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What Most NFT Founders Get Wrong (And How To Fix It)
Recorded: Feb. 17, 2026 Duration: 0:57:51Space Recording
Short Summary
In a recent discussion, Unvault co-founders Aaron Haber and Ernest Lee explored the common pitfalls NFT founders face, emphasizing the importance of enforcing royalties and community engagement. They announced the upcoming launch of Unvault, a platform designed to enhance NFT trading across multiple blockchains, and highlighted strategic partnerships aimed at expanding project visibility and sustainability.
Full Transcription
Thank you. Thank you. Okay, good morning, everyone.
Good morning around the world.
It is I, Aaron Haber, and I'm here with uh earnestly my my co-founder co-partner
good morning there good morning everybody co-partner do you just partner co-partner
it's just partner yeah it's a co-partner it's like a machine how would there be not a co-part? Right. Yes. Yeah.
Yeah.
Yeah.
So today is the Thursday, February 17th at 11 a.m. Pacific time. We do host these shows on Tuesdays and Thursdays each week.
So if you're like, what's up with Unvault?
You know where to find us.
I mean, you can always DM us as well here on Unvault on X or on Ernest or my own personal X accounts as well.
Good morning to everyone in the audience.
I see a bunch of apes and mutants and, you know, whatever.
Yeah, apes.
I don't know.
All types of stuff.
I did think about... I changed the formatting of the title.
Did you notice that?
I know there's two spaces between NFT and Founders.
Yes.
Yes.
I've never been so embarrassed.
Yes, I decided to put extra spaces in and see what happened.
No, I have been putting like
unvault colon burr i was like we're all right we are unvault so you know what's the point but
today i wanted to do a little clickbaity type thing but it's really not but it really is like
what i think is important um what most nft founders get wrong and how to fix it.
We might have different opinions here, potentially,
although I think we're probably mostly on the same page as we basically created Unvault and The Divot
to try to help with this.
So, and by the way, anybody who wants to come up
and talk with us, ask questions, argue respectfully, you know, come on up.
Leave comments in the comment section if you like.
And if you wouldn't mind sharing the space, I mean, Ernest and I are world famous on X, but, you know, Unvault is, you know, relatively new.
So let people know, spread the word.
Ernest, I'll go first. I'm not, I'm not going to throw you under the bus here. You know,
what most NFT founders get wrong. Well, look, I mean, there's a couple of things. Okay. First off,
when you and I were helping people with, with ApeCoin DAO, with all that kind of stuff,
we had a lot of conversations with founders.
Then when we started to work with like STK and we had the second highest grossing mint
on ApeChain, and I think that still holds up, by way. Um, uh, raised,
if you round up a little bit,
you get to about $200,000 us,
USDC.
and people would say like,
okay,
what a G's being the first,
by the way.
Yeah.
Yeah.
As people would say,
well,
what should we do?
What should we do?
And remember everybody was charging like nothing.
They were,
they were like,
Hey,
uh, you know, people on ApeCoin, they don't want to spend money.
Let's charge nothing.
And so then people will like us and they'll buy our mint and all that.
And mostly it was people that were buying stuff and then trying to turn, you know, sometimes literally a buck or two and get out right away.
turn, you know, sometimes literally a buck or two and get out right away.
And then what were founders left with at that point?
They were left with not a lot of money to do anything.
And then they would be scrambling around trying to figure out, okay,
what can I do to keep this project alive?
What can I do to make things happen?
And the answer was not a lot.
And so one of the first things we told people,
founders, people that were going to launch a mint,
is, you know, charge something.
Especially if you're promising something
or if you want it to be more than just kind of like a vibe mint.
Nothing wrong with putting out just, you know, some art
or some goofiness and just being like,
hey, get it if you like it.
I'm not going to do anything with it ever.
Have fun.
Sure.
Okay.
But we have spoken to a lot of founders who are like, okay, this is my baby.
I want to put it out.
And they're like, I'm going to charge $2.40.
and uh it it didn't work out uh very well and and to the point where
um we have been approached by many projects from that era um and i guess from before and
and ernest what do they what do they ask what do they ask, I mean, they ask us lots of things.
They ask us to buy their project.
But they do that.
Yeah.
That's the point.
They're like, you know, they start off with, you know, we really want to do this.
We're listening to the crowd and this is what we think we can mint it for.
And then the mints don't go very well. And then, you know, and I gotta tell you from personal experience, it's the worst
thing in the world to try to mint something, to really care about it, to
really have good intentions and then not be able to do anything with the project.
What are you going to do?
Yeah, I can give an example of that in RWA.
I mean, I've been in the coffee industry for a long time,
and there were a lot of people who were running to set up coffee shops
when Starbucks was doing so well.
And they didn't realize that Starbucks was making zero money on its stores,
and it was making all its money because it was roasting coffee.
And so you have the front end of of doing an nft project you see how
and boarded yacht club or or some of the others have done really well for themselves and you
don't realize the business that exists in the back end yeah and i would say this is not the
main point here but it's just like the starting point. But now you have a project, right? And
maybe you're a historic project. Maybe you are a brand new project. What can you even do?
Here's where I think a lot of founders, and by the way, not really their fault,
And by the way, not really their fault, right? I mean, this is a totally new industry, figuring things out. I think that the market changed in many, many ways.
You know, it was about art. It was about technology. It was about royalties, messing around, seeing what could happen. You know, I remember being in a conversation for, I think, $60,000.
And that was amazing.
But the real story was that there was a 10% royalty attached to it, and the seller turned around and sold it for over $6 million.
And he automatically, trustlessly, got $600,000, I think, in ETH.
And so it ended up being a $660,000 thing.
And who knows how much he's gotten from, you know,
that piece of art being sold.
And you look at Bordea Bioc Club,
and you look at, you know, other projects,
and they made a tremendous amount of money in royalties.
And now, you know, some arguments against it are, well, some founders
pissed it away, some founders rugged. Yeah, there's always bad actors or people that even
are trying their best, they don't know what they're doing. But I think one of the big
mistakes now is that founders are chasing the loudest voices, as opposed to their core audiences.
Does that make sense, Ernest?
It does.
Yeah.
I would agree with you there.
I've heard, I've heard a lot of that.
I mean, I hear it in projects we work with, where, where someone is either on
the timeline or, or over in the discord and they have an issue that not everyone
else has but they've been really loud about their issue and um yeah and and certainly and certainly
i i mean that um and i also mean that this space in total and this means that NFT trading platforms, NFT collections and founders, and even community members are looking at these metrics.
Like, what are the main metrics?
What is the floor price?
What is the trading volume?
Et cetera, et cetera.
Sure.
I mean, I guess you have to have something to measure things by, but instead of trying to
work with the people that really are into the projects, you know, the people that have been
holding for sometimes for years, the people that are really loyal and excited, you know, projects
chase volume and those kinds of metrics. You have projects where 90% of the project is held,
you know, 10% isn't. And what is happening with that 10% floor? And that's what we're looking at.
And we know that there are farmers out there. We know that there are bots out there. We know that
there's all types of things out there that I just feel like they have a place, you know, they have a place in the market,
but we have given them too big of a voice, a much, much more outsized voice, I think,
than they should have. And where has it gotten the entire space? You know, I mean, we look at floor prices,
well, they're in the toilet compared to where they used to be.
We look at revenue for these companies
and they're nothing compared to what they used to be.
And, you know, did we experience a bubble?
Yes.
But does that mean that it has to be all the way down here?
And everybody's on the timeline, you know, uh, well, well,
we're finding the true price and we're finding this and that, you know,
or maybe we're just not paying attention to the right metrics or,
or, or making sure that the projects are actually healthy and are able to
succeed. And of course, you know,
one of the things I'm talking about here is royalties.
I'm pausing to let you get some time in.
Oh, okay.
And royalties are important.
I mean, certainly when you mint,
before we get off of the initial mint, how things go, I mean, we've worked with a
number of projects or we talked to another project, work with them, talk to a number
of projects that that minted and distributed all the mint funds and didn't have any money
to do the cool stuff they promised they'd do. And so that's what leads into royalties. And they expected
that royalties would be enforced back in 2021. And in 2022, we had royalties not being enforced.
So now we have contracts, a lot of projects that have gone to a secondary mint or tertiary
mint or some other ways to extract value other than royalties. And I think with what we're doing,
we're bringing royalties back into play
and we're gonna enforce royalties on all collections
on the Unvault website, because that's what we believe in.
We believe that royalties are important.
Yeah, and I would say if someone's goal
is to avoid supporting your project,
they're not your core customer, core community member.
I spoke with one founder.
I will not tell you who.
It's a founder of a decently well-known project.
And if you guessed it, you're probably all wrong.
But when I explained the divot and he said,
well, who does this hurt? I said, well, who does this hurt?
I said, well, it doesn't hurt anybody, but the people that are selling, you know, the bots and the traders, I mean, they're going to have to pay royalties.
And they're not going to like it.
And his answer was, well, fuck them.
And that's the right answer, by the way.
That's absolutely the right answer.
You know, everybody here in this room,
I mean, look, you know, we're all a little bit degen. And I think it's okay to be degen. I think it's okay to sell. I think no sell shaming will ever come for me. It is okay to sell. But pay the
royalty. And it's not just, to me, I mean, it's a little bit of a moral thing,
but it's not just that. It's also you are helping to tend to the garden that you want to keep coming
back to, right? The stronger the projects are, meaning that they have money, revenues coming in,
the more they can do, the more they can do, the more people will want to buy in, the more people want to buy in. Yes, maybe the floors will go up. Maybe prices will go up. Maybe royalties will go
up. And they'll have the ability to fund their project. Now, you know, I know everybody is
sitting there thinking like, oh, yeah, look at these founders smoking cigars, lighting them with
$100 bills. I think at this point, we all know that many, many at these founders smoking cigars, lighting them with $100 bills. I think
at this point, we all know that many, many, many founders have been struggling with their projects
for years, not getting paid anything. And people still expect them to do things and they still are
doing things. But even the big projects that do have money, We want them to be healthy. We want every project at every level to be healthy. But with the divot, it's not just us going, oh, let's help the
projects. It's also giving everyone here in this room and everybody listening to this podcast live
or recorded space, podcast, whatever you will, you're making money too, right? Once you opt
into that collections divot, when something is sold and it makes a royalty, if you opt in
and you follow the rules, and the rules are usually pretty damn easy, like, hey, don't list
your shit, you're going to get paid. Some of the projects will pay, I think most projects will pay
weekly or monthly. Some can pay quarterly. I think we even have an annual, which I don't
see many projects using. Some have instant upon sale. Something sells, everybody gets a, you know,
Something sells, everybody gets a, you know, a payment.
And so everybody eats, everybody wins.
And the more everybody wins, the higher everything goes, potentially.
So, you know, part of what we're doing is we're trying to talk to the founders and say,
hey, you know, it's okay to make money. It's okay to ask for
royalties. Your project has lost $400,000 in royalties over the past three years. Your project
has lost $6.7 million. Your project has lost between $75 and $100 million in unpaid royalties.
Now, what is the, and by the way, those are actual numbers from projects we have talked to.
All publicly available, by the way.
So, what is the point, though? And the point is, let's concentrate on the people that want to be here and the people that want to be good actors in the space.
And will there be people that skirt royalties still?
Yes, there were people that skirted royalties when they were fully enforced.
But I think what we're doing, we can bring, first of all, we are a trading platform, as you said.
And so we will enforce all royalties, even with collections that aren't signed up for us.
If they have a royalty, if they're on an old 721, I mean, we'll definitely try to get them on 720C, but we'll still honor that royalty.
You want to buy on our platform, you have to pay the royalty.
And if that means that every bad actor in the space goes over to a different trading platform, so be it. That's okay. We'll tend our garden in the right way.
a bit of a revolution in thought
where we get the other trading platforms
back to honoring royalties.
And look, if the traders don't want to pay royalties,
they'll either find their own project
or they'll trade amongst themselves
or they'll move on to shit coins or something.
Fine.
But I think we need to move back to let's pay royalties.
And you know the thing that kills me?
And I've said this, you do know,
because I've said this before.
A 721C, so for all of you,
I think everybody in this room knows
what an ERC 721 is, okay?
And then there are many different ERCs for NFTs, but a lot of the old
historic ones were on 721s. And by the way, some of the NFT trading platforms, even as
probably even now, they're not putting contracts on 721Cs. They're still putting projects on 721s,
which kind of makes me angry, I'm going to be honest.
which, which, which kind of makes me angry. I'm going to be honest.
But so the social contract was always that royalties would be paid.
But it wasn't a legal contract.
And you can say, oh, it was a smart contract.
Oh, it wasn't built into the code.
But that was always the deal.
Okay?
Then they stopped paying royalties.
I think it was Magic Eden first,
and then OpenSea and others followed
suit to get, you know, that trading volume. There's nothing that says that the trading
platforms can't honor royalties on a 721. In fact, we are going to, as I've said.
So basically, here's the conversation.
So basically, here's the conversation. You go to one of the other trading platforms and you say,
You go to one of the other trading platforms and you say, hey, I've got a collection that does not enforce royalties.
Can you please enforce royalties on my project?
You have the ability to do so technically.
And Ernest, what are they going to say?
Well, historically, they said no.
said no. Don't lawyer it up. They're going to say no. They're going to say no, but I mean,
Don't lawyer it up.
They're going to say no.
from a legal perspective, I look at this a little bit differently than it has been treated in the
past. If you have a terms of service within a project and the mentor agrees to the terms of service when he mints, he or she mints,
then certainly a platform, an NFT marketplace
that doesn't enforce that royalties
is technically, could be liable for torsious inexperience
with contractual relations.
Basically, they're helping somebody break a contract.
Break a contract, right.
By the way, you see Dario's in the room?
Oh, yeah.
Hey.
And so you have that, and then you have marketplaces that said they were advertising that they enforce royalties, and then all of a sudden they change tune.
The changing tune could be seen as unfair competition or misrepresentation.
But I think what's more interesting is the copyright theory, where you have an IP license and where that IP license requires that you pay royalties on the sale,
which kind of feeds back to the torsius interference.
But at the end of the day, if we did any of this stuff in the Web2 world
or even in contracts generally, any of this stuff, at least you could be sued for it.
If you were trading something that required that you honor a royalty,
you could certainly be sued for it.
It's just that we live in this web3 world where people are faceless
and wallets just exist,
and it's hard to identify the counterparties on a transaction.
It's not hard to identify the NFT trading platforms.
But let's say this, okay?
Let's say that you and I are attempting to help the trading platforms
and everybody else understand their responsibilities
and get back on the right path.
Do the right thing.
Yeah.
And just to finish off my point before,
and by the way, I did hear that I think today is Dwayne's birthday.
Or was it yesterday?
Happy birthday.
I think it's today.
I think it was yesterday.
No, I think Janelle told us that today is his birthday.
Okay, she told us yesterday.
She told us yesterday that today is his birthday.
Yeah.
So anyway, happy birthday to Dwayne, a great guy.
A great guy.
All right.
So you say, oh, my stuff's on the 721.
Hey, every trading platform out there, I do have a royalty on the contract.
Will you enforce it?
Their answer is going to be no.
They used to, but they don't anymore.
Now you go to, you migrate
and you put everybody through that, you know, situation
and you have your shit on a 721C
and now they go, oh yes, we will enforce it.
Now a 721C does not actually enforce royalties.
What a 721C does is it allows the contract owner to stop the sales or listings of their
NFTs on a platform that will not honor royalties.
So when you think about it, it's fucking maddening.
721, hey, you have the ability to enforce royalties, will you?
721C, hey, we can shut off sales to your platform and you'll lose money.
Can you please honor these royalties?
Okay.
And, you know, they could just say yes on the 721.
And we're going to prove it to you because we're going to say yes on the 721 on our unvault trading platform.
So if Dario, look, Dario minted a lot of amazing things.
If he has work on 721s and he has a royalty on it, we're not going to make him jump through hoops and threaten us with a 721C.
We're just going to pay them the fucking royalty.
You know why?
Because that's good for business.
It's good for everybody.
And I dare say that we have gotten to the point in our space where we care too much
about sort of the lowest common denominator.
And by the way, if you're somebody that skirts royalties all the time, I get it at
this point, because nobody is really asking you to pay them. Even a lot of the collections
themselves, you see it on the timeline, they're like, we don't care about royalties, because
Because that's kind of where the mentality is here.
that's kind of where the mentality is here. Believe me, they care about royalties.
Believe me, they care about royalties.
They care about royalties.
And so as we move forward, our stake is going to be,
I don't mean like we're staking things,
I just mean like our principled stance is going to be,
hey, let's make this work for fucking everybody,
the artists, the founders, and the holders.
So if you're one of the 90% or 95% of a collection,
of a community that is not a trading fiend
and you just love the community,
why should you not be celebrated
along with the success of the project.
If the project makes money on these royalties,
you will too.
You will have that opportunity.
And if you want to sell,
sure, you won't get a divot that cycle,
but you'll make money.
Good for you.
And you'll put money back into the ecosystem.
Everybody wins.
And this is not sort of like, oh, can we do this? We're doing it right
now. The contracts are being audited by Quit. OX Quit, if we're going to use this formal name.
They are being audited right now. We're launching in, I don't know, 30 to 60 days.
And if people are hearing this for the first time, and Dario, I might slide into your DMs,
but if you're hearing this for the first time, Unvault takes an NFT contract from the owner,
by the way, only the owner can do this.
And it says, hey, would you like these NFTs to also have representations, we call them echoes,
on many other blockchains? And to start, ETH mainnet, Ape Chain, Base, Abstract, Binance Smart
Chain, Polygon. We're looking into the Robinhood. It's only testnet right now. We're looking to
Robinhood, but also Solana, just so you know that we're not just doing EVMs. Eventually we expand into Cardano and Sui and what have you, whatever.
It's called Unvault because you can only have one active instance at a time.
So what happens to all the other ones on the other chains?
They're locked up.
The only person or entity that can take them out, swap them,
is the wallet that owns it.
Not the collection,
not on Vault, nobody.
Your NFT, your key.
Right?
Nobody but you.
Why would you even want that?
Well, because there's a lot of people out there
that are looking to buy NFTs,
but they don't want to cross into the weird
territory of solana or the solana people don't want to cross into the the gross territory of
eth and and what the hell is going on on ape chain and and what what's up with base isn't that coin
base and you know whatever it changes your art or your collection from, hey, it's on this one contract
to, hey, it's everywhere and everyone can buy it. It does not dilute your collection because only
one is active at any given time and opens up liquidity market. And I dare say marketing
to every single person that transacts with NFTs, whether they are a degen, trader, collector,
NFTs, whether they are a degen, trader, collector, art lover, whatever, or all of them, which most
of us are. It does that with everybody. Now with the divot, you also give people incentive
because when your royalties come in, you can take those royalties and put a part of them,
your choice, how much, into a pool to pay back your holders.
Now, what about the SEC and securities?
Now, it's a legal framework.
It's technically a licensing deal with your own holders.
Okay, you're licensing back the work.
And I understand different people have different licensing situations, but in essence, you are licensing back, uh, your own project and you can use their shit in, um, you know,
I don't know, a good morning GM or, or, or a post or something. And just, uh, just the idea
that you can do that, they're going to get a royalty back.
It is not a security at all.
It is a licensing agreement.
Patent pending, by the way,
on the technology for Unvault and Divot.
So what happens?
These NFTs, these projects,
they go all over the place.
They go to every chain. They start showing up in the top 10
on chains where people have never seen them before. People can buy them on their own native
chain. They can buy them in their own native coin. And they become part of your community.
It doesn't matter where they are. They can still come to your Discord. They can still come to your
spaces. They can still come to your events. It won't even matter.
And let's not even talk about a new mint because a new mint, we are the, again, this is patent pending.
We are the first and only platform where you're going to truly be able to mint on multi-chains at the same time.
That's not, oh, I'm going to put a hundred here and a hundred on this chain.
It is every single person that mints gets to choose what chain each NFT is on when it is minted.
And again, our patent pending technology makes it so that there cannot be duplicates.
There cannot be two number ones, two number twos, right?
It's just like minting on one chain, except you can mint on every chain.
And your collection is on one chain so you can mint on every chain and your collection is on
every chain and the people can change it over and vault and unvault it to other chains but you truly
have a cross-chain collection it opens up liquidity for traders on all those different platforms
and i dare say for for apecoin my hope is that it rises the USDC price of the collections as well.
Of course, we all want ApeCoin to be back up at $27.
But until then, I think it rises the USDC price up as well.
well is that a guarantee no is that a hope yes we um we have some pretty big collections that
Is that a guarantee? No.
Is that a hope? Yes.
are signing up already have signed up are in the process of signing up um we we still can't
announce the the biggest one although holders of it if they check the discord have already seen
the announcement but i think we should check them to see if they check the Discord, have already seen the announcement.
Yeah, I was just checking them to see if they announced it.
Yeah.
Just as you were talking about that,
that's what I was doing in the background here.
Right.
What I can say is check your favorite...
I don't want to give any hints,
because the hints will be too easy.
Yeah.
It's a big collection from a big mover in the space is what I will say.
And it's silly because they have announced on discord,
but I know they're really excited to announce it on X.
And so we do not want to front run them.
Right.
And do we want to talk about the other collection? Or not yet?
Yeah, I would.
You think so? You sure?
Yeah.
All right.
Come on. These people want some alpha.
They're sitting here this entire time listening to us gripe about NFT royalties and everything.
They need that alpha.
Well, you already know that Clutch Puppies is going to be on there,
but Clutch Puppies we partially own now because we have a partnership with Simple Farmer, who we love,
and SDK, of course, and Bulls in the Block, of course.
And we can add Gs.
We can add Gs on Ape now as well.
Spoke to ourida this morning.
And he said, yeah, yeah, yeah.
If you ever talked to Rida, yeah, yeah.
Okay, yeah, yeah.
It's good.
Yeah.
So I love what G's on Ape does.
I love Rida.
Been friends for a while now.
And the art is spectacular.
The innovation from Rida and his team are amazing and so um i'm happy that it was a no-brainer that uh that he wants to
be on board so very excited about that and other projects we were talking to, and we literally can't even talk about them legally.
I'm allowed to say that, right?
You're allowed to say that.
I'm allowed to say that we are under NDAs and we cannot talk about things.
Yes, we're on multiple NDAs, and there are things we can't talk about yet.
But it's coming.
but it's, it's coming. Yeah. But that's the big lecture for today. Everybody is that look,
Yeah.
um, we, you know, entity trading platforms and founders, God love them have been chasing
the lowest common denominator down the toilet. Basically. Um, We really think that what we're doing here
with Unvault and Divot
and with the collection partners that we have
and that will continue to sign up,
and of course with all of you coming on and using it,
I can't wait to show you the actual platform
because it is very robust and it's pretty's pretty damn cool you'll be able to
check provenance of the token id from chain to chain it's it's just there's a lot of fun things
and some things we haven't even mentioned yet that'll that'll i think tickle people's people's um we are it it it this is a team effort and and we are very excited because this is the kind of
stuff that ernest and i have been talking about for years and we had the pleasure of talking with
uncle mac a couple times this week hello uncle mac and uh who i i love great innovator in the space. And he reminded me that, you know,
he would come into my space, I think on Clubhouse.
I think like 2021, 2022.
I mean, you know, I've been pretty consistent
in what I've been talking about,
even during the times when people yell at me
for being an idiot, because I believe in royalties
and I believe in, you know, creators getting paid and, you know, holders making money.
And, you know, we have to move past.
The only way you can make money on a project is to get out of the project.
And I'm playing a little violin for my cool cat that that was, you know,
I love Klon.
I love cool cats.
And, you know, that was the thing for me.
I was like, oh, I've, you know, lost like 12 grand on this cool cat, but I love cool cats, but yeah, I'm going to get back a little bit in the tax harvest.
Can't wait to get a new cool cat, though.
So the point is, let us all start marching towards royalties, start marching towards
celebrating communities, start marching towards metrics that aren't simply what is the floor
price today.
Let's start rebuilding collections and coffers, both for founders to use and also for us. When we launch,
you better believe that I'm going to be holding projects that collect a divot, not just because
it's our company and I like that, but because I want to, I want to fucking divot. I want to get paid for holding things.
And by sort of being part of that 95%,
that is along for the ride.
Do I deserve it?
No, I don't think anybody deserves it.
Is it something that I think collections should do?
Yes, of course we do.
Go ahead, Ernest.
Sorry.
I was just agreeing with
you and so if you are a uh artist a founder um a collection owner because because god knows not
all founders are collections owners or not all collection owners are founders at this point i
should say uh dm us. Let us walk you through.
Let's get you on board in that first class. A lot of the people from the first class,
a lot of the collections are going to be in those Rita, Rita, my God, videos,
which I'm excited about. We're writing up a little proposed synopsis on what the video
should be. That's exciting.
Let's get
your collection in there, too.
I mean,
let's see. I'm going to check our...
By the way, anybody's welcome up on stage. It's not
just supposed to be me standing up
in a soapbox. You guys are all welcome to come up and say
hello, ask questions, argue. No! Oh oh yesterday was the birthday you were right earnest yesterday was
duane's birthday well i take it back i'm gonna have to wait another 365 days it's a leap year
this year i believe uh good morning otis how you doing good morningis. How you doing? Good morning, Imani. How you doing?
All right.
Damn it. I thought I had the birthday wishes.
Good to see a lot of people.
Oh, there's even some people in here that we're meeting later.
How exciting.
I won't say who they are yet,
but I'm hopefully excited to talk about them later.
Good to see Lukovic, Uncle Mac, E-Money, Otis, Money, 456, Crypto Richie.
Dude, without my glasses, by the way.
Pat, Dwayne, Yaka Bird, Dario.
We already said hi, too.
I once hosted a space for one of Dario's drops.
Did you know that, Ernest?
He doesn't know that. He's muted. But it's true, I did.
A long time ago.
Monica, good to see you. YoBiz.
Alpha.
I really should
be wearing my glasses right now.
DeFi Addict.
Oh, that's where it is.
Oh, TP.
Hey, I follow you.
Good to see you.
McCash.
The Aspiring Nobody.
Doo Doo.
Hey, Mr. Ray G.
Daydream.
Good to see you.
Soldier.
Mexico.
MK. Bored Ape. And Old Hatter. Good to see y'all. Good to see every one of you. Soldier, Mexico, NK, Bored Ape, and Old Hatter.
Good to see y'all.
Good to see every one of you.
It is windy as fuck here in Vegas, by the way.
This morning, the temperature was, it felt like 26 degrees,
which I know that for all of you who are in cold climates,
you're like, 26 degrees, that would be a summer day here.
But no, not in Las Vegas.
Very cold.
So that's it.
That is the answer to what most NFT founders
are getting wrong and how to fix it.
The answer is,
don't settle for entities telling you
you're not allowed to make money. You're not allowed to have
royalties. Everybody's trying to figure out 18 different ways to monetize their projects
where we had a pretty good one. And, uh, will it be a hundred% adoption? Will people still try to, you know, fudge on the royalties? Sure they will.
But then they won't get the divot, and they won't get other perks that projects are offering.
So let's start concentrating on the people that are here for us.
The people that show up, the people that hang out with us in the Discord
and events in real life, et cetera,
and not just the people that are utilizing the NFTs,
not the ones who are turning off the pictures
on the trading platforms, you know, remember that?
I think that's still a thing.
You can just have the trader look
and take the pictures off.
Okay, yeah, fine.
But you know what?
God bless the traders and the D-Gens.
Because when they trade, it'll create royalties.
It'll flow back to the projects and to the holders.
To the holders.
And by the way, I mean, like, look at what's happening with most of these projects.
If anybody still has the mentality that, oh, you know, royalties are making everybody rich, I hope they will again.
But no, a lot of these founders are sort of, you know, scraping by.
Just, you know, can they hire somebody else to help them?
Can they pay themselves?
I don't like that.
They should be able to.
All right, Ernest, are you still there or are you on a call?
What's going on?
Do you know you're muted?
Apewell, good to see you.
Okay.
You know that I could talk all day long,
but I am going to put a last call out there.
Come up on stage if you want to come up on stage.
Put a question in the comments.
I've said my piece. It's pretty simple. i've said my piece it's pretty pretty simple i've said my piece um let's see here of course i was waiting to see if there's going to be a money gram today
meaning uh our friend money does these amazing claymation ai cartoons are always very funny
the one of one sts look good in other
side meta. Yes, Old Hatter's been making a bunch of... That's an Old Hatter one, right, Dwayne?
They look good. Oh, by the way, so some updates for people. We have submitted the STK and Dahl NFTs,
avatars, I should say, to other side.
Our friend Simple Farmer is helping us out with that.
Also, Bulls on the Block, those are next.
So look out for those.
Dwayne's coming up.
Dwayne, who is now one year older.
Oh, God, Dwayne. Oh up Dwayne who is now one year older oh god Dwayne oh there you are okay Dwayne hello how are you welcome welcome to the unvault stage hello hello hey so I figured I would yeah Yeah, go ahead. Happy belated birthday. Thank you so much. I appreciate it.
That's it.
I got to babysit contractors
yesterday, staying home.
So that was fun.
Very fun. Not really.
I'm going to take
a wild guess.
Well, I'm going to take a wild guess here.
Do you have at least one G's?
I have three G's.
Three G's.
A minute two and a lot of extra.
So what do you think of the fact that G's is going to be unvalidated?
is going to be unvaulted.
I think that's awesome.
I think that's awesome.
I mean, Ryda, Rita's always on the front lines
of doing things right.
And I think this is another thing that'll help
his project, his holders, and I think for sure,
it'll help unvault as well, get some eyeballs on it. It's good for everybody.
For sure.
Love that guy.
100%.
Yeah.
So I was going to come up and tell you actually those, uh, those two one
of ones that are, that are in other side are actually ones that I did with, uh,
with sideload by Directive Creator.
It lets you put basically anything.
Yeah, you can put anything into Other Side.
I mean, you could even take a picture of your face
and have it make a 3D avatar,
and then you go through OPXYZ
and add it to your character there there and then you can use it in
another side very nice you can run around as whoever you want my problem is i'm a vampire
and so i don't photograph but uh for everybody else well yes yeah now i'm looking it looks pretty
good by the way look in the comments um i'll try to share it up here money did in fact do a money gram and it is based on uh
you it's um it's my ape like uh with a with a cake that says at least you tried
so i did not get it right i'm pretty sure that's a tale uh from my ape um yes i believe that's a tale yeah and i hope that's an earnest uh i say earnest
looks more giraffe-like today but it's it's it's great i i love these money grams i love them
all right um 57 people here so for the 57 people hello'm Aaron Haber. You might know me from my other profile, Aaron Haber.
I'm here with my partner Ernest Lee, and we are joined up on stage by the one and only B.T. Dwayne,
who really is a great collector, community member, and author of so many things here in the space. It was his birthday yesterday.
And the audience has a who's who of artists and creators
and great community members, and we're damn glad to see you.
We do this show every Tuesday and Thursday at 11 p.m.
No, 11 a.m. Pacific time.
That was the point.
And you're always welcome to come up.
Now, pretty soon, we're going to start having the founders and team members of projects
that are Unvaulting.
That extends to artists as well.
I mean, I know we have some great artists in the audience today.
So we look forward to talking with you about your projects and about why you've decided
to go with Unvault.
And really, we hope what it is is an introduction to people that may not know you yet or even talking with you about your projects and about why you've decided to go with Unvault. And, and really we,
we hope what it is,
is an introduction to people that may not know you yet,
or even people that know you and sort of like,
maybe,
maybe.
And,
they're,
they're going to know that you're going to provide a divvy.
You're going to provide that Unvault for them,
kind of become a little bit of a shopping list for them.
So I'm looking forward to getting into,
into those spaces.
anything else on your mind,
Dwayne?
Nope.
Just plugging away.
You know,
I'll take,
I'll take Ernest's job for today and,
just plugging away.
You stole Ernest's job plugging away.
Okay.
Plugging away. Plugging away. Okay. Plugging away.
Plugging away.
Welcome back, Ernest.
I was disconnected there for a second.
I had a phone call that came in.
So, sorry.
It's okay.
It's okay.
We got our money, Graham.
And we're about to say...
Look, I think the new title format worked, by the way.
Oh, yeah? Well, a lot of great I think the new title format worked by the way. Oh yeah.
A lot.
Well, a lot of great people came in and it's not complete bullshit.
I mean, it really is, um, a continuation of what I've been talking about.
What do you've been talking about for a while?
So for those of you who are just joining, um, let's stop, let's not count howling.
Let's stop trying to appease, uh, those that don't really give a shit about our projects.
Are DGENs evil? No.
Are trading bonds evil? No.
Let's have a place for them.
But it should not be maybe the only place that we consider,
the only people we consider.
Let's start considering the community members more. And I think when you see a project sign up to be
unvaulted, like G's, like Clutch Puppies, like one that we cannot wait to announce, like others
that are waiting in the wings to be announced, you see a founder and a team who understand what the next steps need to be and
understand where to place the importance of,
of where they put their attention and understand that it is time to give back
to the communities that have supported them for sometimes years and not just a
pat on the back, but, um, the communities that have supported them for sometimes years and not just a pat
on the back, but, um, a bump up in their,
in their crypto holdings.
We hope that's what Unvault and Divot does.
It also helps, uh,
expand your collection to more of those people across all blockchains that want to get on board
was it was it you duane who was telling me that there was somebody up on cap space
that loved yeah they loved cleanest stores but they're like oh i'm not i'm not going to solana
yeah yeah it was uh other lumens who uh who co-hosts on Tuesdays with him.
And she was just like,
I don't want to go to Solana and all that.
And so it was a perfect argument for us.
Yeah, let's say we get our wish
and Klanosaurus comes in on vaults with us
because we love Klanosaurus.
We're Klanosaur holders.
Then Other Lumen and Other ETH heads have no excuse.
They'll be able to buy Clannosaurus on many different EVMs,
whatever their favorite one is.
And same thing for people on Solana that, you know,
are looking at Gs or Clutch Puppies or any other great projects.
You know, we have a wish list.
They'll say, I'll buy this Ethereum-based project on Sol with Solana. Fine, whatever.
We're happy for you. It's great. That's what we're looking to do.
All right. So I think at this point,
I think we're going to say goodbye.
You know,
it's only a 53 minute space,
but I think we,
I think we said it.
Yeah.
For sure.
If you want a sort of a tour or a private talk about what Unvault is,
how it works,
the divot,
et cetera,
hit us up.
Our DMs are always open, as Ernest says.
Hit us up on our personals or our Unvault
NFC here.
And just a security note,
Discord, I'm sorry, Discord sucks.
Okay, it just it just sucks. Be careful with with links, etc. We we have had Discord links that people have camped on. Drew from board security yesterday who did the security audit and basically rebuilt the discords for bulls on the block and for unvault.
And because we had some, I guess what he explained is that there are bots that squat.
I'm not trying to rhyme here.
There are bots that squat on Discord invite links. And, you know, if you, if, if any number
of things happen, um, they will take that link, spin up a fake, uh, Discord server, and then try
to use those links. So we were made aware of that, uh, that that happened with, uh, you know, Unvault and with Bulls on the Block. And we scrubbed the old,
we scrubbed the old links from everywhere that we had. So on all of our X, on our discords,
et cetera. And we were in the process of working with discords security teams. Although let me
tell you that it's not easy to get those servers taken down
and to have the links reestablished. But just to let you know, NFT Drew looked over everything,
and our discords are fine and safe, but just be careful out there. Good to know people care
about Web3 enough to still try to scam us. And I told you I had a nightmare about it, Ernest.
I know.
That's wild.
Yeah, well, because I don't want people to get fucked up, you know?
Yep.
It's important.
So anyway, that's it for today.
So, you know, at the end, for those of you of a certain age, you know,
you know at the end for those of you of a certain age
you know
make sure you keep
your wallet safe
and revoke permissions on anything
that you don't know why they're there
that's what is it
now you know and knowing is half
the battle
G.I. Joe that's the
you know that cartoon yeah that's the you know that cartoon
yeah
greatest American hero
come on
yeah
that's what it was anyway
thanks for everybody who came out
we appreciate you we'll see you again on Tuesday
11am
pacific time
and maybe we'll have some more
announcements of some new
of some new
projects being Unvaulted
it's getting closer
we're getting close, oh and if you want to
I didn't put a link up there but you can go to Unvault.com
we were told this morning that Unvault.com
is the ugliest website that
somebody had ever seen
and that is getting worked on, I've been this morning that Unvault.com is the ugliest website that somebody had ever seen.
And that is getting worked on. I've been actively
working on that since
that call.
I mean, look,
this is a holding
spot for a very
robust website coming, but
if you want to go and check out the ugliest
website ever,
apparently that has a tremendous amount of information on Unvault and Divot,
you can go to unvault.com and check it out. Let me see.
I don't have the link here.
Just go to our profile, link in profile.
All right.
Thanks, everybody.
Have a good weekend.
Earnest, good luck.
Take care.
And we'll see you all soon. Thanks, everybody. Have a good weekend. Ernest, good luck. Take care. And we'll see you all soon.
Thanks, guys. Thank you.
