Blog
Joe Bjornsen
Sep 25, 2024
DeFi Operations, Growth Hacking, Tokenomics
How to Bet on Utility: Why Should Users Hold [Insert Your Crypto]?

What can I do with crypto?

Most of the time the answer is “not much.” However, there is a better way. Each additional utility that you give your token gives users one less reason to sell it. That said, you want your token utility roadmap to be methodical and calculated.

Bryan Colligan
Jul 12, 2022
DeFi Operations, Growth Hacking, Tokenomics
Using DeFi Operations for Sustainable Token Optionality & Growth

At this point in the life of your blockchain project, if you’ve followed the path laid out in this series, here’s what’s happening.

Bryan Colligan
Jul 5, 2022
Growth Hacking, Tokenomics
Token Optionality is Essential for Your Blockchain Project. Here’s How to Do it Right

A major milestone for any blockchain project is your first public sale — your token generation event (TGE).

But once you’ve launched, what’s next?

Bryan Colligan
Jun 28, 2022
Growth Hacking, Tokenomics
How to Design Your Blockchain Project’s Launch Mechanics

So you think you’re ready to launch your blockchain project? Before you go big with your first major public sale, you need to solve the next problem that every blockchain project runs into.

Bryan Colligan
Jun 9, 2022
Growth Hacking, Biz Dev, Tokenomics
The Secret to Turning Ponzinomics into Tokenomics is in Your Marketing

One of the most important things to understand about crypto biz dev: marketing is everything.

Also true: it’s nothing like marketing in Web2.

Bryan Colligan
Mar 13, 2022
DeFi, Growth Hacking, Tokenomics
What Chuck E. Cheese Can Teach You About Tokenomics

Imagine you’re standing outside a brand new Chuck E. Cheese. $1 Billion in Chuck E. Cheese Tokens in your pocket excited to go in and play the games, win prizes locked inside.