lot of room for improvement.
Gotcha.
Is there, and by the way, Natalina, don't let me talk too much.
Feel free to jump in anytime.
I know I talk a lot.
No, no, please go ahead.
Yeah.
Well, I was just hoping to ask,
like, is there a good way to quantify how much of a difference DSI has made?
like DSI, isn't yet touching kind of the meaningful sizes of funding to be able to
really compete at a large scale with the traditional scientific funding system.
With that said, a lot of the different biodows have been focused in domains where a smaller amount of coordinated funding would be able to make a meaningful difference.
And a few different examples there that might be interesting to follow along with are things like hairdow, where historically there hasn't been a lot of funding into hair loss research, so they're able to kind of come in and really focus different efforts to now have a handful of different patents filed, have a shampoo, have their own lab space, do all of this great stuff.
off. Another one could be quantum biology DAO, which is also in kind of a newer domain where
some support there might be able to put them kind of at the top of the leader pack for that
discipline. So that's kind of been the approach so far. And I think as we see more of that federal funding getting cut, more individual
people and organizations are going to be bigger players in the domain of funding research. And
DSI can provide more mechanisms for them to pool funds together or support projects and have transparency over how they're progressing
or support them also from a knowledge perspective.
Gotcha.
And like, I've seen that you've spoken to a lot of people on your podcast.
Well, when you host and like, is there anything that like key takeaways that all of them sort of agree on that, you know, just sort of accidentally agree on where it's like this is absolutely a key priority, like this thing, and they all bring it up?
Or is it sort of like most of the people you've spoken to have sort of like different interests and things like that?
who have sort of like different interests and things like that.
Are there any key takeaways that are sort of universal?
Yeah, a lot of people in the DSI space are like,
they have a background at some point in the sciences and research.
So they deeply understand some of the different challenges
as well as opportunities to try and address here.
as well as opportunities to try and address here.
So for all of those people,
I would say just deep understanding of how much fraud there is in science
and just reproducing different articles and research
that other people have done or even their own work
is definitely a problem in this space.
So focusing on that data is a critical element
to creating more trust as well as replication.
And that can then open up incentive models
to be able to encourage more people
to either share negative data or replicate other studies
in a more public type of way or publicly accessible.
Maybe they're still rewarded for sharing that data and conducting those additional experiments.
additional experiments. I guess the other cluster of primary people in the space are folks who
might have more of a crypto type background, economics background, and they're coming from
kind of that perspective and looking at different funding mechanisms and routes that might be interesting to play with within this domain.
I think sometimes there isn't as much care for the science side of things or understanding that biotech developments take longer than it might take to spin up another smart contract.
So there's kind of a balance of different perspectives in the space.
Gotcha. So like considering those perspectives and the things that they're saying,
do you think that there's anything that Jellyfish
would be able to do, you know, if we're going to make more movies and TV shows, documentaries,
whatever they are, that we could kind of focus on that would kind of have like a maximal impact?
Yeah. Science generally needs kind of a hype moment, people to get excited about it.
I've been trying to convince people for a while, like, it'd be so cool if there was, like, a Marvel superhero series that tied in much deeper to science.
much deeper to science and kind of put scientists in that same light, put them in this superhero
type position. And then like, you're also able to tie it into these really world changing
discoveries and inventions. So it isn't that kind of wild to think that science would be a good fit for some type of really incredible movie series that could inspire a whole new generation.
Another piece of DSI is that it is opening up this citizen science domain where you don't have to then be part of a specific university or institution to be taken seriously
because your data can be trusted regardless.
And you might be able to get funding regardless of your affiliation.
So due to that, that can open up for way more people to be scientists all around the world or people who maybe their primary
occupation or focuses are other things. And then they're also contributing to science and research
kind of as a more hobby type level, but still in a rigorous way. So yeah, jellyfish just telling stories of science and scientists in a really great light
is helpful for the space overall and if there are connections to people who are able to make
an entire marvel type franchise that would be fantastic yeah I mean that's that's kind of like
right on the money.
I mean, the way that I got introduced to longevity was when I was a kid, I wanted to be a superhero.
And when I say when I was a kid, I mean, like still. So, you know, some of the examples I
usually give are like Vandal Savage and Ra's al Ghul, which is, you know, DC Comics and
these characters that are typically portrayed in the
negative light like we've talked about so that that really hits the nail on the head and what
it's making me think is that we need to kind of petition i guess either dc or marvel to make a series where Madalena is the future.
Put those thoughts in the universe. Yes, carry on.
Did you say ruler of the universe?
Put those thoughts in the universe. I mean, let's, let's see it happening.
Let's. Oh yes. We, yeah, we can make that.
Let's make it happen. Absolutely.
What superhero would you play, Madalena?
One that lives forever.
Fair.
And it's super smart and has many lives.
Fair enough.
I don't think it exists yet.
Not quite yet.
I think we can.
A sort of Wonder Woman.
Yeah.
With limited time.
Wonder Woman and Galactus put together,
except for, you know, pure, pure benefit of the universe.
Yeah.
Awesome.
And then, Aaron, I think one of the last questions I had was,
like, for somebody like me who doesn't know a lot about Desai,
but they, you know, sort of want to take part besides my work with Jellyfishdale and all that stuff you know like what do how can people take part like where do they go sort of how do they
get involved? I'm recently realizing at a much deeper level that I probably need to make a whole article series on what is DSI?
How can I get involved?
What are all these different kind of subtopics within the space?
Yeah, I'm so sorry for not knowing more.
No, like there's so many people who are kind of adjacent to the DeSci ecosystem and are curious about it and would potentially be great fits to get involved at a deeper level.
But since it's a bit kind of obscure and just not really a great hub to point people to.
Then people don't dive in deeper.
So we're currently seeing a pretty desperate need for that.
I will suggest a couple different options, though.
One is Desai World.
They have a pretty good map of different DesI projects active in the space right now.
There are a couple of really great like Masari articles or ultra rare bio put out kind of a
summary or like an ecosystem landscape map of projects in space as well. And then if you're specifically interested in BioDAO, BioProtocol, BioXYZ
has been launching a handful of those. If you're interested in like learning more in a much
deeper type of way or hands-on type of way, Muse Matrix runs a DSI fellowship program. If you have questions on that,
I can definitely point you in the right direction there. Otherwise, there's a ton of like
X spaces, in-person events all around the world, conferences, summits. So those are a great way to
kind of really feel a bit more integrated with the
DSI ecosystem as well.
Okay. And just to, just to repeat that back.
So that was DSI world ultra rare bio,
bioparticle XYZ. And did you say needs matrix?
Muse matrix. Needs matrix.
Okay. Gotcha. Gotcha. Okay. I think I spelled that wrong. All those big words, you know. Awesome.
Cool. Well, I think we're coming up on an hour. I don't know how long people want to
stay on. Madalena, what else would you like to know?
What else would you like to know?
Yeah, no, everything that was told so far is fascinating.
At Jellyfish DAO, we also have people with much more design background or crypto background.
And I just want to add regarding Jellyfish DAO that basically, yes, you can join the community. You can engage with
the NFTs, with our jellies, which will, and by mining or holding one, you can vote on project
decisions, access some behind-the-scenes contents or different events, but also support through decentralized funding.
So Jellyfish DAO uses a decentralized model to fund independent impact-driven films,
as we spoke about, and documentaries about longevity.
So your contribution helps bring these stories to life and helps transform the narrative around aging.
So it would be a great support and of course spreading the word through social media and yeah.
Absolutely, yeah.
Yeah.
You two are going to save the world.
Yeah.
So you two are going to save the world.
Madalena will be a superhero.
And so will Aaron on the Desai side.
It'll be perfect.
And you are the new Brad Pitt.
Yeah.
Forever as well.
Yeah.
It depends on the time of day.
In the morning, I'm more like a pug, I think.
But yeah.
Everyone here on the chat should
dream
about that for a second.
Dream about pugs?
Speaking of the chat, though, I did want to ask
if anybody in the chat
or any listeners had any questions or anything like that.
If you do, just go ahead
and write them in the comment section and we'll try to address
them. And in the meantime, Erin, do you have anything else going on other than Desai? What's
going on in Erin world? Yeah, I'm in San Francisco at the moment, heading down to LA later this week. But we hosted a Desai Hackathon this past weekend.
A bunch of cool projects came out of that.
So there seems to be a lot of appetite
within the broader ecosystem
to get engaged and lean in.
So if you were inspired or interested
from the conversation today, definitely give JellyfishDOW a follow if you have not already, as well as the other speakers up here.
And they can definitely get you plugged into what's happening in the jellyfish ecosystem and longevity space.
and longevity space.
And if you're curious about more DSI-related things,
come back here next week at the same time,
and we'll be diving into another topic.
Or if you have a suggestion of a topic or question
you would like to see discussed on here,
please reach out with that,
and we'll add it into the schedule.
Absolutely. Yeah. Everybody here is awesome. Thanks for listening to everybody.
Yeah. I think the note before of people becoming superheroes and Brad Pitt-esque
is a good note to end on.
So I'm happy to close out here.
Yeah.
Thanks so much, Erin.
You've been great.
Yeah.
Thanks for coming on.
Thanks a lot.
Wonderful.
Have a great week, everyone.
See you back here next week.
Bye, everyone. week everyone see you back here next week bye everyone
