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The Wale Show x Claynosaurz
Recorded: May 23, 2025 Duration: 0:56:31Space Recording
Short Summary
Clayknows is gearing up for an exciting project launch with the Popkins collection minting on May 29th, introducing a new token tied to an innovative achievement system. This strategic move aims to enhance community engagement and growth, while also rewarding loyal fans with exclusive collectibles.
Full Transcription
Thank you. Thank you. Thank you. GM, GM, I heard Cap in our group chat saying that you didn't hear the music.
So that's a problem.
X has been running in the past, I don't know, 48 hours.
Well, I definitely hear you.
But I was like, man, I don't hear anything.
Am I fucking rugged or something?
But yeah, X has been super weird.
Yeah, I even got like some echo right now.
Wait a second. Okay, I think it's fixed yeah it's weird people weren't really able to to remind us for the show so i don't know dms are rocked so anyway uh shiv gonna be late a few
minutes so cap lake welcome to the show how are you guys doing doing good that's just normal shiv
though i heard he's been dropping the ball like all week.
So I'm doing really good. No, I'm kidding. I love Shiv. We're doing awesome. Lots of things
going on with Clayknows, which I'm sure you guys know and we'll talk about, but doing really good.
There's so much happening at the company right now. And I'm really stoked
to be here.
Amazing.
Yeah, yeah. Ditto.
Yeah, Blake just got back from the licensing expo actually with Andrew.
Yeah, I was in Vegas all week at the licensing expo. It was super awesome. Had a lot of really
great meetings and conversations with people. So one of the pieces of the puzzle that we will be diving into deep
on a more strategic and consistent basis around the launch of the show
and the game coming up.
So it was great conversations to have.
Amazing.
We will dive into that in a second.
By the way, for people in the space,
like in Retreat in the bottom right corner, Cap said we can give something away. So we can give whitelist away because I don't think there is a whitelist, Cap, right? But you say we can give
something away. What is it that we can give away to the audience? I'm i'm gonna double check on the number um with sash blake but uh the um
they're basically it's you know and we'll go over the mechanics but if i try to be simplify as best
i can it would essentially be um a surprise box booster pack so it's essentially it's a little
bit like a free spin let's go we appreciate that so if in the space you want to win like retweet the space and bottom
right corner and drop a question in the comments for for the team can be around the mint can be
around the expansion to sweet can be around the new achievement system uh drop a question like
and we tweet and we'll pick a winner at the end of the show uh oh yeah we got andrew joining us
as well andrew how are you doing welcome to the show hey Oh, yeah, we got Andrew joining us as well. Andrew, how are you doing?
Welcome to the show.
Hey, guys, doing well.
How are you?
Is my mic okay?
I'm on my computer versus my phone.
I'm not supposed to do that.
That's perfect.
The mic is very good.
I don't think the mic will be a problem today.
We might get ragged by X.
I already told Cap, like X has been ragged the whole day.
So I hope we get through the space without any
any complications uh but yeah good good to have you on guys uh i dropped a post on kind of the
the upcoming upcoming mint today and people been people are excited i think there's also still
still like some, I don't want to say confusion, but some questions, you know, about how the
like some i want to say confusion but some questions you know about how the mechanics work
mechanics work, how people can get involved. So maybe as a broad intro for the people who
aren't familiar at all with kind of what you announced with the expansion to 3,
can you give us a brief intro into what you're doing with 3 and what's coming up there?
Sure, I'm happy to do that so um we're doing a lot
with three first and foremost is obviously the popkins mint that's coming up uh well you guys
are probably following the marketing and all this cool stuff in the announcements
i'm far from the mic wait wait one second nick's coming giving me advice
is this better can you guys hear me better now?
I can hear you perfectly. Oh, okay. Cab is just being a pain in my butt. He walked into my office from next door. Yeah. So no, we're obviously in the Popkins Mint. That's coming up in the next
week or so. And beyond that, we're also exploring other integrations for our ecosystem, right? So
we're trying to create the next evolution
of what entertainment brands look like,
the confluence of creating,
not just passively watching content,
but including your fans in the creation of that content
in the sort of rewarding them for the contributions
in that brand creation.
And then also adding these other elements like interactive elements and physical elements
and so on and so forth.
So like the end point that we're getting to, and I'll get to why this is important for
Sui, is a transmedia universe, kind of like Pokemon, but interconnected in a way that
Pokemon is not.
And Pokemon couldn't because they just didn't have that tech available when they started.
And we do.
So we're trying to make this interconnected brand
that spans gaming, it spans content,
whether it's social and episodic,
it'll also be on streaming, it'll be on linear TV.
And then we've got obviously our digital collectibles,
like this physical and digital paradigm shift
into like having things that are goods
that exist in the internet in a digital
format. We're all familiar with it. We're all, most of us repping, you know, NFT PFPs. So we
understand that, but that's going to continue to grow. And then also marrying that into like
physical product and all that stuff. So it's a big transmedia universe. It's all interconnected.
Blockchain empowers us to do that. And I think the really important part also is that it doesn't
just empower us to connect everything. It empowers us to build the brand with our fans, measure openly, accurately, and meritocratically
the contributions fans make and reward fans in a material way for their contributions,
which is super important.
Like if you consider a brand like Star Wars or Lord of the Rings, both of those brands have massive fan websites that carry the entire franchise on their back.
Now, maybe they don't carry the entire franchise on their back today. It's been, they're quite
large, but they carried it forward in a way that otherwise would not have the brand existing in
the way it does today in either of those cases. And none of those fans receive anything for their massive contributions. And that worked back in the day because there was
no or less competition in this realm. But today, I mean, come on, we've all seen like this new
Google announcement. Like there's so much content that's going to be coming out. Distribution is
wide open. Everyone here is familiar with YouTube.
We're literally running our own Twitter spaces, you know, freely.
You used to have to like get a radio channel to do this, like not but 15 years ago.
So, you know, distribution is wide open.
Content creation is wide open.
It's so hyper competitive that building the great brands of the future is going to require
not taking your fans for granted.
And that's what we've been doing with Klanosource since day one.
That's what we're going to continue to do.
And that's what's really important for having a reliable blockchain partner that not just has really great tech.
And we think they have the best tech for scaling real-time experiences where you might have lots of transactions and interactions on a per second basis.
That's very different from financial transactions where if a transaction fails, you just click it again and it's not the end of
the world. It probably makes zero difference to your user experience. In gaming and content,
it makes a huge difference. So we think Sui is really great at that. And also the like-mindedness
of their leadership team, of their marketing teams. And they've showed us some things that
speak to the end that I'm describing that no one's seen that aren't public. And they've showed us some things that speak to the end that I'm describing
that no one's seen that aren't public. And so when we were talking to them about expansion and
what we're thinking, the like-mindedness and marriage of minds was really, really high.
So that's why we're building on Sui. Also of note, everything we've already built that's on Solana
is still on Solana, still participates in the brand in the same exact way.
Obviously, we're going to balance rewards for the projects that are first and that have been along with us for so long relative to the new things that are going to come with Popkins, which will be included in all the things that we've built, whether it's the achievement system and the points and allocations that come on the back of that.
that we've built, whether it's the achievement system and the points and allocations that
come on the back of that inside of our content.
I know the guys are describing and writing the Popkins into some of the episodes.
So all of these things interact.
Both of these sides of our world, Klenosaurs and the original OGs and Sagas, as well as
the Popkins, which are a different character living inside the same universe, they all
interact in the same way,
with the only difference being the blockchain for those specific characters.
I've been rambling. I'll stop. I'm happy to dig in or move on.
Amazing. Thanks so much for the intro.
I will definitely dive a little bit deeper into the achievement system and into the Mint,
kind of the two points. But before we do that, I see Shiv is here as co-host.
Shiv, good to have you on.
How are you doing?
How's everyone doing?
I mean, it was a pretty wild day yesterday
with everything that happened with Sui.
I know we kind of broke that down a little bit yesterday.
But also that, Twitter seems to be down for a lot of people,
as it seems, like i read a
post earlier on like people saying i haven't been able to log into twitter for the past today so
there's always something happening every day but that doesn't slow us down um when it comes to this
discussion but i'm excited um and andrew i love the point that you just said right i think the
day and age we live in it i mean content distribution and the way you go about it is so incredibly important, right?
You can't rely on the traditional ways that worked, you know, 10, 15 years ago.
And what fans look for, what fans desire, what fans want is definitely something that is always changing, ever evolving.
And I think connecting fans directly to the brand that experience is something that
you know blockchain provides very well so obviously I'm very excited to get into the
discussion especially with you know sui and whatnot I know we spoke a bit about yesterday but
I'm looking forward to it but Will how are you doing? I'm doing good man uh I I don't know if uh the the x complications are the reason that you that you relate uh
he sounds amazing though right he sounds like a star wars droid which is like a little bit yeah
if you did like a k2so thing like you would crush it right now
okay i can't hear shiv. Shiv, I see you unmuted.
Oh, no, no. I was agreeing. I was like, yeah, you know what? I love Solvus too, by the way.
I love Solvus. But yeah, let's bring it back to the discussion, by the way.
Yes, sir. Andrew, I want to, or Cap, who wants to take the question. I would love to start off by diving a little bit deeper into the achievement system because
I think it's a really important one.
As you mentioned, I think community integration, the way people can participate in a lot of
Web3 brands is something very unique to our space.
We have a few ecosystems that already measure you know uh collecting of certain traits we have azuki's
collector status um which is you know valuing certain um certain traits that uh are deemed
valuable by by the community by the market um there are a few other few other ecosystems that
are looking for ways to uh reward collectors, long-term holders.
So I would love to hear what makes the achievement system different from the stuff we already
see and we already have in the market, and what kind of the end goal there is.
Because of course, rewarding at the end achievement system, I think I call it reward system in my post.
So I assume for the people, whether they collect the rarest dinos or whether they, I don't know, have other achievements that you will dive into.
What is there at the end of the achievement system?
Is there maybe a token coming up?
Is there anything you can share
what people can look forward to?
Yeah, the achievement system
is effectively a machine
that will measure fan contribution
and will eventually lead to allocations
of likely and eventual token.
I say likely to hedge my bets,
but no, likely and eventual token.
It's important to understand
that we're reinventing
the entertainment ecosystem and the way brands are built. And the view is fans are a meaningful
contributor to a brand success and should therefore participate meaningfully in that success.
That's the achievement system. Today, the achievement system that you see
is just
measuring a collectorship, which we believe is one way of measuring fan contribution and it's
collector centric. We do that for the main reason that most of our current fans are collectors of
our collections and therefore let's release it to them. Also, it is a heavy and complex system.
And so testing it with our holders that are closest to us is important too, because it
gives us direct feedback.
We can explore edge cases and make sure the achievement system works.
But over time, it will include all the things fans do that contribute to a brand, whether
that's creating user generated content, whether that's collecting the NFTs and collecting
different herds and things like that, which speak to the degree of fandom they have, right?
And whether or just passively watching a show, maybe you watch the show and you're the first
of the hundred people to watch it. That's a fan. Maybe you binged the show the first day it came
out. That's a fan. Maybe you shared it with some friends. That's a fan. And all those things should be should be meaningfully contributed or meaningful contributions to the brand. And so it'll be an
eventual allocation tool for a token that we're going to launch that will span not just Klanosaurs,
but the entertainment ecosystem at large. And I've probably got, it's, it's a very long document on what tokenomics really are,
but that for another day.
Amazing.
It's important to keep in mind for this, uh, achievement system.
Sorry, just to cut in is that, you know, this is its own product that intertwines all of
our, um, all the pillows, pillars of our business.
So we're talking about the gaming in general, not just the mobile
game that's coming out this year, but any game we make for the future, any type of social content,
long form or short form. And then like Andrew said, collectability, but both on the digital
and physical side of things. So we are really going to be dedicating resources to this to have its own, you know, basically marketing dedication, product dedication.
It's something that will evolve and grow as the brand grows and as our fandom grows.
So it's a really big, important layer of our business that ties everything together.
Let's go. No, I love it. And I think, did you tell me before
that there might be a token coming?
I never, I didn't hear you did it before.
So this, I think this might be
the first public forum where you've said it.
I was like, this morning I was like texting Andrew
and I was like, man, at some point,
I know it's like we lack clarity.
We're very careful in the way
we communicate these things.
But I was also like, if you don't know that, like, you know, the achievement system is
eventually tied to something like that, you need Jesus.
But, you know, like there's in Web3, there's a lot of things that are kind of like unspoken,
but sort of obvious.
The caveat I want to make is that like we're probably the only major IP in the ecosystem
that have not used that ammunition.
There's a reason we haven't done it.
We think a lot about the sort of ecosystem you need and the health of your ecosystem
in order to pull that off.
You know, if we were to do it, we don't want it to be a meme coin.
And we're thinking very long term.
So we're very careful in our approach there.
But, you know, there's an obvious way to glue everything together. and we're thinking very long term. So we're very careful in our approach there,
but there's an obvious way to glue everything together.
No, but that's a good point.
As you said, you're one of the few major IPs that didn't launch a token yet.
So let me throw you a harder question here,
because not just with the token that might come up,
as you said, there's no time, no anything.
But when it comes to the expansion right now,
in particular, like the 25,000, I think, is the supply for the collection.
Why are you doing it now?
Like the achievement system, that's something you could definitely launch at any time.
But why are you expanding the the collection now
when as you know like there's not a ton of eyeballs on nfts right now they're still like
relatively low volume so why did you decide to to launch as cap as you said kind of use that
part of the ammunition um like next week instead of you know quote unquote like waiting
for I don't know better market conditions or something like that yeah yeah I'll let Andrew
kind of get into the nitty-gritty of it but we've rarely followed trends and usually we kind of make
our own lane we did that with Solana We felt it was time to do that and expand
on SWE. We minted at the worst of times, didn't even get royalties when we were breaking volume
records. And we minted for basically 10% of what most of the major IPs minted for. And most of the
major IPs actually did have secondary collections, which, you know, for lack of a better word, were oftentimes just a derivative type
collection. We didn't want to do that. If we want to expand our world, we definitely want to do a
character that's substantially different. And after almost three years, it was time. We've
released a lot of modular storytelling units. We've released a lot of what the Ethereum would know as POAPs during events and things like that,
that were kind of microcosms for things we wanted to do in a way to test product market fit and other stories.
And it was just the right time because we're already in development for the TV show.
We do want minions type characters.
We do want the dinosaurs in our world.
The Klanos are basically like a little bit like Zootopia, right?
So it's like there are human type characters.
And in light of that, we need fauna.
We need animal type characters because if other dinosaurs are other animals,
then you're kind of making them a little bit dumb or non-sentient
and it gets a little bit weird we don't want like a situation where it's like okay there's like
there's like speaking dinosaurs and then there's like feral dinosaurs like that can happen you know
you can have like weird raptors and things like that those are outliers but we needed a like a
like a category of characters that make the world richer that are not dinosaurs. And so the
Popkins were an answer to that. And of course, we don't want to get into a token too early.
So an expansion of characters made a lot of sense there. And there's a meta that's happening,
definitely in Web 2, when you look at things happening with Popmart and Labubu.
web 2 when you look at things happening with pop mart and labubu uh and we felt that dude it's fun
to collect and i think that there's even though it feels like nfts might not be quote unquote back to
like where they were in like 2020 21 um everybody wants to dip their toes and this act like opening
up a blind box is so fun. It's fun in Web 2.
It's definitely fun in Web 3.
There's actually less friction in Web 3 because you don't even have to leave your house.
And you can trade them and all that kind of stuff.
And we felt that the time is right to push that envelope, which is also why we were telling ourselves, like, dude, like, we've always done things different.
we were telling ourselves like, dude, like we've always done things different.
If we're going to do a mint for the first, like a real large scale expansion of our ecosystem,
what are things we can do to kind of rewrite the way people often do mints?
And that's where the whole booster pack system and gotcha system and refund systems came into play,
where it's like, we don't just want to do your classic like, all right, let's, let's, you know,
do the collectibles and then have a reveal event and that's it.
We never keep it simple, right?
I would add...
I don't know if Enzo wants to chime in here.
Yeah, I'll chime in.
I think because you mentioned the market, like bad market timing, let's say.
And I think you're obviously speaking to this Web3 market, maybe even financial
markets at large, but the market that we're actually trying to capture, I mean, not to ignore
the Web3, we definitely don't ignore Web3, but we're actually in a race here on the entertainment
market side, which is like when you consider not just entertainment, but then all of the knock-on
things that come from that, like licensing, merchandising, video games, et cetera, et cetera, you have a $300 billion per annum market.
And the free space in front of us is insane, right? So we're racing into that market as what
I think are front runners in a new era of what entertainment will look like.
And, you know, we literally can compete with the biggest of names with not, I couldn't even give
you a number, a fractional size of the budget because of how good we are, what we do and how
ahead of the curve we are. So that's really a market that we're considering as well. And that's
why we want to kind of like build up this brand in such a way that it, that is flying. And just like we did
in Solana, like we minted, you know, we were on a top 10 leaderboard at that time. And I say this
like, you know, two and a half years later, there's, there's us that's still there. And then
there's kind of no one else. It's a whole bunch of other names. So you can do all you want and try and quickly create cycles
and take advantage of this or that,
but we're steady for the course
and there's not many NFT projects that can say that
over that long of a period.
Amazing.
Tell us a little bit more about the Mint process
because as Cap said,
it's not your average Mint mechanism, right?
I'll take this one.
Okay, so yeah, on May 29th, that's next Thursday,
anybody can come onto the Mint website that we're building right now,
and buy as many packs as they want.
So you're buying packs for $200 a piece.
And that is from May 29th to June 3rd
is the window of when you can Mint.
After the Mint closes,
all of your packs will be distributed.
And that means you will find out whether or not you got escape packs,
which have no Popkin in them or legendary packs, which have Popkins in them.
If for every escape pack that you draw, you,
you get your full mint refund money back.
So you're only paying for the Popkins that you end up catching,
but you do get to keep some of the cool rewards in there,
like escape cards, and there's other mechanics,
like pity points that we can go into it.
But at the simplest form, that's it.
You're minting packs for a chance to get Popkins,
and if you do not catch them, you get your mint money back.
And can I...
So I get the mint money back if I don't reveal a Popkin, can I funnel that
into a new ticket or a new booster pack or is it like only the booster packs that I,
or the mint tickets that I bought like when the initial sale opened?
Yeah, so you won't know which packs you draw until after the Mint window closes.
So you will have to Mint what your goal is to achieve.
And then once Mint closes, then we'll be distributing all the packs after that.
Interesting.
Okay.
And there are different packs.
So I dropped a post today for the people who want to read up on it. I know Cap also pinned the announcement in the space. So feel free to take a look there.
the different packs you already said like some hold uh popkins some hold um no popkins but other
kind of digital rewards and people can get a refund and there's also uh what was the name
a rat pack right is this the name exclusive red yep yep so um well i'll not get rat pack first
so the rat packs are distributed to all the people who hold the NFT New York pizza from 2023, I believe it was. That
was before my time. So everybody who has the pizza digital collectible will be getting the Rat Pack.
That is the Popkin's rat. It is the, by far in the collection, the most rare species of the 25K. So that's not available during public
mint. It's only for those holders of those NFTs. When the mint page is open, you're basically be
claiming rat owners or NFT pizza owners will be claiming those rat tickets. For everybody else,
or NFT Pizza owners will be claiming those rat tickets.
For everybody else, when you go to Mint,
you're basically getting a mystery ticket
that will either distribute the legendary pack,
which is the Popkins Mint, that's the gold one,
or the escape pack, which is the purple pack.
And inside the purple pack, there'll be escape cards,
which are what we're calling the digital stickers. They're highly collectible. There's
different rarities to them. They are soul bound. But we're going to be rewarding some of the,
basically within our achievement system, rewarding people who are able to collect all
nine of those escape cards. And then also inside the escape packs, we'll be distributing pity points
in the form of visually cards. So you might draw five pity points, 10 pity points, 25 pity points.
There's different rarities of pity point cards within the escape packs. And the top 50 people who have the highest amount of pity
points at the end of the mint, we are giving a free OG
Klanosaurus too.
So it's not one to one pity point.
It's two of the same people can draw the exact same amount
of escape packs and have completely different numbers
based on what the pity point card
allocation they get inside those escape packs. So it's another super fun mechanism for anyone who is,
you know, the losers are not catching Popkins. And again, that's all free. Those escape packs
are all free. You get your money back.
Everybody's chasing Popkins, but there's a side quest happening
for free Klanos.
When you don't catch Popkins, you're eligible
for a point system that's also
kind of a gotcha system and blind box
event. And if you get enough points,
you'll get a free Klanos as well.
Let's go.
That's exciting.
I want to dive into the creative process behind the new collection
a little bit more in a second.
But before we do that, for the people who are just joining us,
we're giving away five free mints, correct?
That was giving away Blake, Cap, or free spins.
What do we name it?
Yeah.
Well,
I mean, spins is the easiest way,
way to go,
but yeah,
everybody participating in the show today,
we're giving out free spins.
So you're that's five free chances to get a pumpkin pack or one of these
escape packs.
So yeah,
let's go.
Thanks so much for the people who want to win.
Bottom right corner, like and retreat the space and drop a much for the people who want to win bottom right corner like and
retweet the space and drop a question for the team um in the replies uh we'll pick the winners
at the end of the show shift i see with the hand up please go ahead yeah no i definitely i mean
we're on the same page i definitely want to get into the the creative side of things you know the
the creative thought thought press um behind popkins you know i know blake andrew cab you're still liking behind
a rocking a popkin right now um i'd love to know where that kind of the ideation came from you know
for certain characters uh within the the new ecosystem that's spinning up right now
oh my god my windows crashed at the same time you you were asking the question, but I made it back on time.
I was freaking out.
Yeah, okay.
So like I mentioned earlier,
the thesis behind the Popkins is one,
some of the guys on the team and girls have built,
we were there building minions,
you know, for the first Despicable movie.
We wanted those types of characters of our own. We also felt that our world is richer than just your
average dinosaur property. Like we don't want a world that's just inhabited by dinosaurs.
We want some like fantasy elements. So we needed these characters that act a little bit like fauna
or like the animals, if the dinosaurs are the smart or like human type beings of that world,
and they have culture and whatever. That's not to say that the Popkins don't have culture. Think of like the minions or think of like the
little, the, the kind of like tribal birds in, in surfs up that try to cook kitchen,
kitchen Joe. Do you remember that scene? But yeah, so we wanted to just add a little bit
of richness to the world and be able to tell other stories that we're not necessarily going to be telling with the Klainos themselves.
The Popkins can show up.
They're definitely showing up on the TV show.
They can show up in things like web comics and in their own mediums.
They can stand alone, but they're very complimentary to all the stuff that we're doing with Klainos.
And after I'm done ranting, I'm going to try to share some of the because, you know, I leak stuff all the stuff that we're doing with Clayknows. And after I'm done ranting,
I'm going to try to share some of the,
because, you know, I leak stuff all the time.
If you go on Discord and like the Attic channel on Discord,
you're going to see a lot of stuff
that I'm leaking from an art perspective.
And a lot of behind the scenes threads
are about to be released.
So you can see a lot of like the making of
and the character design stuff a little bit later
and I'll pin those. But that's really the spiel. Now, the other side of the story of and the character design um stuff a little bit later and i'll pin
those but that's that's really the spiel now the other side of the story is how do you design
characters like that well they gotta feel like they belong in the clino world they gotta follow
the same design language a lot of that comes from this the the kind of like simplicity of the shapes
the floating eyebrows and after that there's um the color language that we use. But, you know, after
that point, it's kind of like, we can do what we want, right? And the exercise was like, how do you
kind of create characters that are super toyetic? How do you create characters that feel very
different from each other, that kind of feel prehistoric, but are not like a copy of prehistoric but are not like a copy of prehistoric animals. They're mostly inspired
by it. How do you maximize cute? These are all the kind of questions we were asking ourselves.
So the way they've been designed is really for like a souped up collector's experience,
a toyetic approach, and the ability for them to exist in their own content.
Did Cap lag?
No, no, that was my spiel.
I'm just going to try to find stuff for you guys that I can pin here.
Yeah, sweet. Okay. i'm just gonna try to find like stuff for you guys that i can pin here yeah sweet oh okay i don't know i don't want to ask you know which character is your favorite which one do you
kind of have like a thing for but i'd love to ask right i know you have real some but i'm sure
there's one they're like you know i love this one the most okay so i it's it's a few of them actually so blake's pfp the the main character of that
at some point we'll reveal is it's just called fin um that's not the species name um i think
the species name is like snow fins but uh it's just the way i don't know if you guys saw the
walk cycle but the way it walks is it's just fucking hilarious. And it's like walleye.
So I just super dig it.
I think the dodos in content are going to be hilarious. And I'm pinning some of the comics here, which are basically like just makeshift storyboards.
Dodos are pretty hilarious.
They're a little bit whack.
They're kind of like how raptors can be really weird for the
for the dinosaurs um and then I really like the the lumi rays so those are like the manta the
floating manta rays because they're just adorable um the way they move um just how they look they're
they're really awesome and then lastly I just well that's that's a lot. It's basically like the whole collection. But I like the seashells just because for me, it's like as a collector,
I would just attempt to collect like the same kind of character
or the same patterns, but with all the different seashell possibilities.
That's what I would do.
Love it.
I love the pinned comics as well up on top.
I also do have some community questions that you want to go to in the comment section down below.
Diego asks if the Popkins will select class or evolve in the future.
Oops, muted myself.
Evolve? I can't answer that yet.
But the technology is there because finally we're we're unreal native with
these guys um which allows us to be operating in real time and do a lot of things that were
really difficult to do with the clay knows and they've been optimized for a lot of things like
like gaming and whatever when we were working with the clay knows we had to optimize them after the fact. And then for classing, for now, no, that's exclusive.
That's an exclusive thing to Klanos.
It makes sense for the Klanos.
And for the Popkins, it doesn't make sense yet.
So we're not really entertaining classing.
Really think of them as hyper-collectible characters,
the same way you're looking at things like Pop Mart,
but in the digital land.
Amazing.
By the way, the seashells you pin for people in the space,
they look really cool.
Might be my favorite species.
I really like Andrew's PFP as well.
I think this looks really, really good.
But no, the seashells look really cool as well.
And I'm going to pin something else but what what you guys should consider like what's really cool is when we build a collection like obviously for the most part at least in the
clano verse everything is 3d right except on like you know comics things like that but
we build 3d characters um at essentially a pixar level and i'm not just saying it. It's like we won awards against Pixar and Disney.
You guys know this already,
but it's like, I'm not just talking the talk,
I'm walking it.
It's really complex what we do.
And when you build characters or you do stuff in 3D,
it's really difficult to make them look good
and not like uncanny or just kind of like weird.
And to maintain the integrity of like there's a reason that like 2d drawings look really appealing and the good
companies or the good studios like like sony or like pixar or disney are very good at translating
what makes 2d drawing special into 3d so we put a lot of thought and work into making that a reality for our 3D collectibles.
But that also means that we start at the drawing board every single time. Everything is designed
in 2D. That also includes like, if you guys see the pin posts, we basically make a 2D mint
collection before even getting into 3D designing them because it's much easier to design everything in 2D and then executing it properly in 3D and capturing like what makes it appealing and figuring out
all the layers and the sort of textures and patterns and colors we want to use. We do all
that stuff in concept art. So the designers work their asses off doing that for months
and then we take it home in 3d which is a whole other
can of worms um but i think what's really interesting for people that might not know is like
you know there's a lot of of care and attention and resources pumped into building these collectibles
and it takes it takes a whole team and it takes um a few people that are experts in their respective fields.
Amazing stuff.
As I said, from an
art perspective,
it's really amazing to see
how you guys evolved.
I'm a big fan of the Clayness
collection as well.
Really excited to see
all the characters of the new one.
We've got a few more community questions
I want to get to.
We got Cosmos asking,
and this may be a broader question.
He asked, how quickly will Popkins
integrate it in the achievement system?
I guess a broader question would be,
what does the timeline look like?
So we have the Mint next week, right?
May 29.
Yeah, that's next week. We have that Mint next week, right? May 29. Yeah, that's next week.
We have that on 29.
When does the, you know,
reveal mechanism,
when does that open?
When will the achievement system be live?
I know you guys have a game coming up as well.
Can you share a little bit about the timeline,
what people can expect?
Yeah, so I can speak to that really quickly.
Like the Klainos,
we were able to retroactively add certain achievements
like you've held forever, you never listed,
things like that we can do for the Popkins.
So just a caveat,
on the chance that it isn't released right away,
there are retroactive things we can do in that system.
There's a couple, you know, bug fixes we're working on, and we want to make sure that everything works on the Klaino side of things.
So the first step for the achievement system, you know, will happen as soon as it possibly can for the Popkins.
As far as staking is concerned, the priority is the OGs and the sagas on Solana.
So that would be the Klanosaurs.
And just to make sure, I mean, you know, when you're building a staking system,
you want to make sure it is like as perfect as possible.
And so we take no chances.
So we're just going to make sure that it works exactly how it should with the dinosaurs or the Klanos.
exactly how it should with the dinosaurs or the Klanos.
And then once that's good to go,
it'll be much simpler to integrate the Popkins.
Also keep in mind that the Popkins
are built natively on SWE,
and the underlying tech for the achievement system
is built on SWE, so there's way less friction there.
So once we've cleaned house with the clean house
for the achievement system and the staking system,
we should be ready to go as fast as we can for the Popkins.
And again, for the achievements,
things that are retroactive will be honored as well.
Amazing.
So one more community question,
maybe before I have one more community question maybe before
I have one more of my own
we got Khaled asking
wait a second
why did you
choose 25k supply
for the new collection
so Klanosos collection I think has
10,000 supply
around that
on Solana
so 25k is almost like around the the number of
like usual expansions right usually 10k and then 20k uh but why did you choose 25k like what's the
i guess there was some uh thought process behind picking andrew has an amazing thread that i'm
gonna find on post and he's gonna talk talk to collectorship. But I will say that, you know, Little Pudgies is what it's 20. It's a 22k supply.
And I know that Lucas talked about the same thing that that Andrew and I talk about in terms of
actually more like more is better for secondary collections to maintain the integrity of the of
the low supply on the on the premium assets or the OG assets.
But Andrew can get into that.
Yeah, I'm happy to.
So I think Nick hit one of the points, which is we wanted the next collection to be distinct
in all its characteristics from the original one to maintain and preserve that original OG status,
right?
So that's why you've got Popkins that are a completely different character set. They're not Clannosaurus. They live in Clannotopia underneath the Clannosaurus
brand. There's 25,000 of them instead of 10,000 of them. And the price point's a whole lot
different as well. And that last point speaks to the next one, which is just offering accessibility
to different people in order to grow the brand, right?
And so we wanted to have more people involved in the Klenosaurs.
We get a lot of feedback anecdotally
from often actually a lot of like family people, right?
Who've got kids who are like,
oh my God, I would love to kind of like participate
with my kids, but it's really restrictive to have a floor
price that's two thousand dollars or or whatever it is on any given day you know to just have a
an event with your kids like like a fun little experience i still 200 which is the which is the
the price we're doing the popkins at and it's win-win like i said or blake said you know you
get one or you get refunded um it's still kind of steep when you consider a very retail-facing
product one day, but we're still very Web3 native and we're trying to move that direction,
which is kind of like the third point, which is if you're trying to build the brand,
like the biggest thing people want in the NFT ecosystem, let's say you're an OG Clano holder,
ecosystem, let's say you're an OG Klano holder, they want accrual of the brand value into that
NFT, right? They want demand to accrue into that NFT because honestly, price go up. That's what
people want, right? Now, what that means for us is not, we don't try and drive price. We don't do
that. But what we do do is build the brand in such a way that makes sense for the collectors in a collector centric way.
And in order to do that, you need to have translation from like web to fandom, right?
We get hundreds of millions of views on socials.
We're doing a TV show.
We're doing a game.
You know, how do we move that fandom into the web three NFT layer?
Actually, digital collectibles are not even the hurdle, right? How do we move that fandom into the Web3 NFT layer?
Actually digital collectibles are not even the hurdle, right?
Like there's massive digital collectible markets all over the place, whether it's Counter-Strike,
whether it's Fortnite, whether it's Roblox, like there's a bunch of them.
They're billions of dollars each.
So the demand is there.
It's just a matter of translating it.
So we think we've got to offer digital collectibles at the NFT layer that are appealing to everyone.
The same way every big collector brand is built across all of history, right?
Like whether you're taking the most prominent example people usually take here is Pokemon,
which is a good one.
People will say you're not Pokemon.
I'll rebut that with we will be.
But let's say you don't have the bullishness that I do.
Like, you know, you can even look at sneakers. You can look at watches. You can look at handbags.
You can look at literal like gemstones, right? I'm not sure if Nick's having a stroke.
What did you just say?
Side note. I don't get the boob the losers i don't get the booboo's
at all i don't find them cute they look creepy i don't know why there's so much
hyper attention around trolls cabbage patch kids all that stuff but it's not oh my god
i don't get it i just don't get it there's a lot of nfps that don't look good and are worth a lot
hey hey settle down over there. We love all NFT collections.
But no, jokes aside,
like in all these examples,
taste is a whole different thing.
Like people like different things, that's fine.
But you need to have entry points
for people to enjoy the brand
at like a accessible level.
And like fandom and collectorship
are byproducts of experience inside of that world.
If you cannot access or experience the world because it's restricted to begin with, you
never get to that fan or collectorship level.
In Web3, we have a really different cohort of collectors that are collector first people
that have immense amounts of discretionary income because of the success of
crypto. But the average person who just wants to participate in digital collectibles where we know
there's a market needs an onboarding into the NFT layer that is actually quite welcoming.
So how does Popkins bring us there? It's a bigger number of collectibles. It's at a lower price
point. And the experience is far more retail facing with
the booster packs. You open them up. It's clean. It's fun. You could do it with your kids. I keep
encouraging people, if you've ever tried to convince someone that Web3 is a thing and
we're struggling to do it, just buy a pack, open it with them, and then tell them it's Web3. And
they'll be like, oh shit, this is what it should look like for everyone. Right? Like that's the experience we're building.
So you just got to make the experience one that makes sense and bring people directly into the
web three NFT layer through welcoming product. This is where I think a lot of brands struggle
because you've got big, big IP coming from web three that have big numbers on socials,
doing lots of things, et cetera, et cetera. But translating that back into Web3 requires a digital collectible product line that is welcoming
and can grow into collectorship. The same way, the example I gave in the thread that I think
Nick is going to pin or didn't pin, but you can find it pinned on my page is when I was like 9,
10 years old, I bought a Pokemon pack with whatever money I had.
And I didn't, I couldn't participate at higher levels.
I'm in my thirties now.
I've, I've got 25 years more of precedent where I'm a huge Pokemon fan.
And today I might spend 10, 20, 50 grand on a Pokemon card, right?
Because, but, but you needed to have the, like that experience over many years, enjoying the cards, enjoying the show, enjoying the games, talking about it with your friends.
That's how fandom and that's how collectorship is built. on a relative basis, super, super collectible when you consider that the endpoint should be hundreds of thousands,
if not millions of NFTs
at like a five or $2 price point, right?
And that's like the passive enjoyment layer,
but builds fandom into these ever more
collector-centric circles.
And that's like your funnel into collectorship.
Amazing. I know, Shif, it's one one more community question but before we go to that you mentioned
like uh the minting process uh recommending people to to try to to see the world three can be a thing
so i'm all right to assume it will be like a very uh you know consumer consumer crypto style mint? Can people pay with a credit card? How will the onboarding
for the mint process look like?
It's USDC on Seoul, Chan.
On Sui. He means on Sui. It's USDC on Sui.
Oh, sorry. Oh my gosh uh what a flop there yeah sui
that was actually the community question as well well you answered it well gone well done um gosh
i feel like i feel like you guys just announced and you know fast forward the mint days already
coming up which is going to be super excited to see i definitely think um a lot of people are looking to get into the sui ecosystem and i think this is something that's
going to be the gateway for them i think a lot of people kind of mentioning yesterday like
they haven't interacted with sui at all or haven't minted anything or bought anything
but due to this they're they're going to get into the ecosystem so it's actually pretty exciting to
see you know um a lot of people getting interested into ecosystems because, they're going to get into the ecosystem. So it's actually pretty exciting to see, you know,
a lot of people getting interested into ecosystems
because something they're interested in is happening there.
So I'm looking forward to that.
And obviously you guys made a belt, Solana, pretty relatively early on.
And then you guys also did the same thing with Sui.
So I'm excited to see the growth that comes from that as well.
Amazing.
Shiv, do you want to pick our five winners for the day
for the free Cleaner Source Popcans spins?
Let's pick someone,
because I know we picked a few people
who already have a Cleaner PFP.
Let's do some onboarding.
Let's pick some people without a Cleaner PFP.
So we do some
expansion live on the show.
I'll let you pick them.
Probably best to tag the
winners in the comments so
they can DM you with their
wallets.
I think I'll tag
them in the comments section down below.
But I'll mention a few names
that came to mind.
Karma being one of them.
Come on, Karma can afford a mint herself.
Come on, she works with Monab.
Okay, fine, fine, fine.
Sorry, Karma.
Whale revoked your whitelist,
even though you dropped a very wholesome comment down below.
That's actually pretty surprising.
I'm seeing a lot of Klaino PFPs in the comment section down below. That's actually pretty surprising. I'm seeing a lot of Klaino PFPs
in the
comment section down below, so a lot of people
pulled up. It's going to take a second
for me to go through it, but I'm going to pick
a few names. While you do that,
I will thank the Klaino Source team
for coming on today. It was great to
have you guys on. I definitely
want to do a stream with you guys
once the Packer wheel goes live.
Personally, it's probably one of my favorite things about NFC
like the reveals and kind of the thrill you get when you have a pack
or you have an unreal NFT and you don't know what you get.
So I will definitely do one. Would love to have you on one as well
but we can discuss it later on. But yeah, thanks
so much for coming on today. It was great to talk.
Oh man,
we're always happy to be here. And Will, I'm going to
send you a video of what that card
opening system actually looks like right now because it's
so dope. But
we'll reveal it early next week.
And also
we encourage everybody to live stream their
pack openings. We want people to have fun
so we'll definitely be in touch with you will and and see if we can set up a big stream chain
together with just pack openings all day let's go i'm down come in come in shift let's run it
yeah no i love that i love that i haven't been this excited to open packs. You'd be surprised. A lot of my good friends are absolutely ripping courtyard packs
and buying a bunch of packs from eBay.
But this excites me the most, I'd say.
So I'm looking forward to it.
Let's go.
Do we have the winners, Jeff?
Are we good to go there?
Yeah, so I dropped a few crowns in the comment section down below.
The first winner that came to mind is Kunya Mark.
He said, well, he's tuning in.
He sent a screenshot down below.
Appreciate you guys tuning in.
Another one's Eric.
I love his comments.
And this is the reason why you'll get into the sui ecosystem because of cleaners.
Another one being VT Zero dropping two great questions that we went through as well.
I am still picking two more, but I'll pick them out in the comment section
so I'll tag them.
Amazing. Thank you Shiv. Thanks everyone for tuning
in. We will be back
next week. We might
oh no I can't reveal the guest yet. We might have another
big guest coming on but
I don't think we can reveal it yet.
So stay tuned. We'll probably make an announcement
next week.
Have a great day. I don't know we can reveal it yet. So stay tuned. We'll probably make an announcement next week. Have a great day.
I don't know if X is still working.
I still don't get notifications,
so I didn't see your comment shift.
That's why I was asking.
But probably a good time to spend some time off of X today.
So thanks, everyone, for tuning in.
We'll be back next week.
Have a great day.
Bye-bye.
